‘Sam has created something that is timely and important. It is an idea that’s going to explode.’
Will Hudson, Founder and CEO of It’s Nice That and Anyways
‘If you’re in an industry facing disruption, the challenges are huge and the practical solutions few and far between. Be More Pirate is a dynamic framework for taking charge of the change that’s coming your way. Sam has made pirates relevant again.’
Adam Lewin, Creative Director Hearst Publishing and ex-Creative Director at Condé Nast
‘Be More Pirate makes modern-day heroes of names lost in history. Sam has spotted something: that millennials are natural pirates in spirit, making their own way on the high seas. Put aside the cutlass-and-parrot pirates in the Treasure Island mould. The ones he is thinking of were the model for how to break the system and create radical change.’
Jo Lo Dico, Evening Standard
‘Be More Pirate is a timely kick up the backside for any organisation that hasn’t got to grips with the disruption that faces us all. But it’s also an optimistic, practical and purposeful rallying cry that a different way of organising ourselves is possible. Who knew the rogues of the 18th century were going to be the role models we need for the 21st century.’
Stephen Woodford, CEO of the Advertising Agencies Association
‘Be More Pirate is a call to our better natures, our more inventive, imaginative selves to rouse up and remake the world. It’s time for the rebels in us all to re-emerge.’
‘A much needed call for more radical intention at the top. Be More Pirate is more useful, memorable and amusing than most leadership material I’ve seen, and I’ve pretty much seen the lot.’
Liam Black, CEO Wavelength
‘Be More Pirate is a brave, original and inspiring concept.’
Syima Aslam, Director and Founder of Bradford Literature Festival
‘Be More Pirate provides high-octane inspiration in the face of unprecedented disruption. Break open the rum and immerse yourself, because Be More Pirate is a holistic strategy for success in changing times.’
Sherilyn Shackell, Founder and CEO The Marketing Academy