CREATIVITY BEGINS WITH YOU.

Through a series of 20 practical and effective exercises, all using a unique visual approach, Michael Atavar challenges you to open your mind, shift your perspective and ignite your creativity. Whatever your passion, craft or aims, this book will expertly guide you from bright idea, through the tricky stages of development, to making your concepts a reality.

We often treat creativity as if it was something separate from us – in fact it is, as this book demonstrates, incredibly simple: creativity is nothing other than the very core of ‘you’.

Michael Atavar is an artist and author. He has written four books on creativity – How to Be an Artist, 12 Rules of Creativity, Everyone Is Creative and How to Have Creative Ideas in 24 Steps – Better Magic. He also designed (with Miles Hanson) a set of creative cards ‘210CARDS’.

He works 1-2-1, runs workshops and gives talks about the impact of creativity on individuals and organisations. www.creativepractice.com

CAN YOU SPOT A LIE?

Using a unique, visual approach to explore the science of behaviour, Read People shows how understanding why people act in certain ways will make you more adept at communicating, more persuasive and a better judge of the motivations of others.

The increasing speed of communication in the modern world makes it more important than ever to understand the subtle behaviours behind everyday interactions. In 20 dip-in lessons, Rita Carter translates the signs that reveal a person’s true feelings and intentions and exposes how these signals drive relationships, crowds and even society’s behaviour. Learn the influencing tools used by leaders and recognise the fundamental patterns of behaviour that shape how we act and how we communicate.

Rita Carter is an award-winning medical and science writer, lecturer and broadcaster who specialises in the human brain: what it does, how it does it, and why. She is the author of Mind Mapping and has hosted a series of science lectures for public audience. Rita lives in the UK.

KNOW TECHNOLOGY TODAY, TO EQUIP YOURSELF FOR TOMORROW.

Using a unique, visual approach, Gerald Lynch explains the most important tech developments of the modern world – examining their impact on society and how, ultimately, we can use technology to achieve our full potential.

From the driverless transport systems hitting our roads to the nanobots and artificial intelligence pushing human capabilities to their limits, in 20 dip-in lessons this book introduces the most exciting and important technological concepts of our age, helping you to better understand the world around you today, tomorrow and in the decades to come.

Gerald Lynch is a technology and science journalist, and is currently Senior Editor of technology website TechRadar. Previously Editor of websites Gizmodo UK and Tech Digest, he has also written for publications such as Kotaku and Lifehacker, and is a regular technology pundit for the BBC. Gerald was on the judging panel for the James Dyson Award. He lives with his wife in London.