The formula at Petalsweet is quite simple, and more importantly, it always works!
THE FORMULA = GREEN + WHITE + PASTELS
I wish I could say I studied color theory with great focus and enthusiasm, but the Petalsweet formula actually came together because of three simple things… my long-time obsession with green, how I love the freshness of green and white together, and from a moment of major procrastination when making a wedding cake.
Early in my career, I didn’t leave myself much time to make and finish peonies and roses for a cake, so I quickly made them in a very pale base color of pink, and when dry, added a bit more color just to the edges of the petals with petal dust. The result was a collection of pastel flowers I fell in love with, not only for their delicate finish, but also for how quickly they came together. It was the perfect combination of delicate prettiness mixed with practicality for my production schedule.
I started reproducing my favorite greens in hydrangea, buds and leaves, and I knew many of the pastel flowers would also look beautiful in white. The final part of the equation was creating little filler blossoms to help solve the problem of gaps between flowers in an arrangement. I created them in white because they were super easy to mix with everything else!
All of these elements came together as the Petalsweet formula.
The look is simple to reproduce, and is consistently modern, fresh and pretty. It’s happily become our signature look, and I hope you are inspired to give it a try!