This edition combines The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding with added illustrations and text.
THE 22 IMMUTABLE LAWS OF BRANDING.Copyright © 2002 by Al Ries and Laura Ries. All rights reserved under International and Pan-American Copyright Conventions. By payment of the required fees, you have been granted the non-exclusive, non-transferable right to access and read the text of this e-book on-screen. No part of this text may be reproduced, transmitted, down-loaded, decompiled, reverse engineered, or stored in or introduced into any information storage and retrieval system, in any form or by any means, whether electronic or mechanical, now known or hereinafter invented, without the express written permission of HarperCollins e-books.
EPub © Edition AUGUST 2002 ISBN: 9780061983672
Print edition first published in 2002 by HarperCollins Publishers, Inc.
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