Bulk discounts available. For details visit:

www.amacombooks.org/go/specialsales

Or contact special sales:

Phone: 800-250-5308

Email: specialsls@amanet.org

View all the AMACOM titles at: www.amacombooks.org

American Management Association: www.amanet.org

This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought.

Library of Congress Cataloging-in-Publication Data

Names: DeBaise, Colleen, author.

Title: Start a successful business : expert advice to take your startup from idea to empire / Colleen DeBaise.

Description: New York : AMACOM, [2018] | Includes index. |

Identifiers: LCCN 2017039547 (print) | LCCN 2017041500 (ebook) | ISBN 9780814439197 (ebook) | ISBN 9780814439180 (pbk.)

Subjects: LCSH: New business enterprises. | Strategic planning.

Classification: LCC HD62.5 (ebook) | LCC HD62.5 .D4213 2018 (print) | DDC 658.1/1--dc23

LC record available at https://lccn.loc.gov/2017039547

© 2018 AMACOM/AMA

All rights reserved.

Printed in the United States of America.

This publication may not be reproduced, stored in a retrieval system, or transmitted in whole or in part, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of AMACOM, a division of American Management Association, 1601 Broadway, New York, NY 10019.

The scanning, uploading, or distribution of this book via the Internet or any other means without the express permission of the publisher is illegal and punishable by law. Please purchase only authorized electronic editions of this work and do not participate in or encourage piracy of copyrighted materials, electronically or otherwise. Your support of the author’s rights is appreciated.

About AMA

American Management Association (www.amanet.org) is a world leader in talent development, advancing the skills of individuals to drive business success. Our mission is to support the goals of individuals and organizations through a complete range of products and services, including classroom and virtual seminars, webcasts, webinars, podcasts, conferences, corporate and government solutions, business books, and research. AMA’s approach to improving performance combines experiential learning—learning through doing—with opportunities for ongoing professional growth at every step of one’s career journey.

10  9  8  7  6  5  4  3  2  1