Born at West Horsley in England, June 23, 1911.
Fettes College, Edinburgh, 1924–1929.
Christ Church, Oxford, 1929–1931.
Chef at Hotel Majestic, Paris, 1931.
Salesman for Aga Cookers, Scotland, 1932–1935.
Joined Mather & Crowther in London, 1935.
Went to United States to study American advertising for Mather & Crowther, 1938.
Associate Director of Dr. George Gallup’s Audience Research Institute, Princeton, 1939–1942.
With British Security Coordination, Washington, D.C., 1942–1944.
Second Secretary, British Embassy, 1944–1945.
Farmer in Lancaster County, Pennsylvania, 1946–1948.
Co-founded Hewitt, Ogilvy, Benson & Mather, New York, 1948.
Board of Directors, New York Philharmonic, 1957–1967.
Chairman, Public Participation Committee for Lincoln Center, 1958–1960.
Trustee, Colby College, 1962–1969.
Wrote Confessions of an Advertising Man (1963), Blood, Brains & Beer (1978), Ogilvy on Advertising (1983).
Commander of the British Empire, 1967.
Chairman, United Negro College Fund, 1968.
Moved to France, 1973.
Trustee, World Wildlife Fund International, since 1975.
Worldwide Creative Head, Ogilvy & Mather (after retirement as Chairman), 1975–1983.
AAF Advertising Hall of Fame (in the US), 1976.
Honorary Doctor of Letters, Adelphi University, 1977.
Active in company affairs as Founder and Director, 1983–1995.
Non-executive Chairman of WPP Group after takeover by WPP, 1989–1992.
Officer, Ordre des Arts et des Lettres, French government, 1990.
Dies aged 88, at his home, Château de Touffou, 1999.
The photographs in this book come from the Ogilvy family and the Ogilvy Group, Inc., with the exception of the following:
viii |
Joel Raphaelson |
x |
Editorial Atlántida |
35 |
Aero Oy Archives, courtesy of Finnair Oy |
76 |
Sarah Lowell Smith |
166 |
Gilles De Chabaneix |
The excerpt from the interview on page 35 is reprinted by permission of Svante Löforgen and Resume.