ALIBABA’S WORLD. Copyright © 2015 by Porter Erisman. All rights reserved. For information, address Palgrave Macmillan Trade, 175 Fifth Avenue, New York, N.Y. 10010.
Jacket design by David Baldeosingh Rotstein
Texture © Eky Studio/Shutterstock
The Library of Congress has cataloged the print edition as follows:
Erisman, Porter.
Alibaba’s world : how a remarkable Chinese company is changing the face of global business / Porter Erisman.
pages cm
Includes index.
ISBN 978-1-250-06987-0 (hardback) — ISBN 978-1-4668-7886-0 (eBook)
1. Alibaba (Firm) 2. Electronic commerce—China. 3. Internet marketing—China. 4. Ma, Yun, 1964– I. Title.
HF5548.325.C6E75 2015
381’.1420951—dc23
2014043669
e-ISBN 9781466879960
First edition: May 2015
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