CONTENTS

PART I | HOW WE GOT HERE: Rise of the Superbrands

1. How Trump Won by Becoming the Ultimate Brand

2. The First Family of Brands

3. The Mar-a-Lago Hunger Games

PART II | WHERE WE ARE NOW: Climate of Inequality

4. The Climate Clock Strikes Midnight

5. The Grabber-in-Chief

6. Politics Hates a Vacuum

7. Learn to Love Economic Populism

PART III | HOW IT COULD GET WORSE: The Shocks to Come

8. Masters of Disaster:

Doing an End Run around Democracy

9. The Toxic To-Do List:

What To Expect When You Are Expecting a Crisis

PART IV | HOW THINGS COULD GET BETTER

10. When the Shock Doctrine Backfires

11. When No Was Not Enough

12. Lessons from Standing Rock:

Daring to Dream

13. A Time to Leap:

Because Small Steps Won’t Cut It

CONCLUSION: THE CARING MAJORITY WITHIN REACH

POSTSCRIPT: The Leap Manifesto

Acknowledgments

About the Author