EXT. A BEACH
Soft, non-distinct “tropical” music plays in the background. The camera pans across a tropical beach with blue skies, then cuts to a variety of dark and light-skinned models walking toward the camera.
The words REENU-YOU appear at the bottom of the screen.
An African American young woman plunges her finger in a ceramic bowl, cream colored goo sticks to her fingertip. She suggestively licks the goo off her finger.
The screen flashes with the message, “It even tastes good!”
A split-screen video of the same African American model appears side by side. In the left-hand screen, her hair is frizzy and uncombed, and she grimaces at the camera. In the right-hand frame, Reenu-You is coating the model’s hair. The model with Reenu-You smiles.
The images split away to reveal the same model flipping a curtain of straight and well-styled hair over her shoulder.
MALE VOICE
That’s right, folks. Now this is a real alternative to hair relaxers. It’s a hair tonic. Just like the name implies—this is a product that improves hair. This is a no-lye relaxer, and that’s why we call it a hair tonic. And, that’s no lie. This product comes to you from where?
MODELS
Brazil, Guyana, and Malaysia.
MALE VOICE
This product contains the most amazing mix of plants from all over Mother Nature’s garden.
The camera cuts to a brown hand with manicured pink nails sweeping away bottles and kits of well-known hair relaxers.
MALE VOICE
You won’t have to throw away any more of your hard earned money on messy and expensive products.
MODELS
Join the Reenu-You revolution!