SAMPLE COVER LETTER

Kevin A. Smith

3736 Mitchell Drive

Ft. Collins, Colorado 76809

June 30, 2010

Mr. William Fowler

Vice President of Sales

The Dixon Company

199 Commerce Way

Boulder, Colorado 76821

Dear Mr. Fowler:

With this letter, I wish to express my strong interest in working with the Dixon Company as a regional sales manager. After 7 years in sales management and customer service, I believe I would bring several areas of competence to the Dixon Company. Accordingly, a complete résumé detailing my professional background is enclosed for your review and consideration.

In my current position, it is my responsibility to recruit, motivate, and train my staff to ensure that high quality and desired goals are obtained. In addition, I oversee the business development of all new products with bottom-line accountability for established profit goals. It is also my responsibility to maintain the integrity of the account base through sound credit decisions.

In this assignment, I opened a branch in a new market and doubled the account base in 6 months, reaching 150 percent of the expected growth and 200 percent of the profit goal. I accomplished this by leading the staff in effectively cross-selling our product line and providing exceptional customer service. This is just one example of how the Dixon Company may benefit by our mutual alliance.

I would very much like to speak with you about the sales management opportunities and ways that you can use my expertise. Please expect my call on Wednesday, July 7, to arrange a convenient time to discuss that and more. I look forward to speaking with you then about opportunities in the Southwestern or Midwestern U.S.

Sincerely,

Kevin A. Smith

kas

Enclosure

---

You’ll notice it does not say, “I look forward to hearing from you” or “Please call me at your earliest convenience.” You must stay in the driver’s seat.