“Every day each of us must make choices and then, ultimately, take responsibility for the comprehensive impact of those decisions. Therefore, it seems to be the inherent duty of everyone to make as informed a choice as possible. We should all be committed to understanding the reality and consequences of our diet, the footprint it makes on our environment, and seek food products that are in the best interest of all living things.”
Richard A. Oppenlander, 1989
Comfortably Unaware is about truth and about making a difference.