Beyond Meat and I developed this truly unique burger that’s ideal for athletes. Not only does it have 23 grams of protein per serving, with antioxidants, iron, calcium, vitamins B6, B12, and D, potassium, and DHA and ALA omega-3s, but it also features the Beyond Nutrient Pack, which aids in muscle recovery. It is gluten-free, soy-free, cholesterol-free, and non-GMO.
The People’s Movement creates eco-hip footwear and accessories that aim to minimize the use of single-use plastic. I’ve partnered with MOVMT to create an affordable high-performance training shoe, made from hemp and up-cycled plastic.
A friend and I created this free app. Simply put, it will advise you when and what to eat and drink to maximize performance. ReFuel syncs with activity trackers to determine your hydration and fuel requirements, based on output, and makes recommendations for you in accordance with my plant-based performance nutrition guidelines. To maximize individual performance, it will advise you what to eat and drink leading up to a workout to ideally fuel; during a workout to ensure maximum sustainability; and immediately after a workout to optimize performance and reduce inflammation and recovery time.
Based on this book and with the help of a live instructor, I’ll guide you through tailored plant-based meal plans related to specific athletic goals of strength training, endurance training, or optimal weight management. I’ll also take you through customized elite athletic training plans, complemented with nutrient-dense, whole-food recipes.
matthewkenneycuisine.com/education
Based on recipes from this book you may now have organic, plant-based, gluten-free, whole food meals delivered to your door, anywhere in the United States.
I developed this in-depth free web series to help people assess their specific needs and customize a program to help them live to their full potential. Includes over 40 videos, meal plans, recipes, and downloadable materials.
Thrive Market is an online marketplace where high-quality, fresh, and packaged whole foods can be bought at a discount. It’s an excellent place to stock up on many of the ingredients in this book.
I’ve teamed up with VyRT, the commercial-free live video-streaming service created by Oscar winner and Thirty Seconds to Mars frontman Jared Leto. Thrive is a plant-based performance nutrition show where you’ll get up close and personal with today’s top performers and gain an inside look at how elite bodies and minds are fueled, plus learn the mental and physical techniques they’ve used to get on top and stay there. My guests include professional athletes, Olympic champions, elite fitness trainers, world-renowned musicians, top tech entrepreneurs, and more.
In 2004, we launched a commercial version of the blender drink that I had made for myself the previous few years while racing Ironman triathlons professionally. It was packed with multi-source plant-based protein, omega-3s, maca, chlorella, enzymes, probiotics, vitamins, and minerals. We called it Vega Complete Whole Food Health Optimizer. Since then, we’ve renamed it Vega One and have brought out several other products, including a variety of bars and an entire Sport line. The website features complete information, recipes, and meal plans.
Check out ZoN Fitness for quality home fitness equipment. I’ve partnered with them to create downloadable plant-based recipes, meal plans, and other material.