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Choosing Your Topic

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We’ve seen many books that cover this topic but they like complicating it with going here and there and doing this and that when it’s simple. Like we said, there are two kinds of people:  those who write out of passion for profit and those who write purely for profit. So, depending on who you are will determine the topic of your book.

If you are writing out of passion for profit then write about your passion or expertise and there you go. You have your topic. Simple, right?

If you’re writing for purely for profit then just pick a topic and go for it. Even more simple, right?

Alright come on you know we wouldn’t leave you hanging with such vague information. There is a little bit more to it and the process goes a little something like this:

Choose Your Passion - What would you do even if you weren’t paid to do it? What brings you peace of mind and joy when you do this one thing?

Determine What Your Expertise Is - What do you currently do for work? What is it that you specialize in? Are you a heart surgeon or car engineer? Are you a historian at a museum? These are all topics you can write on so do not forget your natural talents and skills.

Determine What Your Interest Are - What do you like to do in your free time? Do you like Flying kites? Racing cars? Reading books? Gardening? Surfing? Fishing? These could be profitable topics and are worth pursuing.

After you’ve answered the questions above then it’s time to do some research on your topic and niche it down to your category and sub category.

Category - This is your broader range of topics that serves as the umbrella for many sub-category listings.

Sub-Category - this serves as the rain drops under the umbrella that you can target for specific readership.

For example, Self-help is a broad category, but under its umbrella is Personal Transformation, Relationships, Motivation, Time-Management, and Goal Setting

The benefit of sub-categories is readers flock to these categories daily. So, let’s say that you have a book that is completely focused on Personal Transformation and the readership there is about 3000-5000 people (Guesstimated Numbers.) You could easily publish your book in that market and build your platform on that readership alone. The promotional methods which we will talk about in another book could assist in capturing maybe 500 of these readers and enable you to market to them repeatedly and still stay focused on that one niche and have a profitable business.

If you have 500 people buying at a $2.99 price tag and Amazon is taking their cut leaving you with about $1.05 per book multiplied by 500 that’s still $525 assuming all of them purchase your book. That’s only one title! Do you see the power in targeting your readership yet?

This upcoming training below here is focused towards readers writing for profit but it will be beneficial to anyone writing at all. If you go into the Kindle Store and look to the left-hand side you will see “Best Sellers” click on that and it will bring you to a listing of all the categories Amazon has to offer. Take your time to analyze the categories and search through them to determine what you would feel comfortable writing in.

Once you have found your category click on it and then start browsing some of the best sellers (Top 1-100) and look at some of the books that are published as well as looking at their table of contents to get a feel of what you should be discussing and covering in your own book. You’re not stealing content, but conducting research based on what you want to write about on Kindle.

Also, when you’re looking at your titles scroll down on the book page and check out the categories they are listed under. Remember when we spoke on categories and sub-categories? Well this is now your time to determine your market, but you can’t with just the stand-alone category, rank plays a big roll into it so let’s move on to choosing your topic based on book ranking.