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An epidemic is the spread of a contagion. It is the unstoppable march of an infectious disease across humanity. Throughout history, there have been many epidemics—measles, influenza, smallpox, the bubonic plague, yellow fever, malaria, cholera—but none is so deadly and pervasive, according to countless news reports, as the obesity epidemic. Instead of fever, leaking pustules, swollen glands, or lesions, your symptoms are girth and sheer mass. The obese body is the expression of excess, decadence, and weakness. The obese body is a site of massive infection. It is a losing battleground in a war between willpower and food and metabolism in which you are the ultimate loser.

Rarely does a day go by, particularly in the United States, without some new article discussing the obesity epidemic, the crisis. These articles are often harsh, alarmist, and filled with false concern for people afflicted by this epidemic and a profoundly genuine concern for life as we know it. Oh, the burdens on the health-care system, these articles lament. Obesity, these articles ultimately say, is killing us all and costing us an unacceptable fortune.

There is, certainly, a very small grain of truth in these articles, in this frenzied panic. And also, there is fear, because no one wants to be infected by obesity, largely because people know how they see and treat and think about fat people and don’t want such a fate to befall them.