KEN AULETTA has written the “Annals of Communications” profiles for The New Yorker since 1992. He is the author of eleven books, five of them national bestsellers, including Three Blind Mice, Greed and Glory on Wall Street, World War 3.0, The Highwaymen, and Googled. As Jack Shafer said in his Washington Post review of Googled: “I dare you to name a more plugged-in media and communications technology reporter than New Yorker staff writer Ken Auletta. As comfortable interrogating a network executive as he is interviewing a software genius or bottling a human tornado like Ted Turner, Auletta builds his media-technology books the way a mason builds a wall—upon a firm foundation, one brick at a time and as level as the horizon.” He and his wife live in Manhattan.