Copyright

Copyright © Alex Varricchio and Kiirsten May, 2020

Published by ECW Press

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Toronto, Ontario, Canada M4M 1Y2

416-694-3348 / info@ecwpress.com

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form by any process — electronic, mechanical, photocopying, recording, or otherwise — without the prior written permission of the copyright owners and ECW Press. The scanning, uploading, and distribution of this book via the internet or via any other means without the permission of the publisher is illegal and punishable by law. Please purchase only authorized electronic editions, and do not participate in or encourage electronic piracy of copyrighted materials. Your support of the authors’ rights is appreciated.

Cover design: David Drummond

Author photos: © Simeon Rusnak

Title: The Proximity Paradox : how to create distance from business as usual and do something truly innovative / Alex Varricchio and Kiirsten May.

Names: Varricchio, Alex, author. | May, Kiirsten, author.

Description: Includes bibliographical references.

Identifiers: Canadiana (print) 20190178000

Canadiana (ebook) 20190178019

ISBN 9781770415324 (softcover)

ISBN 9781773055190 (PDF)

ISBN 9781773055183 (EPUB)

Subjects: LCSH: Creative ability in business. LCSH: Success in business.

Classification: LCC HD53 .V37 2020 DDC 658.3/14—DC23

The publication of The Proximity Paradox has been generously supported by the Government of Canada. Ce livre est financé en partie par le gouvernement du Canada. We acknowledge the support of the Government of Ontario through the Ontario Book Publishing Tax Credit, and through Ontario Creates for the marketing of this book.