INDEX

Allen, Paul
Amazon. See Bezos, Jeff
Apple. See Jobs, Steve

Ballmer, Steve
Batista, Eike
biographical information
EBX Group, founding/growth of
on entrepreneurship
in oil industry
Bezos, Jeff
Amazon, founding/growth of
biographical information
as entrepreneur, impetus for
and financial crisis
innovations of
international markets
mission for company
personality traits of
on selling on Internet
time to think, need for
Blank, Arthur
as entrepreneur, impetus for
Home Depot, founding/growth of
innovations of
Blue, Allen
Bowerman, Bill
Branson, Sir Richard
biographical information
core strategy
as entrepreneur, impetus for
on entrepreneurship
management style of
on mistakes/failure
philanthropy of
on promoting from within
Brin, Sergey
biographical information
Google, founding/growth of
guiding business principles
on innovation and growth

Charles Schwab Corporation. See Schwab, Charles
Control, sense of
and entrepreneurs
internal versus external locus

Dell, Michael
biographical information
Dell Inc., founding/growth of
on Dell transition
as entrepreneur, impetus for
on entrepreneurship
returns to Dell
Dell Inc. See Dell, Michael
De Vries, Manfred
Donald, Jim
Donaldson, Lufkin & Jenrette. See Lufkin, Dan

EBX Group. See Batista, Eike
Ellis, Joe
Entrepreneurs
feedback, need for
independence/control, need for
mistakes/failure, learning from
motivations of
opportunistic mind-set of
and risk taking
self-confidence
serial entrepreneurs
tragedy, moving beyond
Entrepreneurship, expansion of
Ernst & Young’s World Entrepreneur of the Year program

Facebook. See Zuckerberg, Mark
Failure, entrepreneurs’ approach to
Farrah, Pat
Federal Express Corporation. See Smith, Fred

Gates, Bill
business hurdles
on entrepreneurship
going public
hiring policy
management style of
Microsoft, founding/growth of
Microsoft campus, creating
philanthropy of
on tech business
Google. See Brin, Sergey; Page, Larry
Grameen Bank. See Yunus, Muhammad
Guericke, Konstantin

Haack, Robert
Harpo, Inc. See Winfrey, Oprah
Hastings, Reed
competition
as entrepreneur, impetus for
on Internet-based business
on market disruptive business
Netflix, founding/growth of
personality traits of
streaming video, future of
Hoffman, Reid
business hurdles
competitors
confidence about business, reasons for
as entrepreneur, impetus for
entrepreneurs, advice for
and going public
as high-tech investor
LinkedIn, founding/growth of
Home Depot. See Blank, Arthur; Marcus, Bernie
Hughes, Chris

Infosys. See Murthy, Narayana
INSEAD

Jenrette, Richard
Jobs, Steve
Apple, founding/growth of
Apple decline/reemergence
biographical information
business model
fired from Apple
goals for Apple
on illness/death
on innovation
net worth
NeXT and Pixar
on recruiting and hiring
returns to Apple
tragedy in life of

Kelleher, Herb
corporate culture
as entrepreneur, impetus for
hiring procedure
legal barriers, fighting
Southwest Airlines, founding/growth of
stock options for employees
on success of Southwest
tragedy in life of
Kindle
King, Rollin
Knight, Phil
biographical information
customers, understanding
as entrepreneur, impetus for
on entrepreneurship
marketing, importance of
Nike, founding/growth of
Kohler, Herb, Jr.
biographical information
on core competencies of business
family business, Kohler as
guiding business principles
innovations of
joins family business
personality traits of
private company, Kohler as
on vitality index
Kohler Co. See Kohler, Herb, Jr.

Langone, Ken
Lawson, Renee
LinkedIn. See Hoffman, Reid
Lufkin, Dan
business model for
DLJ, founding/growth of
on entrepreneurship
innovations of
personality traits Of
on raising capital
on “return on life,”
sale of (2000) DLJ
taking DLJ public
Ly, Eric

Mackey, John
on conscious capitalism
core values/higher purposes
as entrepreneur, impetus for
innovations of
on market disruptive business
personality traits of
Whole Foods, development/growth of
Marcus, Bernie
as entrepreneur, impetus for
Home Depot, founding/growth of
innovations of
Masterson, Debbie
Microsoft. See Gates, Bill
Moskovitz, Dustin
Murthy, Narayana
capitalizing company
on compassionate capitalism
as entrepreneur, impetus for
on entrepreneurship
Infosys, founding/growth of
innovations of
leadership style of

Netflix. See Hastings, Reed
NeXT
Nike. See Knight, Phil
Nilekani, Nandan
Nuzman, Carlos
biographical information
on team building
tragedy in life of
on winning Olympic bid

Page, Larry
biographical information
on entrepreneurship
Google, founding/growth of
guiding business principles
idea for Google
on mega-ambition
Philanthropy
Bill and Melinda Gates
Richard Branson
Ted Turner
Pinelli, Maria
Pixar
Pottruck, David

Rio de Janeiro Organizing Committee for the Olympic Games. See Nuzman, Carlos
Risk taking, and entrepreneurs
Rollins, Kevin B.

Saverin, Eduardo
Schmidt, Eric
Schultz, Howard
business crisis, turning around
as entrepreneur, impetus for
innovations of
returns to Starbucks
Starbucks, founding/growth of
Starbucks decline
Transformational Agenda
Schwab, Charles
biographical information
buying back firm/return as CEO
Charles Schwab & Co., founding/ growth of
on entrepreneurship
low costs, key to
Sculley, John
Self-confidence, of entrepreneurs
Sigoloff, Sandy
Sinegal, Jim
Smith, Fred
biographical information
on entrepreneurship
Fed Ex, founding/growth of
IT aspects of business
leadership style of
military experience, impact on
on risk taking
tragedy in life of
Social business, Yunus on
SocialNet
Southwest Airlines. See Kelleher, Herb
Staley, Tom
Starbucks. See Schultz, Howard

Tata, Ratan
biographical information
on entrepreneurship
global expansion
joins family business
restructuring by
Tata Group. See Tata, Ratan
Turley, Jim
Turner, Ted
biographical information
businesses, founding/growth of
business losses
CNN, founding/growth of
on delegation
on efficiency
on entrepreneurship
joins family business
philanthropy of
tragedy in life of
Turner Broadcasting. See Turner, Ted

Vaillant, Jean-Luc
Valencia, Don
Via
Virgin Group. See Branson, Sir Richard

Weinberg, Sidney
Weiner, Jeff
Welch, Jack
Wellness Clubs
Whole Foods Market. See Mackey, John
Whole Planet Foundation
Williams, Paul
Winfrey, Oprah
biographical information
end of show
Harpo, founding/growth of
instincts, trusting
on mistakes/failure
on motivation
on running a business
tragedy in life of
on vision in life
Wozniak, Steve

Yunus, Muhammad
biographical information
as entrepreneur, impetus for
on entrepreneurship
Grameen Bank, founding/growth of
Nobel Peace Prize
on social business

Zuckerberg, Mark
biographical information
corporate culture
on entrepreneurship
Facebook, founding/growth of
on Internet-based business
on moving fast