1. How much control do we have over our sphere of influence? Explain.
2. Why are belonging needs listed before self-esteem needs?
3. How can Maslow’s Hierarchy of Needs be used as a vital part of the speech process?
4. What was the purpose of the Thanksgiving dinner table scenario?
5. What assessments are used to create your Primary Audience Analysis?
6. Write five questions that could be used for a Primary Audience Analysis.
7. What are three questions answered in your Secondary Audience Analysis.
8. What is the significance of the difference between the two?
9. When should you conduct a formal audience analysis?
10. Which quote from this chapter resonates with you the most?