SOURCES

INTRODUCTION

Making of Jaws: Jaws: The Inside Story, Biography Channel (2009); Joseph McBride, Steven Spielberg: A Biography, Cambridge, MA: Da Capo Press (1999); and Steven Spielberg, interview by Ain’t It Cool News (June 6, 2011).

CHAPTER 1

Ben Curtis: Bob Harig, “Ben Curtis’ Title the Upset of All Upsets,” ESPN.com (July 12, 2011); Doug Lesmerises, “Kent’s Ben Curtis Enters Memorial Tournament with That Winning Feeling,” Cleveland Plain Dealer (May 31, 2012); Paul Weber, “Golf: Victory Long Time Coming for Curtis,” Associated Press (April 23, 2012).

Philip Schultz: Philip Schultz, “Words Failed, Then Saved Me,” New York Times (September 3, 2011); Philip Schultz, My Dyslexia, New York: W. W. Norton & Company (2011); Philip Schultz, interview by Talk of the Nation (September 6, 2011).

CHAPTER 2

Seinfeld: Craig Tomasoff, “Programmers Keep Shows’ Prospects in Focus (Groups),” New York Times (May 11, 2012); Andy Robin, “Innovation Story Studio,” BusinessInnovationFactory.com (n.d.); “Forever Seinfeld,” People (May 14, 1998); Dennis Bjorklund, Seinfeld Reference: The Complete Encyclopedia with Biographies, Character Profiles, and Episode Summaries, Coralville, IA: Praetorian Publishing (2012); Rob Owen, “Test Audiences Still Have Sway in the Launch of a TV Series,” Pittsburgh Post-Gazette (September 17, 2006); Ina Fried, “NBC’s Zucker: ‘Seinfeld’ Wouldn’t Make It Today,” CNET (May 28, 2009); Jason Gots, “Seinfeld’s Producer: Listen to Your Gut,” Big Think, July 2, 2012; Ken Levine, “My Talk with Warren Littlefield,” Kenlevine.blogspot.com (November 5, 2012).

Albert Einstein: Walter Isaacson, Einstein: His Life and Universe, New York: Simon & Schuster (2007); Ruth Moore, Niels Bohr: The Man, His Science, and the World They Changed, New York: Knopf (1966); Hans Ohanian, Einstein’s Mistakes: The Human Failings of Genius, New York: W. W. Norton (2008); David Rowe and Robert Schulmann, Einstein on Politics, Princeton, NJ: Princeton University Press (2007).

CHAPTER 3

John Lennon: John Borack, John Lennon: Life Is What Happens, Iola, WI: Krause Publications (2010); Max Davidson, “A Poor School Report Is No Barrier to Success,” The Telegraph (October 10, 2012); David Shelf, “Playboy Interview: John Lennon and Yoko Ono,” Playboy (January 1981); Jacqueline Edmondson, John Lennon: A Biography, Westport, CT: Greenwood Press (2010); John Lennon, In His Own Write, New York: Simon & Schuster (1964); Claire Cohen, “Churchill? A Troublemaker. Lennon? A Useless Clown. And as for That Girl Thatcher…,” The Daily Mail (January 10, 2008); Barry Faulk, British Rock Modernism, 1967–1977, Burlington, VT: Ashgate Publishing (2010).

Coffee: P&G Sells Italian Coffee Unit. Press release (March 2, 1992); Rachel Larimore, “The Starbucks Guide to World Domination,” Slate (October 24, 2013); Barton Weitz, “The Starbucks Coffee Company,” Case study #36, University of Florida (2008); Mark Pendergrast, Uncommon Grounds: The History of Coffee and How It Transformed the World, New York: Basic Books (2010).

CHAPTER 4

Urban Meyer: Wright Thompson, “Urban Meyer Will Be Home for Dinner,” ESPN The Magazine (August 22, 2012); Jodie Valade, “Urban Meyer Carries the Inspiration of His Father and a Mentor to Ohio State Football,” Cleveland Plain Dealer (December 3, 2011); Pete Thamel, “For Coach of Unbeaten Utah, ‘It Isn’t Just About Football,’” New York Times (November 13, 2004).

Smokejumpers: Karl Weick, “The Collapse of Sensemaking in Organizations: The Mann Gulch Disaster,” Administrative Science Quarterly 38 (1993): 628–52.

CHAPTER 5

Heated prosthetic: Nicole Laporte, “Don’t Know How? Well, Find Someone Who Does,” New York Times (November 26, 2011); Andrew Clay, “WVU Student Working to Help Veterans and Victims of Phantom Pain,” WBOY.com (January 30, 2012); “WVU Student Inventor Taking London Stage,” Associated Press (February 18. 2012); Joe Manchin, “Tribute to Katherine Bomkamp,” Congressional Record (June 6, 2013).

Robert Reich: Robert Reich, Locked in the Cabinet, New York: Knopf (1997).

Enron: Rebecca Smith, “Ex-Analyst at BNP Paribas Warned His Clients in August About Enron,” Wall Street Journal (January 29, 2002); Simon English, “Whistle-Blower Sent Off,” The Telegraph (January 30, 2002); Shelter Chieza, “The Value of Reputation,” The Herald (Zimbabwe) (May 22, 2013); David Larrabee and Jason Voss, Valuation Techniques, Hoboken, NJ: John Wiley & Sons (2013); Linda Tischler, “Jonathan Cohen: The Analyst,” Fast Company (April 30, 2002).

CHAPTER 6

Diane Ravitch: Valerie Strauss, “The Diane Ravitch Myth,” Washington Post (March 3, 2011); Kathryn Schulz, “Diane Ravitch on Being Wrong,” Slate (May 17, 2010); Sam Dillon, “Scholar’s School Reform U-Turn Shakes Up Debate,” New York Times (March 2, 2010).

College Basketball: Adena Andrews, “Low Scoring the New Normal in College Basketball,” CBSSports.com (February 25, 2013); Ray Glier, “In Men’s Basketball, Scoring Suffers in Physical Game,” New York Times (February 23, 2013).

Michael Swango: James Stewart, Blind Eye: The Terrifying Story of a Doctor Who Got Away with Murder, New York: Simon & Schuster (2000); Brent Larkin, “Ohio State University Can’t Look the Other Way Forever When Bad News Breaks,” Cleveland Plain Dealer (October 26, 2013); Ray Lockwood, “Swango to Be Tried for OSU Murders,” The Lantern (October 16, 2000); “Ex-Doctor to Plead Guilty in Death,” Associated Press (September 22, 2000); “How Dr. Michael Swango Became a Poisoner and Outwitted Two Medical Schools,” Cleveland Plain Dealer (December 19, 1993).

Kaleil Tuzman: Startup.com, directed by Chris Hegedus and Jehane Noujaim, Artisan Entertainment (2001); Christopher Steiner, “Startup.com: The Sequel,” Forbes (October 25, 2010); Rolfe Winkler, “Investors Need a First Aid KIT,” Wall Street Journal (May 2, 2012); Dan Nakaso, “Dot-com Survior to Share with Hawaii His Lessons Learned,” Honolulu Advertiser (April 18, 2002).

CHAPTER 7

Catherine Russell: Catherine Russell, “One Role, with 10,000 Variations,” New York Times (October 29, 2011); Simi Horowitz, “Catherine Russell Hits 25 Years in Warren Manzi’s ‘Perfect Crime,’” Backstage (April 17, 2012); Aaron Carter, “Behold: Catherine Russell the Off-Broadway Force,” Associated Press (March 7, 2013); Daniel Lehman, “Catherine Russell Celebrates 22 Years and 9,000 Performances in ‘Perfect Crime,’” Backstage (April 16, 2009); Jason Zinoman, “Still Kicking After 18 Years of Homicide,” New York Times (October 3, 2005).

Gay Talese: Ryan Kohls, “Gay Talese,” Whatiwannaknow.com (March 3, 2012); Barbara Lounsberry, “Gay Talese and the Fine Art of Hanging Out,” Creative Nonfiction 16 (2001); Gay Talese, The Gay Talese Reader, New York: Walker Publishing (2003); Robert Boynton, The New New Journalism: Conversations with America’s Best Nonfiction Writers on Their Craft, New York: Vintage (2005); Katie Roiphe, “Gay Talese, The Art of Nonfiction,” Paris Review (Summer 2009).

Railroads: Theodore Levitt, “Marketing Myopia,” Harvard Business Review (July–August 1960); “What Business Are You In? Classic Advice from Theodore Levitt,” Harvard Business Review (October 2006); Greg Morcroft and Alistair Barr, “Berkshire Hathaway to Buy Burlington Northern Sante Fe,” MarketWatch (November 3, 2009); Mary Buffett, “Why Warren Buffett Believes Trains Will Power the Recovery,” Huffington Post (March 27, 2013); Warren Buffett, interview by Charlie Rose, PBS (November 13, 2009).

Whitey Bulger: Dick Lehr and Gerard O’Neill, Whitey: The Life of America’s Most Notorious Mob Boss, New York: Crown Publishing (2013); Ted Mann, “Whitey Bulger’s Downfall,” The Wire (October 10, 2011); Shelley Murphy and Maria Cramer, “Whitey in Exile,” Boston Globe (October 9, 2011).

CHAPTER 8

The Knowledge: “Taxi Drivers’ Brains ‘Grow’ on the Job,” BBC News (March 14, 2000); Ed Yong, “How Acquiring the Knowledge Changes the Brains of London Cab Drivers,” Discover (December 8, 2011); Ferris Jabr, “Cache Cab: Taxi Drivers’ Brains Grow to Navigate London’s Streets,” Scientific American (December 8, 2011); Andrew Anthony, “Where to, Guv’nor?” The Guardian (March 10, 2001); Eric Spitznagel, “Interview with a London Cabbie,” New York Times Magazine (January 3, 2012).

Linus Pauling: Linus Pauling, Linus Pauling in His Own Words, New York: Simon & Schuster (1995).

Vanessa Selbst: Nick Pryce, “Laying Down the Law,” Poker Player (July 2, 2013); Tim Struby, “Her Poker Face,” ESPN The Magazine (June 27, 2013).

CHAPTER 9

The Christmas Song: Dale Nobbman, Christmas Music Companion Fact Book, Anaheim: Centerstream Publications (2000); Andrew Dansby, “‘The Christmas Song’ Was Born on a Very Hot Day,” Houston Chronicle (December 7, 2012); Philip Furia and Michael Lasser, America’s Songs, New York: Routledge (2006); Vance Garnett, “Four Famous Singers + Two Songs = A Very Merry Christmas,” Washington Times (December 14, 2011).

Portugal’s Drug Policy: Brian Vastag, “Five Years After: Portugal’s Drug Decriminalization Policy Shows Positive Results,” Scientific American (April 7, 2009); Samuel Blackstone, “Portugal Decriminalized All Drugs Eleven Years Ago and the Results Are Staggering,” Business Insider (July 17, 2012); Maia Szalavitz, “Drugs in Portugal: Did Decriminalization Work?” Time (April 26, 2009); Coletta Youngers and John Walsh, “Drug Decriminalization: A Trend Takes Shape,” Americas Quarterly (Fall 2009).

Bill Hillsman: Kevin Featherly, “Selling Coke and Pepsi Candidates,” Rake (August 27, 2004); Chris Landers, “Consultant Profile: Bill Hillsman,” Center for Public Integrity (September 26, 2006); Jeff Fleischer, “How to Run the Other Way,” Mother Jones (September 13, 2004); Alexandra Staff, “Reducing the Campaign Snooze Factor,” Christian Science Monitor (July 6, 2006); Matt Bai, “The Outlaw Strikes Again,” Newsweek (July 9, 2000).

Special Troops: Neil Genzlinger, “The Military That Was Only for Show,” New York Times (May 20, 2013); The Ghost Army, directed by Rick Beyer, PBS (2013); Megan Garber, “Ghost Army: The Inflatable Tanks That Fooled Hitler,” Atlantic (May 22, 2013); Lynn Neary, “Artists of Battlefield Deception,” National Public Radio (September 25, 2007); Cindy Cantrell, “Telling the Untold Tale of Soldiers Practiced in the Art of Deception,” Boston Globe (February 23, 2012).

CHAPTER 10

Clint Eastwood: Scott Foundas, “Clint Eastwood: The Set Whisperer,” LA Weekly (December 19, 2007); Robert Kapsis and Kathie Coblentz, Clint Eastwood: Interviews, Oxford: University Press of Mississippi (2013); “Tough Act,” Selling Power (July 14, 2005); Beth Marchant, “A Long, Wide Look at Eastwood’s Craft,” Studio Daily (January 22, 2013); Amy Taubin, “Interview: Clint Eastwood,” Film Comment (January 2005).

Family Independence Initiative: Maurice Lim Miller, “Investing in Homegrown Solutions,” Huffington Post (May 31, 2012); Maurice Lim Miller, “When Helping Doesn’t Help,” Huffington Post (May 7, 2012); Mary O’Hara, “‘Whatever We Are Doing, It Isn’t Working,’” The Guardian (October 23, 2012); Tammerlin Drummond, “A Refreshingly Innovative Approach to Fighting Poverty,” San Jose Mercury News (March 11, 2012); David Bornstein, “Poverty Posse,” New York Times (July 17, 2011); Caroline Preston, “A Veteran Anti-Poverty Activist Finds a Cheaper Way to Achieve Results,” Chronicle of Higher Education (April 18, 2010).

Trader Joe’s: Jesus Sanchez, “Trader Joe’s Founder Again on a Solo Path,” Los Angeles Times (August 12, 1988); Christopher Palmeri, “Trader Joe’s Recipe for Success,” Business Week (February 20, 2008); Glenn Llopis, “Why Trader Joe’s Stands Out from All the Rest in the Grocery Business,” Forbes (September 5, 2011); Beth Kowitt, “Inside the Secret World of Trader Joe’s,” Fortune (August 23, 2010).

CONCLUSION

East Japan Railways: Christopher Carey, “Companies Are Getting an Idea That Creativity Is Worthwhile,” St. Louis Post-Dispatch (April 20, 1998); Paul Sloane, “Every Business Problem Is an Opportunity for Innovation,” BQF Innovation (July 9, 2011).