A&W Root Beer 16, 17
Africa 36, 44, 105, 116, 119, 122
see also individual countries
animal rights 10, 109, 123, 141, 142, 144, 153–6
see also feedlots
Arby’s 122
Asia 36, 39, 42, 44, 130, 142, 167
and environmental issues 116, 118, 119
see also individual countries
Au Bon Pain 27
Australia 28, 32, 42, 43, 62, 121, 178
marketing issues 70, 77, 82, 87, 104
Austria 28, 114
Baskin-Robbins 21, 40, 90, 151
beef 126–56
antibiotics 10, 97, 110, 131, 133, 137–40
bovine spongiform encephalopathy (BSE) 146
concentrated animal feeding operations (CAFOS) 131, 146
flavouring 11, 144, 145
growth promoters 137, 140
hormones 10, 97, 110, 134, 139, 149
lean finely textured beef (LTFB) 147–8
pink slime 11, 146–8
seasoned beef 98, 146, 148, 149
stinky beef 11, 146, 150
variant Creutzfeldt–Jakob disease (VCJD) 146
Zirnstein, Gerald 147
Belgium 42, 94, 103
Bloomberg, Michael 53
Boston Market 27
Botswana 44
Brazil 41, 77, 82, 117, 132, 136, 159
Brunei 43
Burger King 156, 183, 184
Cramer, Keith G. 22
environmental issues 108, 112, 116, 117, 120, 122, 148, 150, 151
globalization 36, 38, 40, 41
health and 55, 59, 69
history 22–4, 26, 27
labour issues 157, 163, 164, 166, 170, 173, 177
marketing 75, 78–80, 82, 87–90, 93–7, 99
Whopper 23, 26, 40, 90, 99
Burgerville 119–20
Canada 32, 41, 42, 77, 103, 120, 139, 143
Canadian Broadcasting Corporation 103
carbonated drinks see soda
Carl’s Jr 54, 90, 118
Center for Science in the Public Interest (CSPI) 49, 65, 77, 78, 104, 144
Jacobson, Michael 51, 52, 82
Central America 44, 108, 116
see also individual countries
Chick-fil-A 77, 85, 87, 139
chicken 132, 137–40, 143, 149, 150, 152, 154, 156
Chicken Delight 22, 26
Chicken McNuggets 23, 25, 152
environmental issues 118, 121
globalization 35, 39–41, 43–5
health issues 50, 51, 68
history 16, 17, 23, 25–7
marketing 85, 99
Pilgrim’s Pride 142
Sanders, Harland 22
Tunick, Al 22
Tyson Foods 132, 139
Chile 82
China 62, 132, 136, 149, 156
globalization 34–5, 37, 39, 41–3
marketing 96, 97, 100
Shanghai Husi Food Corporation 149
stinky beef 11, 146, 150
see also Hong Kong
Chipotle Mexican Grill 27, 97, 98, 120, 139, 156
coffee 16, 28, 41, 44, 60, 87, 114–16, 118
Colombia 153
Costa Rica 116, 117
Dairy Queen 18, 21, 78, 81, 90, 96, 118
Debonairs Pizza 36, 44
Denmark 94, 103, 122, 177, 178
United Federation of Danish Workers 177
Domino’s Pizza 22
doughnuts 16, 22, 28, 39, 50, 60, 84
drinks 8, 21, 161, 184
Coca-Cola 52
health issues 56, 58, 65, 67, 69
marketing issues 82, 93, 102
Pepsi 52
drive-throughs 22, 24, 25, 174, 175
Dubai 40, 43, 44
Dunkin’ Donuts 22, 39, 151
environmental issues 118, 119, 122
marketing 84, 96, 97
Egypt 30, 35
Elevation Burgers 121
environment and fast food 7, 108–11, 121–5, 132, 133, 136, 154, 185
dead zones 135
deforestation 118
Earth First! 116
Environmental Defense Fund 123
Environmental Protection Agency (EPA) 114
Green Building Council 122
Greener Package (GP) 124
LEED certification 122, 123
litter 30, 113–15, 161
palm oil 116, 118, 119
Polystyrene 114, 115, 123
rainforests 10, 108, 111, 115–17, 119
Styrofoam 114, 115
Ethiopia 153
Europe 10, 11, 103
environment issues 110, 117, 118
history 15, 28, 30–32, 36, 42, 44
horsemeat 11, 146, 150
labour issues 166, 177–8
meat issues 127, 128, 130, 140, 150, 152, 156
European Union 10, 31, 140
fast-casual restaurants 27, 97, 121, 139
feedlots 8, 116, 124, 130, 131
animal feeding operations (AFOS) 130, 131, 135
concentrated animal feeding operations (CAFOS) 131
lagoons 132–4
Finland 94, 101, 103, 178
Five Guys 27
France 28, 53, 77, 90, 113, 120, 152
fast food in 32, 34, 38–40, 42
see also Quick
franchises 121, 182
globalization 30, 32, 37, 45–6, 122, 123, 39, 43
history 15–16, 18, 19, 20–23, 28
labour issues 168–71, 179
marketing and 71, 88
Germany 28, 40, 120, 166, 177, 178
Ghana 44, 45
globalization 5, 8, 30, 31, 33–5, 39, 41, 43, 45, 47
anti-globalization 33
‘glocalization’ 37
Greece 94, 102
Greenpeace International 108
Grill’d 27
hamburgers 9, 11
environment issues 108, 121, 124
globalization 30, 36, 39, 40, 43–5
health issues 48, 50, 54, 60, 68
history 16, 17, 22, 25, 26
labour issues 160, 161, 164, 165
marketing issues 84, 85, 87, 90
meat issues 140, 146, 150, 151, 156
health issues 48–70
addiction 65–6
antibiotics 10, 97, 110, 131, 133, 137–40
beef flavouring 11, 144, 145
bovine spongiform encephalopathy (BSE)
concentrated animal feeding operations (CAFOS) 131, 146
diabetes 9, 51, 57–9, 61, 62
foodborne illnesses 62–5, 139
growth promoters 137, 140
hormones 10, 97, 110, 134, 139, 149
nutritional information 69, 70, 84
pink slime 11, 146–8
salmonella 63, 64, 146, 172
stinky beef 11, 146, 150
trans fats 56, 156
variant Creutzfeldt–Jakob disease (VCJD) 146
World Health Organization 56, 76, 102
see also obesity
Hardee’s 54, 90
Hong Kong 34, 40, 42, 43, 90, 100, 150
horsemeat 11, 146, 150
hot dogs 16
Nathan’s 151
Hungry Horse 54
ice cream 16, 18, 21, 50, 60, 90, 100
In-N-Out Burger 24, 178
India 26, 34, 36–40, 44, 145, 153, 159
Indonesia 34, 40, 43
Iraq 35
Ireland 42, 70, 77, 94, 103, 140, 150
Italy 28, 30, 31, 34, 39, 99
Rome 30, 35
Ivory Coast 44
Jack in the Box 22, 24, 64, 77
Jacobson, Michael 51, 52, 82
Japan 32, 39, 40, 54, 77, 159
MOS Burger 43
Jollibee Foods 42–3
Jumboking 37
Kentucky Fried Chicken see KFC
Kenya 44, 45
KFC (Kentucky Fried Chicken) environmental issues 124
globalization 33–40, 45
health issues 51–3, 59, 69
history 22, 23, 26, 183
labour issues 157, 166, 173
marketing issues 77, 82, 95–7
meat issues 136, 142, 149, 151–3
Sanders, Harland, 22
kids’ meals 9, 120, 181, 183
Happy Meals 77, 79–82, 89, 90, 99
health issues 66
marketing issues 74, 76, 78, 94, 106
Krispy Kreme 118, 151
Kuwait 43
Latin America 36, 43, 116, 119
see also individual countries
limited time offers (LTOS) 26–7
Little Caesar’s 85
Luxembourg 42
Mad Mex 27
Malawi 45
Malaysia 43, 94
Manchu Wok 41
Maoz 42
Marine Stewardship Council 140
marketing 9, 71–107, 144
advergaming 96
apps 10, 74, 94, 102, 183
Children’s Food and Beverage Advertising Initiative (CFBAI) 92, 93
educational materials 83–4
games 79, 90, 93, 101
movie tie-ins 89, 90
movies 10, 89, 90
smartphones 26, 74, 94, 97, 164
video games 88
viral marketing 94, 96–100, 148
YouTube 97–9, 143
see also social media
Mauritius 44, 45
Max 121
McDonald’s 11, 183, 184
Big Mac 23, 54, 108, 144, 178
Chicken McNuggets 23, 25, 152
Corporate Accountability International (CAI) 74, 100, 104, 144
environmental issues 108–12, 114, 115, 117–20, 122–4
Gibson, John 71
globalization 30–36, 38–40, 42, 43, 45
Goldstein, Oscar 71
Happy Meals 77, 79–82, 89, 90, 99
health issues 48–52, 54–6, 59, 64, 67–9
history 13–15, 21, 23–8
Kroc, Ray 18–21, 23–4, 48–9, 72, 75
labour issues 157–8, 162–4, 166, 167, 170, 171, 173, 176–9
McDonald, Richard and Maurice 13–14, 19, 48, 160, 161
McDonaldization 33
McLibel 109–11, 115
marketing 71–3, 75–83, 85, 87, 89–91, 93–6, 99–101, 105
meat issues 136, 140, 142, 143, 145, 146, 148–53, 155–6
Multimixers 18, 19
Ritzer, George 33
Scott, Willard 71, 72, 156
Supersized 9, 54–6
Super Size Me 55
Thompson, Don 167
meat 126–56
Meat Inspection Act 128
meatpacking 63, 125, 126, 128–30, 141, 144, 156, 172
Mexico 34, 43
Middle East 36, 41, 42, 44
see also individual countries
MOS Burger 43
Nando’s 36, 44
Nathan’s 151
Netherlands 40, 178
New Zealand 40, 82, 94, 177, 178
Nigeria 44, 45
North American Free Trade Association (NAFTA) 31
Norway 40, 94, 103, 122, 178
Obama, Barack 169, 171
obesity 9, 10, 47, 56–62, 66, 70
marketing issues 76–8, 81, 86, 87, 89, 92–4, 100, 102, 103, 106
Panda Express 27, 85
Panera Bread 27, 81, 96, 139
Papa John’s 150, 157, 164
Paris Croissant Company 42
Pepsi/PepsiCo 52
Perdue Farms 139
Philippines 159
Jollibee Foods 42, 43
pizza 150, 174
Carney, Frank 22
health issues 50–52
history 16, 25, 26, 40, 45
marketing 97–9
Pizza Hut 52, 149, 153, 166, 173, 183
history 22, 26, 36
marketing 83, 85, 95, 97, 98
PizzaExpress 42
Pollo Campero 44
Pollo Loco, El 27, 43
pork 38, 40, 123, 128, 132, 136, 139–40, 149, 154, 156
Pret A Manger 27, 42, 139
Putin, Vladimir 35
Qatar 43
Qdoba 27
Quick 42, 53, 90, 140, 152
Quiznos 85
religious restrictions kashruth 151
kosher 38, 151
halal 38, 145, 152, 153
Hindu 38, 145
Ronald McDonald 38, 143, 145, 156
Gibson, John 71
Goldstein, Oscar 71
marketing 71–3, 75, 92, 100–102
Scott, Willard 71, 72, 156
Rudd Center for Food Policy and Obesity, Yale University 66, 73, 76, 93, 95, 96, 102, 105
Russia 42, 97, 102
Rwanda 153
salads 27, 41, 43, 44, 60, 67, 68, 120, 121
salt see sodium
Saudi Arabia 43
Senegal 45
Shake Shack 27, 178
Sinclair, Upton 128
Singapore 40, 42, 43, 62
Slow Food 8, 31
social media 94–8, 102, 183
Facebook 97, 98, 100, 149
Twitter 97–9
see also marketing
soda 120
A&W Root Beer 16, 17
Coca-Cola 52
health issues 53, 60
history 16, 23
marketing issues 76–9, 86
Pepsi 52
sodium (salt) 8, 47, 144, 148, 181–2, 184
health issues 49–52, 54, 56, 58, 65–9
marketing issues 76, 79, 84, 94, 104, 106
Debonairs Pizza 36, 44
Nando’s 36, 44
South Korea 38, 42, 43, 97
Paris Croissant Company 42
Southeast Asia 116, 118
see also individual countries
Starbucks 28, 36, 40, 95–7, 119, 122, 150, 163, 179
sugar 23, 47, 149, 181, 184
health issues 50–52, 65–8
marketing issues 78, 84, 94, 104, 106
Swaziland 44
Sweden 94, 103
Max 121
Switzerland 28, 39
Taco Bell 124, 148–50, 153, 157, 168, 173, 183
Bell, Glen 22
health issues 52, 64
history and globalization 22, 25, 36
marketing issues 77, 78, 85, 96, 98, 100
Taiwan 34, 40, 43, 150
Tanzania 44, 45
Teriyaki Experience 42
Thailand 40, 43
Tim Hortons 41, 118
toys 9, 119, 181, 183
marketing issues 73–4, 76, 78–82, 88, 89, 91, 93, 103, 106
trade unions 162
Bakers Food and Allied Workers Union 159
Coalition of Immokalee Workers 173
Industrial Workers of the World 163
National Labor Relations Board (NLRB) 170, 171
Nordisk Union 178
Scottish Trades Union Congress 176
Service Employees International Union (SEIU) 158, 170, 179
United Federation of Danish Workers 177
see also workers
Turkey 39, 139
Uganda 45
Ukraine 35
United Arab Emirates 122
United Kingdom 4, 28, 54, 66, 150, 159
environmental issues 77, 79, 87, 94, 98, 108, 115, 120, 124
globalization 32, 42, 44
horsemeat 11, 146, 150
Hungry Horse 54
London Greenpeace 108, 111, 115
meat issues 140, 146, 152
United Nations World Food Programme 153
United States 7, 11
ag-gag laws 141
Americanization, and fast food 8, 31, 35
Centers for Disease Control and Prevention (CDC) 58, 61, 65, 104, 138
cheeseburger laws 58
Children’s Food and Beverage Advertising Initiative (CFBAI) 92, 93
Corporate Accountability International (CAI) 74, 100, 104, 144
environmental issues 108, 114, 121, 122
Environmental Protection Agency (EPA) 114
Federal Trade Commission (FTC) 81, 91, 93, 144
Florida Tomato Growers Exchange 173
Food and Drug Administration (FDA) 104, 128, 137
globalization 32, 35, 37, 41–4
health issues 49, 55–7, 63, 67, 69
history 15, 17, 19, 27, 28
Humane Society 138
labour issues 159, 163, 165–7, 170, 174, 175, 178, 179
marketing issues 72, 77, 78, 80, 87, 91, 94, 102, 104, 106
meat issues 127–30, 132, 138–9, 143–4, 147–9, 151–2, 156
National Restaurant Association 28, 77, 143, 168
Occupational Safety and Health Administration (OSHA) 129, 175
People for the Ethical Treatment of Animals (PETA) 141–3, 155
Physicians Committee for Responsible Medicine (PCRM) 76, 143
Pure Food and Drug Act 128
U.S. Department of Agriculture 56, 104, 128, 147, 149
veggie libel laws 130
vegetarians/vegans 10, 38, 42, 119, 121
meat issues 128, 141–5, 146, 153–4, 156
veggie libel laws 130
Venezuela 38
Vietnam 42, 43, 62
waste 10, 153, 182
environmental issues 111, 113–15, 121–3, 125
litter 30, 113–15, 161
meat issues 132–6
Wendy’s 118, 157, 177
health issues 59, 69
history 25, 27
marketing 78, 87, 89, 95, 97, 100
meat issues 139, 148, 156
White Castle 16, 17, 111, 174
crime and 174, 175
environmental issues 109, 126, 127
history 15, 17, 24, 35, 38
labour issues 157–9, 161–79
marketing 87, 100
meat issues 129, 135, 142, 150, 155
National Labor Relations Board (NLRB) 170, 171
Occupational Safety and Health Administration (OSHA) 129, 175
on the job injuries 12, 174, 176
workers 8, 11, 46, 64, 180, 183–5
zero-hours 176, 177
see also trade unions
Yum! Brands 28, 52, 153, 183, 184
environmental issues 118, 122–3
labour issues 170, 173
Zambia 44, 45
Zimbabwe 44, 45