Index
Page numbers refer to the print edition but are hyperlinked to the appropriate location in the e-book.
Able-bodied: in Avatar, 276n7; ecolove only for, 225, 226; love and well-being linked to, 185–86, 193; see also Legs and leglessness
Academy Awards, 154, 190, 272n8
Acosta, Abraham, 256n4
Adaptive evolution, 52, 55–60, 64, 67–69, 266n4
Addiction: to consumption, 66, 80, 136, 139–40, 143–45, 154, 196; in Mad Men, 136, 139–40, 143–45; to sugar-fat-salt triumvirate, 37, 66, 144–45, 241, 266n3; in U.S., 169–70; to war, 80, 190–91; well-being and, 38
Advertising: emotional, neuroscience of, 19, 274–75n1; legs and leglessness in, 186; love in, xiv, 174, 177, 225, 256n; pro-profit sustainability narratives in, 186; see also Mad Men; specific companies and commercials
Aesthetics, in cultural studies, xix
Affect: antiprofit, sustainability discourse and, 108–15; in cinema, 19–20, 43–44; defined, 17–18, 22, 261n5; diversity of, 22; Hardt and Negri on, 243, 261n2; as horizontal, 22–23, 253–54; as immanent, 22–23; as imperative of both sides, 205–7; psychoanalytic discourse on, 259n4; psychological research on, 233; reason dependent on, 18; sources for contemporary, xxii; in sustainability discourse, 122; U.S. and Latin America’s shared, xviii–xix, xxii–xxv; well-being as imperative of, 121–23; see also Emotions; Feeling soma; Love
Affect-as-episteme: age of revolution birthing, xv, xix, xxii, 12, 16, 119, 181; Bentham on, 119; as biopower, xxvi, 232–35; in business, 19, 60–62; in cultural present, 242–43; defined, xiv; emergence of, xiv–xv, xviii–xix, 181–82; exceptions to, 243–44; free-market capitalism linked to, xiv–xv, xx–xxii, 32, 181–82; Hume on, 118–19; as ideology, 245–46; in media representations, 18–20; media studies theories of, 19–20; in natural sciences, 35; as new cogito, 15–23; in politics, 19; posthumanism as concurrent with, 182–83; reason compared to, 118–20, 127–29, 259n4, 264n13, 276n4; reason historically shifted from, 15–23, 181–82; Reformation as origin of, 23–25; revolution as empathy practice in, 41–42; in sustainability discourse, 90; theoreticians on, 42–43; “we” comprehending, 253–54
Affective discourse: Damasio on, xxiv, 2, 5–7, 9, 13, 17–18, 261n2, 264n13; Deleuze on, 2, 7, 9–11, 12, 19–20, 259nn4–5, 261n2; Guattari on, 2, 9–11, 12, 259n4; impact and diversity of, 16–17; in politics, 17, 42; Smith, A., viewed through, 24–26; Stewart on, xxiv, 2, 6–11, 258n3, 260n5; Williams, R., on, 2–9, 259n4
Affective homeostasis: of capitalism, 16, 52; as epistemic modality, 46; in feeling soma, xviii, xx, xxi, xxii, xxv, xxvi, 13, 16, 26, 36, 170; well-being and ill-being for monitoring, 20–21
Affective Turn, The: Theorizing the Social (Clough and Halley), 19, 258n3, 260n5, 261n4
Africa, 103–4, 168, 202–3
“Against Interpretation” (Sontag), xiii
Agamben, Giorgio, 31, 32, 179
Age of Empathy, The: Nature’s Lessons for a Kinder Society (de Waal), 39, 180, 275–76n3
Age of Greed: The Triumph of Finance and the Decline of America, 1970 to the Present (Madrick), 230–31
Age of revolution: affect-as-episteme born from, xv, xix, xxii, 12, 16, 119, 181; free-market capitalism born from, xviii–xix, xxii, xxiv, 16, 119, 181–82; “invention of man” in, xxi, xxii, 12, 181
Agnosia, 149
Agribusiness, 111–12
Air gun metaphor, 158, 159
Alcohol, 65, 80, 82, 142
Aldama, Frederick Luis, 264n14
Allende, Salvador, 212
“All These Things that I’ve Done,” 204
Alonso, Carlos J., 257n7
Althusser, Louis, xxvi, 3, 239, 255n2
Altruism, 39–40, 41, 275–76n3
American Constitution, 31
American Dream, 244
American Film Institute, 134
American Revolution, 11–12, 25–26, 120
Amores perros (Love’s a Bitch), 75, 198
Anagnorisis, 159, 241–43
Andrei Rublev, 217
“Animal autobiographique, L’: Autour de Jacques Derrida” (Derrida), 40, 180
Animal Rites (Wolfe), 40
Animals, 217–18; see also Posthumanism
Anonymous hacker group, 252–53
Anticapitalism: in Avatar, 187; in Born to Run (McDougall), 64–71; in Diarios de motocicleta, 131; of schizophrenic, 10
Anti-Oedipus: Capitalism and Schizophrenia (LAnti-Oedipe: capitalisme et schizophrénie) (Deleuze and Guattari), 9–10, 260n5
Antiprofit: affect, sustainability discourse and, 108–15; Avatar as, 186, 206–7; in cinematic narratives, 186; in Latin American sustainability discourse, 91, 104–7, 108–10, 112, 114, 121; in U.S. sustainability discourse, 112–14, 115–21; well-being in, 108
Appetite for Destruction, 281–82n4
Arab Spring, 44–45, 182
Archaeology of Knowledge (LArchéologie du savoir) (Foucault), 261n6
Argent, L’ (Money) (Péguy), 156
Argentina, 100, 101, 105–6, 122, 130, 131–32, 215–17
Armstrong, Lance, 202, 277n11
Armstrong, Nancy, 30
Army, U.S., in Facebook experiment, 246, 282n8
Artaud, Antonin, 265n2
Artificial intelligence, 18
Ashitey, Clare-Hope, 80
Asia, 103–4, 202–3
Asthma metaphor, 20, 162, 163, 167, 273n13
Asymmetrical distribution, in crowd sourcing, 61–62
Avatar, 61–62, 66, 68, 93; able-bodied in, 276n7; as anticapitalist, 187; as antiprofit narrative, 186, 206–7; capitalism in, 200–1, 246–47, 272n9; dependency theory in, 187; disability in, 189, 193, 276n7; ecolove in, 225–26; feeling soma in, 188; love in, 192, 193–95; minority perspective in, 207–8; neocolonial leglessness to sustainable legs in, 187–95, 203, 213; other in, 189–90; sustainability discourse in, 175–77, 185–86; technology in, 187–88, 193–95
 
Babel, 43, 264n14
Badiou, Alain, 248, 261n2
Bales, Kevin, 247
Bardem, Javier, 154
Barlow, Maude, 281n3
Barrett, Paul M., 98
Barrick Gold, 105
Barthes, Roland, xii–xiii, 259n4
Bateson, Gregory, 281n1
Batman Begins, 83, 130, 131
Bauman, Zygmunt, 45
Beasley-Murray, Jon, 255n2
Beavan, Colin, 68, 96–97, 115–18, 205, 206
Beck, Ulrich, 37, 156–57
Beckman, Ericka, 257n7
Beijing Olympics, 186, 201–5, 207, 213, 225–26, 277n11
Being Singular Plural (Être singulier pluriel) (Nancy), xvi, xvii
Bellamy Brothers, 63
Bello, Andrés, 215–16, 279–80n17
Bellott, Rodrigo, xxiv, 1–2, 132
Bentham, Jeremy, 29–30, 31, 32, 119
Berlant, Lauren, 39, 200
Bernays, Edward, 271n7
Berners-Lee, Tim, 263n9
Bersuit Vergarabat, 108–10, 114, 195, 225
Bérube, Michael, 135, 271n6
Better off Dead (Christie and Lauro), 275n2
Beverley, John, 256n4
Bewitched, 137
Bigelow, Kathryn, 80, 190–91
Biopower: affect-as-episteme as, xxvi, 232–35; of Foucault’s homo œconomicus, 46, 57, 229–30, 232–33, 234–35, 243
Birth of Biopolitics, The (Naissance de la biopolitique) (Foucault), 46, 229–30, 232
Blackwater (Scahill), 249
Blankfein, Lloyd, 31
Blindness, 84, 85, 130–31, 154, 165, 169; capitalism in, 272n9; collective homeostasis and reward system’s implosion in, 146–53; moral illness in, 43, 79, 148–50
Blindness (Ensaio sobre a cegueira) (Saramago), 130, 146
Bodies without organs, 2, 9–10, 12, 260n5
Bolivia, 41, 104, 106, 161, 167–68, 183
Boltanski, Luc, xv, 156
Bonobo and the Atheist, The: In Search of Humanism Among Primates (de Waal), 39–40, 180
Born to Run (McDougall), 64–71
Bosteels, Bruno, 255n2, 261n2
Bottom line: double bottom line in, 98–100, 110–12, 121, 122, 179, 185, 202, 268n3, 278–79n14; triple bottom line in, 91–94, 95, 99–100, 106, 121, 185
Bourdieu, Pierre, 58
Bowerman, Bill, 69, 205
Braga, Alice, 146
Brain and heart, in sustainability discourse, 115–21
Brain science, see Neuroscience
Brandt, Allan M., 271n7
Brazil, 214–15
Brazil, Petrobras in, 100–1, 102, 104, 202, 268n3
Brennan, Teresa, 261n5
Brief History of Neoliberalism, A (Harvey), 281n5
Britain, neocolonial imperialism of, 103, 105
Brolin, Josh, 154
Brooks, Max, 238
Brooks, Peter, 262n8
Brown, Gordon, 84–85
Brown, Michael, 251
Brown, Wendy, 199–200, 242–43
Brundtland Commission Report, 94–95, 186
Buckley, Christina, 273–74n13
Buck-Morss, Susan, 263n11
Bueno, Gustavo, 164
Bully, 283n10
Bullying, 250, 283n10
Buñuel, Luis, 217
Burden of Modernity, The: The Rhetoric of Cultural Discourse in Spanish America (Alonso), 257n7
Burtt, Ben, 196
Bush, George W., 19, 95, 96, 192, 249, 276n6
Bush, Matthew, 262n8
Business: affect-as-episteme in, 19, 60–62; affective discourse in, 17; collective intelligence in, 60–62; crowd sourcing in, 61–62
“Buy the World a Coke” ad series, xiii
 
Caballo Blanco, 66
Caine, Michael, 78
Calderón, Felipe, 101–2, 104, 106
Camera Lucida (Barthes), xii–xiii
Cameron, James, 61–62, 93, 186, 192
Campbell, Donald, 98
“Candles” Coca-Cola ad, x–xiv
Cannibals with Forks: The Triple Bottom Line of Twenty-First Century Business (Elkington), 91–92
Caparrós, Martín, 123
Capital in the Twenty-First Century (Piketty), 244–45, 282n7
Capitalism: as adaptive evolution, 55–60; affective homeostasis in, 16, 52; in Avatar, 200–1, 246–47, 272n9; in Blindness, 272n9; in Children of Men, 81–82; as collective intelligence, 55–57, 67–68, 69; collective used by, 60–64; as colonizer, 11; consumption as agent of, 66; denaturalizing of, 89, 97, 242; emotions as originating, 30; empire of, 72–74, 182, 188; feeling soma deriving from, 123; growth ideology of, 11, 36, 93, 113–14; homeostasis in, xx, xxiii, 10–11, 12, 24, 36, 45–46, 227–31; ill-being linked to, 129, 130–31, 274n14; inequality as structural in, 244–45; in Japón, 219–20, 225; leglessness in, 205–6; love for overcoming segregation of, 152–53; in Mad Men’s ill-being masked by well-being, 134–45, 154, 166, 169; narcissism in, xxiii, 148–49, 150, 152, 169; as naturalized episteme, 110–11, 229; as neocolonialism, 110, 120–21; in Nissan LEAF ad, 178–79; Protestant ethic in, 24; as revolution, 247; risk as characteristic of, 37, 79, 82, 83, 156–60; running impacted by, 69–71; sustainability’s challenging of, 41; Tarahumara and, 64–68; trickle-down effect in, 51–52; violence in, 247–49; in WALL·E, 200–201; Weber on reason in, 30; well-being in service to, 132–34; well-being linked to fate of, 111; World Wide Web linked to, 34–35, 74, 262n9; see also Free-market capitalist democracy
Capitalism 4.0 (Kaletsky), 227–28
Capitalism and Underdevelopment in Latin America: Historical Studies of Chile and Brazil (Frank), 269n4
Carson, Rachel, 247
Cartesian subject, 15–16
Cassidy, John, 282n7
Castells, Manuel, xv–xvi, 35
Cavarero, Adriana, 247
Cazuza, 108
Center for Collective Intelligence, MIT, 60
Chávez, Hugo, 107, 276n6
Chaykin, Maury, 150
Che, 130
Chevron, 94, 97–99, 100, 175–77, 202, 268n2, 268–69n3
Chiapello, Ève, xv, 156
Chicago Boys, 212, 282n5
Un chien andalou (An Andalusian Dog), 217
Children of Men, 75–84, 267n7, 272n10
Chile, 88, 101, 104, 212, 282n5
Ching, Erik, 273–74n13
Chomsky, Noam, 234
Christie, Deborah, 275n2
Chronicle of Higher Education, 52
Ciénaga, La (The Swamp), 162, 272n10
Cigarette Century, The (Brandt), 272n7
Cigarettes, 38, 77, 80–81, 135, 136, 139–42, 144, 271–72n7
Cinema: affect in, 19–20, 43–44; antiprofit narratives in, 186; legs and leglessness in, 186; Mexican, 266n6, 279n16; New Latin American, 3, 105, 115, 269n1; revolution narratives in, 272n11; as universal, 266–67n6; see also specific films
City-country divide, 215–17
Civil Action, A, 93–94
Climate Talks, of United Nations, 102
Clinton, Bill, 261n3
Clough, Patricia Ticineto, 19, 258n3, 260n5, 261n4
Coca-Cola ads, x–xiv, 19, 235–38, 251
Coen, Joel and Ethan, 82, 154
cogito, affect as new, 15–23
Colás, Santiago, 272–73n11
Cold Intimacies: The Making of Emotional Capitalism (Illouz), 23
Collective: capitalist uses of, 60–64; crowd sourcing, 52–53, 61–62; as feeling soma, 50–51, 59–60; glial cells as, 52, 53–54, 64; homeostasis in, 71–72; homeostasis of, in Blindness, 146–53; ideas that have sex as, 52, 57–60; individual as representative of, 127, 170, 184; individualism’s hierarchy over, 49–50; Muppets as, 242–43; as naturalized in cultural discourse, 87–88; Nike’s use of, 69–71; recurring motifs of, 71; reproduction for saving of, 75–84; running as, 64–71; Tarahumara as, 64–69; valorization of, 49–52
Collective intelligence, 54–57, 60–62, 67–68, 69
Colonial imperialism: in Argentina, 122; capitalism as, 11; in Japón, 218–19; reason linked to, xv, xxii, 11, 23, 119, 181, 233; reason’s rational head persisting in, 32–36; verticality of, 120
Colony, The, 84, 85
Commonwealth (Hardt and Negri), xvi
Companion Species Manifesto, The: Dogs, People, and Significant Otherness (Haraway), 180
Consumption: addiction to, 66, 80, 136, 139–40, 143–45, 154, 196; capitalism fed by, 66; as defining cultural present, x, xiv; homeostasis disrupted by, 143–45; identity linked to, 239; ill-being linked to, 129, 139–40; love and nature linked in, 174; love linked to, xiv, 63–64, 255n1, 265n1; in Mad Men, 136, 139–40, 143–45; in Nissan LEAF ad, 178–79; profits linked to, 95–97; rescue, 198–99, 200–1, 277–78n9; schizophrenia of, 143–44; Tarahumara and, 64–68; in U.S., 169–70; in WALL·E, 195–201; Zombies and, 238–41
Contra el cambio (Caparrós), 123
Cornell University, 246, 282n8
Corporation, The, 37, 110, 201, 262n8, 281n3
Corporations: personhood of, 110, 183; as psychopathic, 37, 110
Cosmopolitan Desires (Siskind), 257n7
“Courage” ad, of Nike, 186, 201–5, 207, 213, 225–26, 278n11
Crowd sourcing, 52–53, 61–62
Crude, 94, 97–99, 175–77, 267n2
Cruel Modernity (Franco), 282n5
Cruel Optimism (Berlant), 39
Cruz, Brandon, 163
Cuarón, Alfonso, 75, 77, 266–67n6
Cuban Revolution, 103, 168, 272–73n11
Cuentos de todas partes del Imperio (Tales from the Cuban Empire) (Ponte), 272–73n11
Cultural aftermath, of 1960s, ix–x
Cultural discourse: denaturalization of, 46, 88–89, 123, 242; naturalization of, 87–88, 101
Cultural homogeneity and differences, xxii–xxiv
Cultural present: affect-as-episteme in, 242–43; consumption as defining, x, xiv; epistemology of, xvii–xviii; feeling soma in, xxii, xxv, 2, 207; feeling soma’s representations in, 127–29; free-market democracy as text of, xvii–xix, xx, xxii; in Mad Men, 135; preterit in, 3–4, 6, 135; U.S. and Latin America’s shared, xviii–xix, xxii–xxv
Cultural relativism, of emotions, 233–34
Cultural studies, xix, xix–xx
Culture of Narcissism, The (Lasch), 148–49
 
Dalí, Salvador, 217
Dalton, Roque, 209, 278n13
Damasio, Antonio: on affective discourse, xxiv, 2, 5–7, 9, 13, 17–18, 261n2, 264n13; on homeostasis, 26, 260n1
Dargis, Manohla, 80
Dark Knight, 77
Darwin, Charles, 18, 179, 233–34, 235
DasGupta, Sayantani, 267n7
David and Goliath motif, 93–94, 176, 196, 268n2
Dawkins, Richard, 39, 50, 180, 275–76n3
Dawn of the Dead, 239
Declaration of Alma-Ata, 264n13
Declaration of Human Rights, United Nations, 264n13
Declaration of the Rights of Man and Citizen, 31
Decline of Western Civilization Part II, The: The Metal Years, 281–82n4
“Deep Down, the World Bank Is Not Green” (“En el fondo, el Banco Mundial no es verde”) (Macan-Markar), 102–3
Degrowth, 11, 113–14
de la Campa, Román, 256n4
de la Serna, Rodrigo, 162
Deleuze, Gilles: on affective discourse, 2, 7, 9–11, 12, 19–20, 259nn4–5, 261n2; bodies without organs of, 2, 9–10, 12, 260n5
Deleyto, Celestino, 266n6
Delgado, Elena, 42
del Mar Azcona, María, 267n6
del Toro, Guillermo, 267n6
Democracy: in Coca-Cola ads, xi–xiii; dictatorship contiguous with, 267–68n1; in knowledge formation, xiv; morality, equitable distribution and, 84–86; in neoliberalism, xv
Denaturalization: of capitalism, 89, 97, 242; of cultural discourse, 46, 88–89, 123, 242
Dependencia sexual (Sexual Dependency), xxiv, 1–2, 132
Dependency theory, 33, 104–7, 108–9, 115, 187, 269n4
Derrida, Jacques, 40, 180
Descartes, René, 18, 261n2
Descartes’ Error: Emotion, Reason, and the Human Brain (Damasio), 5, 17–18
Después de Lucía (After Lucía), 283n10
Deutsche Ideologie, Die (The German Ideology) (Marx and Engels), 245, 282n6
de Waal, Frans, 39–40, 179–80, 276n3
Diarios de motocicleta (The Motorcycle Diaries), 20, 130; anticapitalism of, 131; asthma metaphor in, 20, 162, 163, 167, 273n13; economics of love in, 154, 161–69; homeostasis by revolution as well-being in, 153–54, 161–69, 273n13
Dickens, Charles, 30
Dictatorship, 267n1, 282n5
die-in protests, 251
Dignidad de los nadies, La (The Dignity of Nobodies), 130
Dirty undershirt metaphor, 135, 140, 166
Disability, 189, 193, 276n7
Distribution: crowd sourcing’s asymmetrical, 61–62; morality, democracy and equitable, 84–86; of profits, as horizontal or vertical, 106; Smith, A., on, 25–27
Doctors, media representations of, 83, 130–31, 157, 165
“Doing Things: Emotion, Affect, and Materiality” (Labanyi), 260n5
Double bottom line, 98–100, 110–12, 121, 122, 179, 185, 202, 269n3, 279n14
“Duelo ceremonial por la violencia” (Ceremonial Mourning of Violence) (Escobar Galindo), 209, 278n13
Dun Voyage au pays des Tarahumaras (Voyage to the Land of the Tarahumara) (Artaud), 266n2
Dyson, Freeman, 178
 
Eagleton, Terry, 228–29
EBay “Relove” campaign, 277n9
Ecolove, 177, 225–26
Economic Development of Latin America and Its Principal Problems, The (Prebisch), 269n4
Economics: in cultural studies, xix–xx; korima in, 66–67; of love, in Diarios de motocicleta, 154, 161–69; of Tarahumara, 64–67
Ecuador, Chevron in, 94, 97–99, 175–76, 175–77, 268n2
Edgerton, Gary R., 135, 271n5
Eighteenth century, 31–32, 181
Einstein, Albert, 53
Ejiofor, Chiwetel, 82
Ekman, Paul, 18–19, 179, 233–34, 281n1
Electoral process, 19
Elkington, John, 91–92
El Salvador’s civil war, 208, 210, 211–13, 219, 278n13
Eltit, Diamela, 30, 88–89, 267–68n1
Emergencias (Emergencies), 267–68n1
Emmerich, Noah, 240
“Emotional Cultures in Spain from the Enlightenment to the Present” (Labanyi, Delgado and Fernández), 42
Emotional Intelligence: Why It Can Matter More Than IQ (Goleman), xvii, 17
Emotions: in American Revolution, 11–12, 25–26, 120; artificial intelligence and, 18; capitalism’s origins in, 30; cultural relativism and, 233–34; Damasio’s neuroscience of, xxiv, 2, 5–7, 9, 13, 17–18, 261n2, 264n13; Darwin on universal, 18, 179, 233–34, 235; in French Revolution, 29; interspecies, 179–80; neuroscience of, xxiv, 2, 5–7, 9, 13, 17–19, 261n2, 264n13, 275n1; well-being by awakening of, 80; see also Feeling soma
Empathy: as interspecies, 180, 185; mirror neurons in, 281n2; in protest movements, 44; as revolution, 41–42; in social structures, 39–42
Empire, of capitalism, 72–74, 182, 188
“Encounter” (“Encuentro”) Coca-Cola ad, 236–38
Endesa Chile, 101, 104
“End of History, The?” (Fukuyama), 34, 262n9
End of History and the Last Man, The (Fukuyama), 34, 262n9
End of Overeating, The: Taking Control of the Insatiable American Appetite (Kessler), 144, 265n3
Engels, Friedrich, 245–46, 282n6
Ensaio sobre a cegueira (Blindess) (Saramago), 130, 146
Epidemiological narratives, 132–34
Epistemology: affective homeostasis as modality for, 46; cultural importance of, xvii–xviii; Foucault’s definition of, xxi, 21, 181, 246, 261n6; of free-market capitalist democracy, 229–30, 232; of neoliberalism, 231
Equilibrium, 77–78
ER, 130
Erin Brockovich, 93, 94
Escobar Galindo, David, 209, 278n13
Esperanza (Greenpeace boat), 84
Ethics of Latin American Literary Criticism, The (Graff Zivin), xxiv
Eustace, Nicole, 11–12, 25–26, 29, 120
Ever Amado, 186, 207–14, 226, 278–79n14
Ewen, Stuart, 271n7
Exhaustion of Difference, The: The Politics of Latin American Cultural Difference (Moreiras), 256n4
Exploit, The: A Theory of Networks (Galloway and Thacker), 35
Expression of the Emotions in Man and Animals, The (Darwin), 18, 179, 233–34, 235
Externalities, of production and development, 37
 
Facebook, 246, 251, 282n8
Fajardo, Pablo, 94
Family Happiness (Semeynoye Schast’ye) (Tolstoy), 279n14
Fanon, Frantz, 33
Farming, in WALL·E, 195–201
Father of Spin, The: Edward L. Bernays and the Birth of Public Relations (Tye), 271n7
Feeling of What Happens: Body and Emotion in the Making of Consciousness (Damasio), 5
Feeling soma: affective homeostasis in, xviii, xx, xxi, xxii, xxv, xxvi, 13, 16, 26, 36, 170; in Avatar, 188; capitalism’s creation of, 123; in Coca-Cola ads, xii–xiv; collective as, 50–51, 59–60; in cultural present, xxii, xxv, 2, 207; cultural representations of, 127–29; defined, xiv; in Diarios de motocicleta, 161; free-market capitalist democracy related to, xiv, xxiv, 13, 179; headlessness of, xx; in health diagnosis, 129, 132–34; knowledge derived from, xiv; as naturalized in cultural discourse, 87–88; neoliberalism supported by, 88–89; in The Passion of the Christ, 161; planetary level of, 89–91; politics in, 173–74; reason based on, xiv; sovereignty of, 233; “we” in, xxv–xxvi, 49–52; in zombies, 241
Ferguson, Missouri, 251
Fernández, Pura, 42
FernGully: The Last Rainforest, 93, 95, 116, 175–76, 185–86
Ferretis, Alejandro, 215, 216
Fields, R. Douglas, 53–54
15-M movement, 45, 265n16
Fight Club, 198, 274n14
Figurative Inquisitions (Graff Zivin), 256n3
Fincher, David, 198, 274n14
Fineman, Martha, 199–200
Fisher, Rick, 67
Fitzgerald, F. Scott, 271n6
Flores, Magdalena, 215
Foucault, Michel, xxvi, 40; on biopower of homo œconomicus, 46, 57, 229–30, 232–33, 234–35, 243; episteme defined by, xxi, 21, 181, 246, 261n6; “invention of man” of, xxi, xxii, 12, 181, 182–83, 228, 230; The Order of Things: An Archaeology of the Human Sciences of, xxi, 21, 31, 32, 40, 181, 232, 261n6; reason in episteme of, 21, 22, 32, 181
Fox, George, 23, 262n7
Fox, Vicente, 102
Franco, Jean, 282n5
Frank, Adam, 17, 261n4
Frank, André Gunder, 268n4
Free-market capitalist democracy: affect-as-episteme linked to, xiv–xv, xx–xxii, 32, 181–82; as affective, horizontal and immanent, 22–23, 253–54; affective homeostasis in, 16, 52; age of revolution as birthing, xviii–xix, xxii, xxiv, 16, 119, 181–82; as cultural text, xviii–xix, xx, xxii; discrepancies in, 36–39; as epistemology, 229–30, 232; feeling soma related to, xiv, xxiv, 13, 179; as headless, xviii, 23–32, 36; homeostasis in, 128–29; horizontal origins of, 120; invisible hand in, xv, 12, 24–29, 31–32, 35, 46, 227–29; neocolonialism in, 32, 61–62; profit in, 231; sovereign exception in, 263n11; Soviet Union’s fall linked to, 16, 34, 182, 262n9
French Revolution, 29, 31
Freud, Sigmund, 259n4, 271n7
Friedman, Milton, 212, 231, 282n5
Friedman, Thomas L., 44–45
Fukuyama, Francis, xix, 16, 34, 262n9, 275n2
Full Spectrum Warrior, 276n6
 
G-20 Summit, 84–85
Gabor, Harvey, x
Galeano, Eduardo, 107, 269n4
Galeano, Subcomandante (Marcos), 20
Gallagher, John, 31, 33
Galloway, Alexander R., 35
Gambling, see Risk culture, of capitalism
García Bernal, Gael, 150, 161, 272n11
García Espinosa, Julio, 3–4, 6–7
García Lorca, Federico, 143
Garden, The, 94, 175–77
Garner, Eric, 251
GasLand, 97
Getino, Octavio, 105, 115, 269–70n1
Gibson, Mel, xxiv, 1, 20, 43, 132, 161
Gilens, Martin, 282n7
Gilliam, Terry, 214
Giving tree, 220
Glial cells, 52, 53–54, 64
Global Media, The: The Missionaries of Corporate Capitalism (Herman and McChesney), 263n10
Global South, 103–4
Glover, Danny, 151, 176
Goldcorp, 61
Goldman Sachs, 31, 205–6
Goleman, Daniel, xvii, 17
González, Aníbal, 258n1
González Iñárritu, Alejandro, 43, 198, 266n6
Goodlad, Lauren M. E., 134
Gore, Al, 15–16, 20, 42, 219; An Inconvenient Truth of, 94, 116, 117, 178
Graff Zivin, Erin, xxiv, 256n3
Granado, Alberto, 161, 162
Grandin, Greg, 212
Great Gatsby, The (Fitzgerald), 271n6
Green Climate Fund, of World Bank, 102–3, 104
Gregg, Melissa, 260n5, 261n4
Growth: homeostasis at odds with, in capitalism, 36; ideology of, 11, 36, 93, 113–14; neocolonialism linked to, xxii, 10–11
Guattari, Félix, 2, 9–11, 12, 259n4
Guevara, Ernesto “Che,” 20, 104; see also Diarios de motocicleta (The Motorcycle Diaries)
Guggenheim Museum, 115
Guglielmetti, Fabiana, 147
Gunpowder Plot of 1605, 253
Guns N’ Roses, 281–82n4
Guy Fawkes, 253
 
“Hacia un Tercer Cine” (“Toward a Third Cinema”) (Solanas and Getino), 115–16, 269n1
Haden, Petra, 63
Halberstam, Judith/Jack, 242–43
Halley, Jean, 19, 258n3, 260n5, 261n4
Hamm, Jon, 38
Hannah, Darryl, 176
Happiness, in Coca-Cola ads, 235–38
Happy Feet, 93
Haraway, Donna, 180
Hardt, Michael, xvi, 31, 32, 56, 213; on affect, 243, 261n2; on empire, 72–74, 182, 188; on love, 279n15
“Harmony” Prius ad, 60, 62–64
Harrelson, Woody, 159
Harvey, David, 36, 244, 282n5
Headlessness: of feeling soma, xx; of free-market capitalist democracy, xviii, 23–32, 36; of Occupy movement, 44–45; in posthumanist theory, 40–41
Health: in Argentina, 130; feeling soma for diagnosing, 129, 132–34; legs as representative of, 172; love linked to, 171; media representations of, 129–32; as metaphor in homeostasis, 127–32; morality mirrored by, 146; in political awakening narratives, 161; in U.S. healthcare, 129–30, 132–34; see also Ill-being; well-being
Healthiest Nation, 133–34
Heart and brain, in sustainability discourse, 115–21
Hedges, Chris, 190
Hegemony, 255n2
Heller-Roazen, Daniel, 42
Hello, Dolly!, 196
Herman, Edward S., 263n10
Hernandez, Melanie, 271n6
Hidalgo, Joaquín, 201–2
Hillside Singers, x
“Hilltop” Coca-Cola ad, x–xiii
Hirshberg, Gary, 174–75
History of Sexuality, The (La Volenté de savoir) (Foucault), 46, 234
Holmberg, David Thomas, 271n6
Homeostasis: Blindness on collective, 146–53; in capitalism, xx, xxiii, 10–11, 12, 24, 36, 45–46, 227–31; in collective, 71–72; consumption’s disruption of, 143–45; Damasio on, 26, 260n1; Deleuze and Guattari on capitalist, 10; of feeling soma, xviii, xx, xxi, xxii, xxv, xxvi, 13, 16, 26, 36, 170; in free-market capitalist democracy, 128–29; health metaphor in, 127–32; invisible hand in, 24–29, 31–32, 227–29; morality for, 85; in No Country for Old Men, 153–61; in politics, 29–30; as reason’s mechanism, 128–29; revolution for, in Diarios de motocicleta, 153–54, 161–69, 273–74n13; reward systems in, 144, 146–53, 170, 265n3; subjectivity of, 169–70; sugar-fat-salt triumvirate disrupting, 144–45, 265n3; sustainability discourse regarding, 41–42; well-being in, 18, 30, 36–39, 75, 153–54; see also Affective homeostasis
Homo œconomicus, 46, 57, 229–30, 232–33, 234–35, 243
Hora de los hornos, La (The Hour of the Furnaces), 105, 269n1
Horizontality: of affect and free-market capitalism, 22–23; of free-market capitalist democracy origins, 120; in neuroscience, 54; in posthumanism, 179, 180; of profits, 106; of Reformation, 23–25
“Human Energy” ad campaign, 97, 100, 268n3
“Human Race” Nike event, 37, 70–71
Hume, David, 29, 118–19
Hurt Locker, The, 80, 190–91
Huston, Danny, 77
 
Ideas that have sex, 52, 54–60
Identity, consumer, 239
Identity politics, 199
Ideological State Apparatuses (ISAs), 3
Ideology, 11, 36, 93, 113–14, 245–46, 282n6
“I’d Like to Teach the World to Sing (In Perfect Harmony),” x
“I Feel, Therefore I Am,” as new cogito, 15–23
Ill-being: addictive consumption as, 66; affective homeostasis monitored by, 20–21; capitalism linked to, 129, 130–31, 274n14; consumption linked to, 129, 139–40; disability linked to, 193; epidemiological narratives for diagnosing, 132–34; in Japón, 214, 223–25; in Latin American sustainability discourse, 186, 225–26; legs as disabled in, 172; in “Madre hay una sola,” 114–15; neoliberalism as, in No Country for Old Men, 153–61; politics of, 173–74; violence as, 247–49; well-being masking, in capitalism of Mad Men, 134–45, 154, 166, 169
Illouz, Eva, 23
IMF, see International Monetary Fund
Immanence: of affect and free-market capitalism, 22–23, 253–54; transcendence compared to, 261n2
Imperative of affect, for both sides, 205–7
Inconvenient Truth, An, 94, 116, 117, 178
Indignados protest movement, xvi, 44–45
Individual, collective represented by, 127, 170, 184
Individualism, 49–50, 51
Inequality, capitalism’s structural, 244–46
Infertility, 78–80
Insel, Thomas R., 179
Institute for Global Labour and Human Rights, 262n8
International Monetary Fund (IMF), 105, 131
Internet, see World Wide Web
Interspecies: emotions as, 179–80; empathy as, 180, 185; love in posthumanism, 177–84, 185; morality, 180
Into the Wild, 278n14
“Invention of man,” xxi, xxii, 12, 181, 182–83, 228, 230
Invisible hand: in free-market capitalism, xv, 12, 24–29, 31–32, 35, 46, 227–29; as homeostatic model, 24–29, 31–32, 227–29
Iraq War, 78–79, 80, 190, 204, 212, 249, 251
ISAs, see Ideological State Apparatuses
Iseya, Yûsuke, 146
 
J18 protests, 78–79
James, LeBron, 250–51
Japón (Japan): animals in, 217–18; as antiprofit narrative, 186; capitalism in, 219–20, 225; city-country divide in, 215–17; colonialism in, 218–19; ecolove in, 226; legs in, 216; love in, 221; well-being and ill-being in, 214, 223–25
Javary, Michele, 263n10
Jefferson, Thomas, 232–33, 263n11
“Jeu de Michel Foucault, Les” (“The Confession of the Flesh”) (Foucault), 21
Jhally, Sut, 235
Jones, Gene, 155
Jones, Tommy Lee, 154
Jordan, Michael, 202
Juan de los muertos (Juan of the Dead), 239
Jubilee South, 103, 104, 105, 110
 
Kaganovsky, Lilya, 134
Kaletsky, Anatole, 227–28, 229, 230
Kernaghan, Charles, 262n8
Kessler, David, 144–45, 241, 266n3
Killers, The, 204
Kim, Hosu, 258n3
Kimura, Yoshino, 146
Kirchner, Cristina, 122
Klein, Naomi, 131, 212, 244, 281n5
Knight, Elissa, 196
Knowledge: democracy in formation of, xiv; feeling soma for deriving, xiv; as power, xxvi; see also Affect-as-episteme
Koaho, Mpho, 148
Koop, 236
Korima economy, 66–67
Krugman, Paul, 230–31, 244–45
Kyoto Treaty, on climate change, 95
 
Labanyi, Jo, 42, 260n5
Lair, Daniel J., 270n5
Lane, Anthony, 43
Larraín, Pablo, 244
Lasch, Christopher, 148–49
Latin America: antiprofit sustainability in, 91, 104–7, 108–10, 112, 114, 121; British imperialism in, 103; dependency theory in, 33, 104–7, 108–9, 115, 269n4; ecolove in, 225–26; ill-being in sustainability discourse of, 186, 225–26; Marx in, 255n2; neocolonialism in, 170; posthegemony in, 255n2; pro-profit sustainability in, 90–91, 101–2, 104, 106, 111, 121; sustainability discourse in, 100–8; in tricontinental global south, 103–4; U.S. neocolonialism in, 105; U.S.’s shared affect and cultural production with, xviii–xix, xxii–xxv; U.S. sustainability discourse compared to, 108–15, 121–23, 186; see also specific countries
Latin Americanism (de la Campa), 256n4
Latin Americanism After 9/11 (Beverley), 256n4
Latouche, Serge, 11, 93, 113–14
Lauro, Sarah Juliet, 275n2
Legs and leglessness: in Avatar, 187–95, 203, 213; in capitalism, 205–6; in cinema and advertising, 186; ecolove and, in well-being, 225–26; in Ever Amado, 208, 210–11, 213; health represented by, 172; in Japón, 216; nature for recuperation of, 186; in Nike’s Beijing Olympics “Courage” ad, 201–5, 213; of polar bear, 184; in WALL·E, 197, 213
Lennon, John, 168
Leonard Annie, 37, 95–97, 112–14, 115, 116, 139, 239–40
“Let Your Love Flow,” 63
Lewis, Avi, 131
Leys, Ruth, 128, 264n13
Liberal democracy, see Free-market capitalist democracy
Libert, Barry, 60–62
Licklider, Joseph C. R., 263n9
Liebenberg, Louis, 67
Lincoln, Andrew, 240
Living well or living better (vivir bien o vivir mejor), 41, 66, 102, 106–8
Llosa, Fernando, 162
Looking for Spinoza: Joy, Sorrow, and the Feeling Brain (Damasio), xxiv, 5, 18
Love: in advertising, xiv, 174, 177, 225, 256n; in Avatar, 192, 193–95; capitalist segregation overcome by, 152–53; consumption linked to, xiv, 63–64, 255n1, 265n1; ecolove as, 177, 225–26; economy of, in Diarios de motocicleta, 154, 161–69; in Ever Amado, 213–14; as guiding principle, 23; Hardt on, 279n15; health linked to, 171; interspecies, in posthumanism, 177–84, 185; in Japón, 221; legs as recuperated by, 172; nature linked to, in consumption, 174; neoliberalism’s use of, 88–89; organic products’ use of, 174–77; in politics, 173–74; of running, 68–69; in sustainability discourse, 172–77, 185–86; in Toyota Prius ads, 63–64, 68; in WALL·E, 195–201; well-being linked to, for able-bodied, 185–86, 193
Love and Politics in the Contemporary Spanish American Novel (González), 258n1
“Love Is the Revolution,” xvii
Lozano-Alonso, Angélica, 273–74n13
Lucky Strike, 38, 136, 139–40, 271–74n7
Ludmer, Josefina, xix–xx
Lund, Joshua, 256n4
Luther, Martin, 23
 
Macan-Markar, Marwaan, 102–3
MacDonald, Kate, 155
Mad Men, 38–39, 270–71nn3–7, 270n4; capitalism as ill-being masked by well-being in, 134–45, 154, 166, 169
Mad Men, Women, and Children, 270n3
Mad Men and Philosophy, 270n4
“Madre hay una sola” (“There Is Only One Mother”), 108–10, 114–15
Madrick, Jeff, 227–28, 230–31
Maestro, Mía, 162
Malone, Thomas W., 60
Manifest Destiny, 11, 182
Mano de obra (Work Hand) (Eltit), 30, 88–89, 267–68n1
Manovich, Lev, 34–35, 74
Mansell, Robin, 263n10
Marcos (Subcomandante Galeano), 20
Marcuse, Herbert, 30
Margani, Luis, 276n8
Mariátegui, José Carlos, 164
Marks, Laura U., 19, 20
Marsh, Henry, 202
Martel, Lucrecia, 162
Martin, Trayvon, 250–51
Martínez, Aitana, 236
Marx, Karl, 5, 245–46, 255n2, 282n6
Marx and Freud in Latin America (Bosteels), 255n2
Marxism and Literature (Williams, R.), 3
Mascaró, Josep, 236, 243
Massumi, Brian, 19, 20
Matrix, 72
McCandless, Christopher, 278–79n14
McCann Erickson, x–xi, 236
McChesney, Robert Waterman, 263n10
McDonald’s, 1–2, 19, 132, 144, 243
McDougall, Christopher, 64–71, 72, 266n2, 266n4
McKellar, Don, 146
McRuer, Robert, 276n7
Mead, Margaret, 281n1
Meaning of Life, The (Eagleton), 228–29
Media representations: of affect-as-episteme, 18–20; of doctors, 83, 130–31, 157, 165; of health, 129–32; neocolonialism in, 263n10
Media studies, on affect-as-episteme, 19–20
Meirelles, Fernando, 43, 79, 130, 146, 271n8, 272n9
Melodramatic Imagination, The (Brooks), 262n8
Memoria del saqueo (Social Genocide), 105, 130
Mendelsohn, Daniel, 187
Menem, Carlos, 105
Menocal, María Rosa, 256n3
Mercenaries 2: World in Flames, 276n6
Mexico, 101–2, 111–12, 214, 266–67n6, 279n16
Miami Heat, 250–51
“Might as Well Face It, You’re Addicted to Love,” 179
Minority perspective, 207–8
Mirror neurons, 281n2
Molecules of Emotion: The Science Behind Mind-Body Medicine (Pert), 54
Monsanto, 105, 111–12
Moore, Julianne, 78, 146
Moore, Michael, 130
Morales, Evo, 41, 66, 106–8, 110, 116, 225
Morality: in Blindness, 43, 79, 148–50; in Children of Men, 267n7; in equitable distribution and democracy, 84–86; health as mirror for, 146; homeostasis achieved by, 85; as innate, 39–40; as interspecies, 180; neoliberalism’s need for, 84–85; Smith, A., on, 25–27; in sustainability discourse, 116–18; technological superorganism and, 84–85; technology and, 116; as universal, 84–86
Morán, Mercedes, 162
Moreiras, Alberto, 256n4, 261n2
Moss, Julie, 202
Moss, Michael, 241, 265n3
Mots et les choses, Les: Une archéologie des, sciences humaines (The Order of Things: An Archaeology of the Human Sciences) (Foucault), xxi, 21, 31, 32, 40, 181, 232, 261n6
“MPG” Toyota Prius ad, 62
Mundo grúa (Crane World), 276–77n8
Muniz, Vik, 101
Muppets, 242–43
“My Water’s on Fire Tonight,” 97
 
Nancy, Jean-Luc, xvi, xvii, 261n2
Narcissism, xxiii, 148–49, 150, 152, 169–70
National Football League, U.S., 228
National Institutes of Health, 54, 129
Native Americans, 187
Natural Gas Alliance, 97
Naturalization: of capitalism, 110–11, 229; of cultural discourses, 87–88, 101; of inequality, 245–46
Natural sciences, affect-as-episteme in, 35
Nature, 174, 186
Negri, Antonio, xvi, 31, 32, 56; on affect, 243, 261n2; on capitalist empire, 72–74, 182, 188
Neocolonialism: agribusiness as, 111–12; in Avatar, 61–62, 187–95, 203, 213; of Britain, 103, 105; capitalism as, 110, 120–21; in free-market capitalist democracy, 32, 61–62; growth linked to, xxii, 10–11; in Latin America, 170; in “Madre hay una sola,” 114–15; in media, 263n10; neoliberalism linked to, xv, 39; profit in, 186; reason in, xv, 33–34; in sustainability discourse, 121–22; of U.S., 105; in WALL·E, 195
Neoimperialism, of U.S., 20, 104, 204, 212, 246
Neoliberalism: in Argentina, 131–32; democracy in, xv; dictatorships linked to, 281n5; epistemology of, 231; feeling soma supporting, 88–89; ill-being of, in No Country for Old Men, 153–61; of IMF and World Bank, 105; individualism in, 51; love used by, 88–89; in Mexico, 214; morality as antidote for, 84–85; neocolonialism linked to, xv, 39; of Thatcher, 51, 262n9; in WALL·E, 195–96, 200
Network society, xv–xvi, 35
Neuroscience: of emotions, xxiv, 2, 5–7, 9, 13, 17–19, 261n2, 264n13, 274–75n1; Glial cells in, 52, 53–54, 64; mirror neurons in, 281n2; verticality to horizontality in, 54
New America Foundation, 71
New Latin American Cinema, 3, 105, 115, 270n1
New Seekers, x
New Spirit of Capitalism, The (Le nouvel esprit du capitalisme) (Boltanski and Chiapello), xv, 156
Nietzsche, Friedrich, 199, 242
Night of the Living Dead, 238, 239
Nike, 69, 262n8; Beijing Olympics “Courage” ad, 186, 201–5, 207, 213, 225–26, 277n11; “Human Race” event of, 37, 70–71
Nissan LEAF ad, 177–79, 183–84, 185
Nixon, Rob, 247
No, 244
No Country for Old Men, 82, 153–61, 169
No Impact Man, 68, 96–97
Nolan, Christopher, 83, 130
North Face, 66
Nye, Mitchell, 147
 
Obama, Barack, 19, 107, 117, 206, 246, 249, 261n3
Obama, Michelle, 129
Obesity, 37, 66, 129, 144, 276–77n8
Occupy Love, xvii, 253
Occupy movements, xvi–xvii, xix, 44–45, 244, 250
“One,” xvi
Ono, Yoko, 168
Ordinary affects, 2, 6–9, 258n2
Ordinary Affects (Stewart), xxiv, 6, 258n2
Organic love story, 174–77
Orwell, George, 72
“O tempo não pára” (“El tiempo no para”; “Time Doesn’t Stop”), 108
Other: in Avatar, 189–90; in posthumanism, 177, 180; in WALL·E, 196–97, 198
Other Brain, The (Fields), 53–54
Otramérica, 102
Our Posthuman Future: Consequences of the Biotechnology Revolution (Fukuyama), 275n2
Owen, Clive, 76–77
 
Pachamama, 183
Page, Benjamin I., 282n7
Palmer, Robert, 179
Palmer, Sara, 276n7
Passeron, Jean-Claude, 58
Passion Is the Gale: Emotion, Power, and the Coming of the American Revolution (Eustace), 11–12, 25–26, 120
Passion of the Christ, The, xxiv, 1, 20, 43–44, 161
Patnaik, Dev, 40
PayPal ads, 251–53
Péguy, Charles, 156
Peirano, Pedro, 244
Peña Nieto, Enrique, 251
Penn, Sean, 278–79n14
Personhood, of corporations, 110, 183
Pert, Candace, 54
Petrobras, 100–1, 102, 104, 202, 268n3
Philosophy, affect studies in, 42
Piketty, Thomas, 244–45, 282n7
Pinochet, Augusto, 212, 282n5
Pistorius, Oscar, 203–4, 278n11
Plaisir du texte, Le (The Pleasure of the Text) (Barthes), 259n4
Planetary feeling soma, in sustainability discourse, 89–91
Pocahontas, 175–76, 185–86, 190, 192
Podalsky, Laura, 265n16
Polar bears, 177–79, 183–84, 185
Political Brain, The (Westen), 19
Politics: affect-as-episteme in, 19; affective discourse in, 17, 42; feeling soma in, 173–74; health narrative in, 161; homeostasis in, 29–30; of identity, 199; love in, 173–74; of well-being and ill-being, 173–74; well-being as “right” in, 264n12; well-being for affirming, xxvi, 30, 131–32
Politics of Affect and Emotion in Contemporary Latin American Cinema, The (Podalsky), 265n16
Ponte, Antonio José, 273n11
Posthegemony, 255n2
Posthegemony (Beasley-Murray), 255n2
Posthumanism: affect-as-episteme as concurrent with, 182–83; definitions of, 179, 275n2; headlessness in, 40–41; horizontality in, 179, 180; interspecies love in, 177–84, 185; other in, 177, 180; in social structures, 39–41; sustainability discourse as analogue to, 183
Poststructuralist theory, affect studies in, 42, 259n4
Power: knowledge as, xxvi; see also Biopower
PR! A Social History of Spin (Ewen), 271n7
Pragmatic Passions: Melodrama and Latin American Social Narrative (Bush), 262n8
Pratt, Mary Louise, 22, 33
Prebisch, Raúl, 269n4
Preciado, Beatriz, 258n2
Preterit, 3–4, 6, 135
Primates and Philosophers (de Waal), 39
Prince, Erik, 249
Principles of Morals and Legislation (Bentham), 29–30, 119
Prius ad campaigns, of Toyota, 60, 62–64, 68, 265n1
Profits: consumption linked to, 95–97; double bottom line and, 98–100, 110–12, 121, 122, 179, 185, 202, 268n3, 278–79n14; in free-market capitalist democracy, 231; horizontal and vertical distribution of, 106; in An Inconvenient Truth, 94; in neocolonialism, 186; profit-neutral positions on, 116, 121; pro-profit sustainability, 91, 99–102, 104, 106, 108, 111–12, 114, 121; triple bottom line in, 91–94, 95, 99–100, 106, 121, 185
Pro-profit sustainability, 90–91, 99–102, 104, 106, 108, 111–12, 114, 121; in Nike’s Beijing Olympics “Courage” ad, 186
Protestant ethic, 24
Protestant Ethic and the Spirit of Capitalism (Die protestantische Ethik und der Geist des Kapitalismus) (Weber), 24
Protest movements, empathy in, 44; see also specific movements
Protevi, Jon, 42
Proyecto Sur (Project South), 105–6
Psychoanalytic discourse, 259n4
Psychological research, on affect, 233
Psychopathology, of corporations, 37, 110
Public relations, 271–72n7
 
Quakers, 23–25, 28
Queer studies, affective discourse in, 17
 
Rainforest Foundation, 176
Rama, Ángel, 32–33
Rampton, Sheldon, 271n7
Rancière, Jacques, 246
Reagan, Ronald, 231
Reason: affect-as-episteme compared to, 118–20, 127–29, 259n4, 264n13, 275n4; affect-as-episteme’s historic shift from, 15–23, 181–82; colonial imperialism linked to, xv, xxii, 11, 23, 119, 181, 233; colonialism’s persistent, 32–36; as dependent on affect, 18; feeling soma as basis for, xiv; Foucault on, 21, 22, 32, 181; homeostasis as mechanism of, 128–29; in neocolonialism, xv, 33–34; as transcendent, 22–23; as vertical, 22–23; Weber on capitalism’s, 30
Reformation, 23–25
Religious Society of Friends (Quakers), 23–25, 28
Reproduction, collective saved by, 75–84
Reproduction in Education, Society and Culture (La Reproduction: Élements pour une théorie du système denseignement) (Bourdieu and Passeron), 58
Republican Party, 95, 101
Rescue consumption, 198–99, 200–1, 277n9
Resource distribution, see distribution
Revista de Crítica Cultural (Journal of Cultural Criticism), 267n1
Revolution, 263n11; American, 11–12, 25–26, 120; capitalism as, 247; in cinema, 272–73n11; Cuban, 103, 168, 272n11; empathy as, 41–42; French, 29, 31; in sustainability discourse, 206–7; well-being as, in Diarios de motocicleta, 153–54, 161–69, 273–74n13
Reward systems, in homeostasis, 144, 146–53, 170, 266n3
Reygadas, Carlos, 186, 214, 216–18, 279n16
Ribisi, Giovanni, 194
Richard, Nelly, 267n1
Ridley, Matt, 54–60, 64, 67–68, 69, 71
Rifkin, Jeremy, 40
Risk culture, of capitalism, 37, 79, 82, 83, 156–60
Risk Society: Towards a New Modernity (Risikogesellschaft, Auf dem Weg in eine andere Moderne) (Ulrich), 37, 156
Roberts, Julia, 93
Robinson, Ronald, 31, 33
Rocha, Glauber, 164, 187
Rodríguez, Michelle, 207, 208
Romero, George A., 238–39
Romero, Oscar, 210
Romney, Mitt, 246
Roussef, Dilma, 268n3
Ruano, Víctor, 186, 208, 209, 211–13
Ruffalo, Mark, 146
Running: as adaptive evolution, 64, 67–69, 266n4; in Born to Run (McDougall), 64–71; capitalism’s impact on, 69–71; as collective and anticapitalist, 64–71; love of, 68–69; see also Nike
Rushing, Robert A., 134
Rushkoff, Douglass, 45
 
Saatchi and Saatchi, xiv, 255n1
Saldana, Zoë, 193
Salles, Walter, 20, 130, 154, 161, 168
Salt, Sugar, Fat: How the Food Giants Hooked Us (Moss), 265n3
Sánchez Prado, Ignacio M., 214
Sandberg, Sheryl, 246
Santasombra, 209, 210
Santos, Tony, 2
Saramago, José, 130, 146
Sarmiento, Domingo, 215
Scahill, Jeremy, 249
Schaefer, Claudia, 279n16
Schizophrenia, 10, 143–44
Schlussel, Debbie, 190
Scott, A. O., 43, 265n15
Sedgwick, Eve Kosofsky, 17, 261n4
Seigworth, Gregory J., 260n5, 261n4
Selfish Gene, The (Dawkins), 39, 50, 180, 275n3
September 11, 211–12
Serrano, Martín, 215
Sex, ideas as having, 52, 54–60
Shame and Its Sisters: A Silvan Tomkins Reader (Sedgwick and Frank), 17, 261n4
Shards of Love (Menocal), 256n3
Shaun of the Dead, 239
Shaw, Deborah, 267n6
Shock Doctrine, The (Klein), 282n5
Sicko, 130
Siete ensayos de interpretación de la realidad peruana (Seven Interpretive Essays on Peruvian Reality) (Mariátegui), 164
“Silva a la agricultura de la zona tórrida” (“Ode to the Agriculture of the Torrid Zone”) (Bello), 279–80n17
Silverstein, Shel, 220
Siskind, Mariano, 257n7
Sison, Antonio D., 273n12
Smith, Adam, 85; affective discourse applied to, 24–26; invisible hand of, xv, 12, 24–29, 31–32, 35, 46, 227–29; on morality, 25–27
Smith, Paul Julian, 214
Snow, Dean, 266n4
Social structures: altruism in, 39–40, 41, 275n3; empathy in, 39–42; post-humanism in, 39–41; structures of feelings for creating, xxiv, 2, 3–6, 9, 13; well-being for determining, 39
Soderbergh, Steven, 130
Solanas, Fernando “Pino,” 105–6, 108, 115, 122, 130, 269–70n1
“Solar” Toyota Prius ad, 62, 63
Soma, see Collective; Feeling soma
Sontag, Susan, xiii
Soul, in Nike ad, 204–5
Sovereign exception, 264n12
Sovereignty, 230, 232–33
Soviet Union, fall of, 16, 34, 182, 262n9
Spanish imperialism, 32–33
Spector, Jon, 60–62
Spinoza, Baruch, 18, 261n2
Spurlock, Morgan, 144
Stauber, John, 271n7
Steenkamp, Reeva, 278n11
Stewart, Kathleen, xxiv, 2, 6–11, 258n2, 258n3, 260n5
Sting, 176
St. Louis Rams, 251
Stonyfield Farm, 174–75
Story of Stuff, The, 37, 95–97, 112–14, 115, 116, 139, 239–40
“Strange Love,” 236
Strasser, Daniel S., 270n5
Streisand, Barbra, 196
“Structures of Feeling” (Marxism and Literature) (Williams, R.), xxiv, 3
Structures of feelings, xxiv, 2, 3–6, 9, 13
Styler, Trudie, 176–77
Subaru of America, Inc., 19
Subjectivity, of homeostasis, 169–70
Sugar-fat-salt triumvirate, 37, 66, 144–45, 241, 266n3
Super Size Me, 144
Sustainability discourse, xxv, xxvi; affect and antiprofit in U.S. and Latin American, 108–15; affect-as-episteme in, 90; affect in, 122; in Argentina, 100, 101, 105; in Avatar, 175–77, 185–86; capitalism challenged by, 41; David and Goliath motif in, 93–94, 176, 196, 268n2; double bottom line in, 98–100, 110–12, 121, 122; in FernGully/Pocahontas/Avatar triad, 185–86; heart compared to brain in, 115–21; homeostatic model in, 41–42; ill-being in Latin American, 186, 225–26; in Latin America, 100–8; of Latin America and U.S. compared, 108–15, 121–23, 186; love in, 172–77, 185–86; in Mexico, 101–2, 111–12; morality in, 116–18; neocolonialism in, 121–22; planetary feeling soma in, 89–91; posthumanism as analogue to, 183; of Republican Party, 95, 101; revolution in, 206–7; technology in, 115–17; in U.S., 91–100; well-being in, 122, 184; see also Profits
 
Taibbi, Matt, 205–6
Take, The, 131–32, 133
Tarahumara, 64–68, 266n2
Tarkovsky, Andrei, 217
Taussig, Michael, 9
TDK, 174
Technological superorganism, 71–75, 84–85
Technology, 115–17, 187–88, 193–95, 203–5
TED talk, 55, 57
Terada, Rei, 42
Testo Junkie (Preciado), 258n2
Texaco, see Chevron
Thacker, Eugene, 35
Thatcher, Margaret, 51, 262n9
Theory of Moral Sentiments (Smith), 24, 26–28, 85
Thousand Plateaus, A: Capitalism and Schizophrenia (Mille plateaux: capitalisme et schizophrénie) (Deleuze and Guattari), 9, 260n5
Three Amigos, The (Shaw), 266–67n6
Thresholds of Illiteracy (Acosta), 256n4
Timberlake, Justin, 2
Tolstoy, Leo, 279n14
Tomkins, Silvan, 18–19
Torture Report, U.S. Senate, 249
Touching Feeling: Affect, Pedagogy, Performativity (Sedgwick), 261n4
Toyota Prius ad campaigns, 60, 62–64, 68, 265n1
Transcendence: immanence compared to, 261n2; of reason, 22–23
Trapero, Pablo, 276–77n8
Travolta, John, 93–94
Treatise of Human Nature, A (Hume), 29, 118–19
Trickle-down effect, 51–52
“Tricontinental,” 103–4
Trinkets and Beads, 267n2
Triple bottom line, 91–94, 95, 99–100, 106, 121, 185
Tye, Larry, 271n7
 
U2, xvi
United States (U.S.): American Dream in, 244; antiprofit sustainability discourse in, 112–14, 115–21; Army of, in Facebook experiment, 246, 282n8; bullying in, 250, 283n10; consumption, addiction and narcissism in, 169–70; ecolove in, 225–26; in El Salvador civil war, 208, 212–13, 219; healthcare in, 129–30, 132–34; Latin American sustainability discourse compared to, 108–15, 121–23, 186; Latin America’s shared affect and cultural production with, xviii–xix, xxii–xxv; Manifest Destiny in, 11, 182; neocolonialism of, in Latin America, 105; neoimperialism of, 20, 104, 204, 212, 246; sustainability discourse in, 91–100; well-being in sustainability discourse of, 186, 225–26
Universal: cinema as, 267n6; emotions as, 18, 179, 233–34, 235; morality as, 84–86
Urquhart, Philippa, 78
U.S., see United States
U.S. Healthiest, 132–34
 
Valorization, of collective, 49–52
Valter, 101
Varoufakis, Yanis, 228–29, 231
Venas abiertas de América Latina, Las (Open Veins of Latin America) (Galeano), 107, 269n4
Venegas, Cristina, 272n11
Venezuela, 276n6
Verdejo, Vilma M., 163
Verticality: of American Dream, 244; of colonial imperialism, 120; in neuroscience, 54; of profits, 106; of reason, 22–23; of violence, 249
V for Vendetta, 253
Violence, 247–49, 254
“Violencia aquí, La” (“Violence Here”) (Dalton), 209, 278n13
Virilio, Paul, 92
Visa, 145
Vivir bien o vivir mejor (living well or living better), 41, 66, 102, 106–8
 
Wald, Priscilla, 271n6
Walker, Michael, 281n3
Walking Dead, The, 240–41
WALL·E, 38, 77, 96, 144, 276–77n8; antiprofit narrative of, 186; capitalism in, 200–1; consumption to farming via love in, 195–201; ecolove in, 225–26; legs and leglessness in, 197, 213; neocolonialism in, 195; neoliberalism in, 195–96, 200; other in, 196–97, 198
Wall Street Journal, 54
Wanting, and epistemic anagnorisis, 241–43
War: addiction to, 80, 190–91; in Iraq, 78–79, 80, 190, 204, 212, 249, 251; see also Revolution
War Is a Force That Gives Us Meaning (Hedges), 190
Waste Land, 96, 101
“We”: affect-as-episteme comprehension by, 253–54; in Anonymous hacker group, 252–53; Brown, W., on, 242–43; in feeling soma, xxv–xxvi, 49–52
Wealth of Nations, The (Smith), 24, 27–28, 85
We Are Legion, 253
We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business (Libert and Spector), 60–62
Weaver, Sigourney, 194
Weber, Max, xv, 24, 30, 35–36
Well-being: able-bodiedness linked to, 185–86, 193; addiction and, 38; affective homeostasis monitored by, 20–21; affective imperative to claim, 121–23; antiprofit and pro-profit in, 108; capitalism’s fate linked to, 111; ecolove and legs in, 225–26; emotional awakening for, 80; homeostasis assessed by, 18, 30, 36–39, 75, 153–54; in Japón, 214, 223–25; living well or living better as, 41, 66, 102, 106–8; love linked to, 185–86; as mask for ill-being, in capitalism of Mad Men, 134–45, 154, 166, 169; as naturalized in cultural discourse, 87–88; Nike and, 69–71; political affirmation via, xxvi, 30, 131–32; as political “right,” 264n13; politics of, 173–74; revolution as, in Diarios de motocicleta, 153–54, 161–69, 273n13; in service to capitalism, 132–34; social structures determined via, 39; in Story of Stuff, 112–14; in sustainability discourse, 122, 184; in U.S. sustainability discourse, 186, 225–26
Wells, Robin, 230–31
Westen, Drew, 19
Westwick, Ed, 77
What Is Posthumanism? (Wolfe), 40, 275n2
“When Ideas Have Sex” (TED talk), 52, 54–60
When Species Meet (Haraway), 180
“Why Do Voles Fall in Love?,” 179
Wiki, 60–62
Willard, Fred, 195
Williams, Linda, 19
Williams, Raymond, xxiv, 2–9, 259n4
Wired to Care: How Companies Prosper When They Create Widespread Empathy (Patnaik), 40
Wolfe, Cary, 40, 275n2
Wood, Elijah, 93
World Bank, 102–3, 104, 105
World Risk Society (Ulrich), 37
World Wide Web, 34–35, 45, 74, 262n9
Worthington, Sam, 189
Wretched of the Earth, The (Les Damnés de la terre) (Fanon), 33
Wright, Robert, 71–75, 84, 85
 
Yacuzzi, Juan Gabriel, 77
Yerkes Primate Center, 179
“Yo Soy 132” (“I Am [Number] 132”), 251
Y tu mamá también (And Your Mother Too), 272n10
 
Žižek, Slavoj, 15–16, 20, 42, 247–49, 250, 251, 261n2
Zombies, and consumption, 238–41
Zombie Survival Guide, The: Complete Protection from the Living Dead (Brooks), 238