GETset is an online platform that allows those scouting film locations on a budget to source and rent them from members of the public.
If you’re making a film on a budget, finding the right location can be difficult. Existing location services are often expensive. Now, new start-up GETset encourages anyone and everyone to upload their office, home or studio on to their platform, offering a wide variety of locations to filmmakers at reasonable prices.
GETset aims to be the Airbnb for film locations. Users can rent out their home, shop, treehouse or shed to music video directors, independent filmmakers, TV companies and even Hollywood, and earn money.
Those renting out their space can set their own price, taking into account the size of the location, parking, and whether it’s rare or sought after. The idea was born when founder Jonny Wright was looking for a location for a short film he was making, but found what was on offer beyond his budget and ‘too shiny and new’. Sign-up is free, and hundreds of locations are already on the site.
In the company’s blog, they outline the main benefits of renting out your home as a film location. The first and most obvious is to make extra income. They explain that the amount likely to be earned by renting a property for filming varies depending on several factors, including the production size, whether the filming will happen inside or outside the home, and the number of people who will be working each day. But most users can expect to earn between £700 and £4,000 per day. If the person renting out the property is the owner and rents it for only two weeks each year, then the enterprise is tax-free.
Another benefit of renting out a property is the prospect of free home improvements. Filmmakers will often need to adapt some parts of a home to make it more suitable for their film. This can include landscaping, a fresh coat of paint and in some cases a new kitchen or bathroom. While filming work is under way it is normal for the production company to also cover accommodation costs while the occupants are out of the property.
GETset also provides a useful guide on how much to charge for the rental of your property for filming, which includes considering factors such as whether the production company will be using electricity, whether they will be using your furniture and whether they have an insurance waiver.
This raises an important challenge of the Airbnb model. It is important with these seemingly casual arrangements to consider insurance and liability. This is one of the benefits of using large corporate-owned services like hotel chains and big studios – they have their own tried and true methods and processes and are covered in case of injury or damage to property. Users must be careful, when using Airbnb style set-ups like GETset, that they are covered in the event of such occurrences. The last thing a user needs is for a crew member to be injured while filming at their property and suddenly, having thought they were earning a few thousand dollars, be faced with a massive lawsuit. This is an example of where the trust element in a sharing economy needs to be backed up with some solid paperwork.
As the number of sharing economy platforms explodes, Springwise has seen numerous innovations designed to be the Airbnb of something, for billboards and for deliveries.
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Website: www.getset.media
Contact: info@getfilmtools.com
Innovation name: GETset
Country: United Kingdom
Industries: Entertainment & culture / Retail & e-commerce