1. Shel Israel, “What Makes a Thought Leader?” Forbes, March 5, 2012. http://www.forbes.com/sites/shelisrael/2012/03/05/what-makes-a-thought-leader.
2. Sarah Green, “The Perils of Self-Promotion,” Harvard Business Review, January/February 2014. http://hbr.org/2014/01/the-perils-of-self-promotion/ar/1.
3. Drew Desilver, “U.S. Income Inequality, on Rise for Decades, Is Now Highest Since 1928,” Pew Research Center, December 5, 2013. http://www.pewresearch.org/fact-tank/2013/12/05/u-s-income-inequality-on-rise-for-decades-is-now-highest-since-1928.
4. This is a topic explored in the athletic world in David Epstein’s The Sports Gene: Inside the Science of Extraordinary Athletic Performance (Current, 2013).
5. Emmanuel Saez, “Striking It Richer: The Evolution of Top Incomes in the United States,” UC Berkeley, September 3, 2013. http://elsa.berkeley.edu/~saez/saez-UStopincomes-2012.pdf.
PART I: FINDING YOUR BREAKTHROUGH IDEA
1. “ISBN Output 2002–2013,” chart, Bowker, 2013. http://www.bowker.com/assets/downloads/products/isbn_output_2002_2013.pdf.
2. “Statistics,” YouTube, 2014. https://www.youtube.com/yt/press/statistics.html.
3. “Twitter Usage Statistics,” Internet Live Stats, 2014. http://www.internetlivestats.com/twitter-statistics.
CHAPTER 1: THE BIG IDEA
1. Pamela Weintraub, “The Dr. Who Drank Infectious Broth, Gave Himself an Ulcer, and Solved a Medical Mystery,” Discover, April 8, 2010. http://discovermagazine.com/2010/mar/07-dr-drank-broth-gave-ulcer-solved-medical-mystery.
2. Dorie Clark, “Competitive Advantage Is Dead: Here’s What to Do About It,” Forbes, May 16, 2013. http://www.forbes.com/sites/dorieclark/2013/05/16/competitive-advantage-is-dead-heres-what-to-do-about-it.
3. “Rita McGrath,” Thinkers50, 2014. http://www.thinkers50.com/biographies/rita-mcgrath.
4. “Geoarbitrage,” The Blog of Author Tim Ferriss, 2007–2009. http://fourhourworkweek.com/category/geoarbitrage.
5. Dorie Clark, “How to Become a Top Business Thinker,” Forbes, July 21, 2014. http://www.forbes.com/sites/dorieclark/2014/07/21/how-to-become-a-top-business-thinker/.
CHAPTER 2: DEVELOP YOUR EXPERT NICHE
1. Adam Sternbergh, “The Spreadsheet Psychic,” New York, October 12, 2008. http://nymag.com/news/features/51170/index3.html.
2. Megan Garber, “Nate Silver and The New York Times: The Origin Story,” The Atlantic, November 6, 2012. http://www.theatlantic.com/technology/archive/2012/11/nate-silver-and-the-new-york-times-the-origin-story/264638.
3. Boris Groysberg and Kerry Herman, “Rachael Ray: Cooking Up a Brand,” Harvard Business Review, August 19, 2008. http://hbr.org/product/rachael-ray-cooking-up-a-brand/an/409011-PDF-ENG?Ntt=409011-PDF-ENG.
4. I highly recommend the Harvard Business Review case study above, where I first learned Ray’s story through guest lecturing for Boris Groysberg’s class. The fascinating case study inspired me to write a blog post for Harvard Business Review called “Build Your Reputation the Rachael Ray Way.” http://blogs.hbr.org/2012/11/build-your-reputation-the-r/.
5. Laura Jacobs, “Just Say Yum-O!” Vanity Fair, September 11, 2007. http://www.vanityfair.com/fame/features/2007/10/rachaelray200710, via HBR case study, http://hbr.org/product/rachael-ray-cooking-up-a-brand/an/409011-PDF-ENG?Ntt=409011-PDF-ENG.
6. Michael Hastings, “Fixing It Fast,” Winston-Salem Journal, January 1, 2003, via HBR case study, http://hbr.org/product/rachael-ray-cooking-up-a-brand/an/409011-PDF-ENG?Ntt=409011-PDF-ENG.
7. Walter Frick, “Nate Silver on Finding a Mentor, Teaching Yourself Statistics, and Not Settling in Your Career,” Harvard Business Review, September 24, 2013. http://blogs.hbr.org/2013/09/nate-silver-on-finding-a-mentor-teaching-yourself-statistics-and-not-settling-in-your-career.
CHAPTER 3: PROVIDE NEW RESEARCH
1. Al Jones, “Kalamazoo Native Robin Liss Sells Web-tech Cluster to USA Today,” Michigan Live, February 1, 2011. http://www.mlive.com/business/west-michigan/index.ssf/2011/02/kalamazoo_native_robin_liss_se.html.
CHAPTER 4: COMBINE IDEAS
1. Michael Michalko, “Janusian Thinking,” The Creativity Post, June 12, 2012. http://www.creativitypost.com/create/janusian_thinking.
2. “The World’s Most Influential Scientific Minds: 2014,” Thomson Reuters, June 18, 2014. http://thomsonreuters.com/articles/2014/worlds-most-influential-scientific-minds-2014.
3. Dorie Clark, “How to Win the Talent War,” Huffington Post, November 15, 2011. http://www.huffingtonpost.com/dorie-clark/how-to-win-the-talent-war_b_1089874.html.
CHAPTER 5: CREATE A FRAMEWORK
1. John Forester, “Fight for Your Right to Cycle Properly!” JohnForester.com, December 12, 2013. http://www.johnforester.com.
CHAPTER 6: BUILD YOUR NETWORK
1. Tim Ferriss, “Tim Ferriss Rethinks Email,” Four Hour Workweek, August 5, 2014. http://fourhourworkweek.com/2014/08/05/timothy-ferriss-email.
2. Dorie Clark, “How Mike Michalowicz Went from Unknown, Self-Published Author to Mainstream Publishing Success,” Forbes, June 4, 2013. http://www.forbes.com/sites/dorieclark/2013/06/04/how-mike-michalowicz-went-from-unknown-self-published-author-to-mainstream-publishing-success.
3. Dorie Clark, “Five Ways to Become a Better Team Player,” Forbes, March 28, 2012. http://www.forbes.com/sites/dorieclark/2012/03/28/five-ways-to-become-a-better-team-player.
4. Dorie Clark, “How to Get Someone to Like You Immediately,” Forbes, August 15, 2012. http://www.forbes.com/sites/dorieclark/2012/08/15/how-to-get-someone-to-like-you-immediately.
5. Matthew Bidwell, Shinjae Won, Roxana Barbulescu, and Ethan Mollick, “I Used to Work at Goldman Sachs!: How Organizational Status Creates Rents in the Market for Human Capital,” Strategic Management Journal, conditionally accepted (2013). http://works.bepress.com/roxana_barbulescu/6.
CHAPTER 7: BUILD YOUR AUDIENCE
1. Dorie Clark, “How to Attract the Right People to Your Life,” Forbes, March 15, 2013. http://www.forbes.com/sites/dorieclark/2013/03/15/how-to-attract-the-right-people-to-your-life.
2. Dong Ngo, “Blogging Declines Among Teens, Young Adults,” CNET, February 3, 2010. http://www.cnet.com/news/blogging-declines-among-teens-young-adults.
3. Margalit Fox, “Robert Zajonc, Who Looked at Mind’s Ties to Actions, Is Dead at 85,” The New York Times, December 6, 2008. http://www.nytimes.com/2008/12/07/education/07zajonc.html?_r=0.
4. Dorie Clark, “How to Become the Next Thought Leader,” Forbes, March 14, 2013. http://www.forbes.com/sites/dorieclark/2013/03/14/how-to-become-the-next-thought-leader.
5. Dorie Clark, “Four Ways to Get Started as a Professional Speaker,” LinkedIn Pulse, March 13, 2014. https://www.linkedin.com/today/post/article/20140313160127-5068349-four-ways-to-get-started-as-a-professional-speaker.
CHAPTER 8: BUILD A COMMUNITY
1. Joe Ciarallo, “Vocus Acquires Help a Reporter Out (HARO),” PRNewser, June 10, 2010. https://www.mediabistro.com/prnewser/vocus-acquires-help-a-reporter-out-haro_b3853.
2. Romain Dillet, “Adobe Acquired Portfolio Service Behance for More Than $150 Million in Cash and Stock,” TechCrunch, December 12, 2012. http://techcrunch.com/2012/12/12/adobe-acquired-portfolio-service-behance-for-more-than-150-million-in-cash-and-stock.
3. “MBA Statistics,” chart, Harvard Business School, 2014. http://www.hbs.edu/about/facts-and-figures/Pages/mba-statistics.aspx.
4. Seth Godin, “Applications Open for a Short Summer Internship,” Seth’s Blog, May 15, 2013. http://sethgodin.typepad.com/seths_blog/2013/05/seth-godin-internship.html.
CHAPTER 9: PUTTING THOUGHT LEADERSHIP INTO PRACTICE
1. Sean Silverthorne, “Time Pressure and Creativity: Why Time Is Not on Your Side,” Harvard Business School Working Knowledge, July 29, 2002. http://hbswk.hbs.edu/item/3030.html.
2. Ibid.
3. Ap Dijksterhuis, “Think Different: The Merits of Unconscious Thought in Preference Development and Decision Making,” Journal of Personality and Social Psychology 87 (5) (November 2004): 586–98. http://psycnet.apa.org/journals/psp/87/5/586.
4. Dorie Clark, “How to Attract the Right People to Your Life,” Forbes, March 15, 2013. http://www.forbes.com/sites/dorieclark/2013/03/15/how-to-attract-the-right-people-to-your-life.
5. Dorie Clark, “How to Build a Lucky Network,” Forbes, August 6, 2012. http://www.forbes.com/sites/dorieclark/2012/08/06/how-to-build-a-lucky-network.
6. I participated in Weiss’s mentor program in early 2009.
7. Alan Weiss, “The Alan Card,” Summit Consulting Group, 2014. http://summitconsulting.com/seminars/theAlanCard.php.
8. Dorie Clark, “How Raising Prices Can Increase Your Sales,” Forbes, February 23, 2012. http://www.forbes.com/sites/dorieclark/2012/02/23/how-raising-prices-can-increase-your-sales.
9. Dorie Clark, “Why Gary Vaynerchuk’s New Social Media Strategy Should Change the Way You Do Business,” Forbes, June 5, 2013. http://www.forbes.com/sites/dorieclark/2013/06/05/why-gary-vaynerchuks-new-social-media-strategy-should-change-the-way-you-do-business.
10. Ben Carter, “Can 10,000 Hours of Practice Make You an Expert?” BBC, March 1, 2014. http://www.bbc.com/news/magazine-26384712.