INTRODUCTION The Facts of Life
CHAPTER 1 Your Resume—The Most Financially Important Document You’ll Ever Own
Your resume is the most financially important document you will ever own. When it works, you work, and when it doesn’t work, you don’t.
CHAPTER 2 Your Customer Knows What He Wants—How to Get Inside His Head
How to create a template for the story your resume needs to tell in order to be successful.
CHAPTER 3 Your Resume Is a Garbage In/Garbage Out Proposition
Fifty percent of the success of any project depends on the preparation. Taking the time to gather the right information for your resume makes the difference between interviews and no interviews.
CHAPTER 4 How to Define and Build a Desirable Professional Brand
In any job search you are selling a product: You are a bundle of skills and capabilities suited to a particular set of challenges. Like any product you will do better when you give a distinct identity to what you are taking to market.
A resume’s format can help emphasize or de-emphasize aspects of your professional background.
CHAPTER 6 The Simplest, Smartest, Fastest Way to Write Your Resume—Keep It Simple, Stupid
The most effective way to get a premium, powerful resume for a professional job in the shortest time with the least hassle.
CHAPTER 7 How to Give Your Resume Punch
First impressions are important. Editing polishes your content and helps it deliver a greater punch.
CHAPTER 8 Resume Customization, Alternative Resumes, and Formats Needed for an Effective Job Search
With the job search the way it is today, you may need to repackage your background into three or more different delivery vehicles.
Everyone hates reading resumes, so here are some powerful strategies to make your resume data dense and visually accessible to distracted readers.
One hundred-plus killer resumes that got real jobs for real people.