ACKNOWLEDGEMENTS

My thanks to my colleagues and friends at SAGE Publications, from whom I learned the language of social science publishing; to the many freelance editors and proofreaders from all over the world who continue to provide me with professional support, friendship and unending wisdom; to the folk at The Publishing Training Centre for their enthusiastic backing of this project; to Kate Haigh, Liz Jones, Nick Jones, Janet MacMillan, Anna Sharman and Marcus Trower for their invaluable contributions; and to Mary McCauley, Johanna Robinson and Grace Wilson, the case-study contributors who shared their recent start-up stories with such honesty and clarity.