Ultimately the life Harley-Davidson is about one thing: freedom. It might seem a bit clichéd, but it’s also true. It was just as true for Bill Harley and the Davidson boys in 1903 as it is for Norman Reedus today. Nothing equals the sense of freedom you find while riding a motorcycle. When you shift your bike into gear and head out on the open road, you leave everything else behind. On a motorcycle, the worries of everyday life fall away and you exist only in that moment; the universe is reduced to the razor’s edge between you and your bike and the world rushing toward you. Riding a motorcycle is such an intense activity that there’s no room for anything else to creep in. You’re overwhelmed by the sights, sounds, and smells coming at you. Once you’ve let the experience of riding a bike drive all the useless thoughts from your head, you really start to understand the concept of freedom. You enter a magical world where time has little meaning; it’s just you, your bike, and the road.
Welcome to
the life Harley-Davidson.