The Social Wave

This book would not be in your hands if it wasn’t for the amazing team of friends at Entrepreneur Media that believed in me. I cannot thank my editor, Jere Calmes, enough for not only signing me up, but being there for me every step of the way. Thanks go to my online columnist editor, Laura Lorber, and the editor-in-chief of Entrepreneur magazine, Amy Cosper, for being just all-around awesome—not just to write for but to hang out and have conversation over yummy dinners and delicious cocktails. To Mike Ludlum, my events coordinator, who always recommends me as the go-to speaker for social media: your confidence and referrals are heartfelt and appreciated more than you know.

Aside from my most amazing publishing team, I am truly grateful for my family for putting up with me during all of the research, sleepless nights rewriting, last minute deadlines, and crazy-idea calls. To my honey, Giles Fabris, thank you for putting food under me when I was in the middle of the “process,” and for taking care of my dogs Lucy and Joey so they actually could see the light of day. My kids, Austin, now 21, Savannah, 18 and Jackson, 12: your “go mom” cheers and pep rallies are lifetime memories for me and bring me to tears as I type this. Your constant support and love while I built and continue to build my career is something that is priceless and so deeply appreciated. You are all three the reason behind who I became and am as a person and will continue to become. Your brilliant individual marketing minds, idea factory of concepts, and constant seeking to learn continue to inspire me every moment of the day. I am so proud of my children, so loved by them and love them so much, thank you my loves (I will leave out your nicknames to spare them embarrassment). Oh heck, here goes: Austin: my “M man,” Savannah: my “noodle bug,” and Jackson: my “love cup.” Sorry—it had to be done!

How my mother Heidi Borchers, a best-selling author herself puts up with me, my schedule, my crazy ideas, last minute deadlines, and requests is beyond me; a mother’s love as they say. However, my mom’s love is beyond that; it is friendship, respect, all around fun and special at every turn. Thank you mom for you are truly my number one fan, I love you.