Contents

  1. Introduction
  2. Embracing the Chaos of Life, Work, and Markets
  3. Technology is revealing the world in a new way.
  4. by David Weinberger
  5. Section 1
  6. New Tech and the Evolving Consumer Experience
  7. 1.  How Voice Assistants Could Change the Way We Shop
  8. Opportunities and challenges for the fastest-growing technology since the smartphone.
  9. by Kane Simms
  10. 2.  Four Questions Retailers Need to Ask About Augmented Reality
  11. Retailers have made huge investments, but beware tempting gadgets.
  12. by Darrell K. Rigby, Mikey Vu, and Asit Goel
  13. Section 2
  14. Working Better with Advanced Technologies
  15. 3.  Building Ethical AI for Talent Management
  16. Poorly designed algorithms will exacerbate hiring bias, not fix it.
  17. by Tomas Chamorro-Premuzic, Frida Polli, and Ben Dattner
  18. 4.  The Five Kinds of Blockchain Projects (and Which to Watch Out For)
  19. Starting one because of FOMO is never a good idea.
  20. by David Furlonger and Christophe Uzureau
  21. 5.  Learning to Work with Intelligent Machines
  22. Tech is moving trainees away from learning opportunities and experts away from the action.
  23. by Matt Beane
  24. Section 3
  25. The Next Tech Trends in Business
  26. 6.  5G’s Potential, and Why Businesses Should Start Preparing for It
  27. It’s not just faster internet.
  28. by Omar Abbosh and Larry Downes
  29. 7.  Can Biometrics Predict a Viral Marketing Campaign?
  30. Neurometrics help us get a clearer view into the minds of consumers.
  31. by Jacob L. H. Jones, Matthew Gillespie, and Kelsey Libert
  32. 8.  How Wearable AI Will Amplify Human Intelligence
  33. New devices will be the primary means by which individuals interact with the world.
  34. by Lauren Golembiewski
  35. 9.  The Era of Antisocial Social Media
  36. The emergence of “digital campfires.”
  37. by Sara Wilson
  38. Section 4
  39. Big Tech, Big Problems
  40. 10.  Why It’s So Hard for Users to Control Their Data
  41. Users’ concerns aren’t reflected in their behaviors.
  42. by Bhaskar Chakravorti
  43. 11.  How to Safeguard Against Cyberattacks on Utilities
  44. What we risk by not imagining the unknown.
  45. by Stuart Madnick
  46. 12.  A Survival Guide for Startups in the Era of Tech Giants
  47. Use the tech companies’ strengths and size against them.
  48. by Thales S. Teixeira
  49. About the Contributors
  50. Index