Notes

¹Stephen Ressler, Understanding the World’s Greatest Structures (Chantilly, VA: The Teaching Company, 2011), Lecture 24.

²Brad Stone, The Everything Store (New York, NY: Little, Brown and Company, 2013), 6–8, 12, 14, 100–102, 126–128, 188, 262–263, 268.

³Erika Fry, “Mutual Fund Giant Vanguard Flexes Its Muscles,” Fortune, December 8, 2016, http://fortune.com/vanguard-mutual-funds-investment/; “Fast Facts about Vanguard,” The Vanguard Group, Inc, Accessed in 2017, https://about.vanguard.com/who-we-are/fast-facts/.

⁴Robert N. Noyce, “MOSFET Semiconductor IC Memories,” Electronics World, October 1970, 46; Gene Bylinsky, “How Intel Won Its Bet on Memory Chips,” Fortune, November 1973, 142–147, 184; Robert N. Noyce, “Innovation: The Fruit of Success,” Technology Review, February 1978, 24; “Innovative Intel,” Economist, June 16, 1979, 94; Michael Annibale, “Intel: The Microprocessor Champ Gambles on Another Leap Forward,” Business Week, April 14, 1980, 98; Mimi Real and Robert Warren, A Revolution in Progress . . . A History of Intel to Date (Santa Clara, CA: Intel Corporation, 1984), 4; Gordon E. Moore, “Cramming More Components onto Integrated Circuits,” Proceedings of the IEEE, January 1998, 82–83; Leslie Berlin, The Man Behind the Microchip (New York, NY: Oxford University Press, 2005), 160, 170–172; “Moore’s Law,” Intel Corporation, Accessed in 2018, http://www.intel.com/technology/mooreslaw/.

⁵Andrew S. Grove, Only the Paranoid Survive: How to Exploit the Crisis Points that Challenge Every Company (New York, NY: Crown Business; 1st Currency Pbk. Ed edition, April 23, 2010), 85–89.

⁶James C. Collins and William C. Lazier, Managing the Small to Mid-Sized Company (New York, NY: Richard D. Irwin Publishers, 1995), C47-C74.

⁷James C. Collins and William C. Lazier, Managing the Small to Mid-Sized Company (New York, NY: Richard D. Irwin Publishers, 1995), C47-C74.

⁸Jim Collins and Morten T. Hansen, Great by Choice: Uncertainty, Chaos and Luck—Why Some Thrive Despite Them All (New York, NY: HarperBusiness, 2011), 76; Brad Stone, The Everything Store (New York, NY: Little, Brown and Company, 2013), 34.

⁹Gerard J. Tellis and Peter N. Golder, Will & Vision (New York, NY: McGraw-Hill, 2002), 257; Jim Collins, Good to Great: Why Some Companies Make the Leap and Others Don’t (New York, NY: HarperCollins Publishers Inc., 2001), 149, 152, 158; Jim Collins and Morten T. Hansen, Great by Choice: Uncertainty, Chaos and Luck—Why Some Thrive Despite Them All (New York, NY: HarperBusiness, 2011), 70–71, 72–73, 76, 89–90, 168; Jim Collins and Jerry I. Porras, Built to Last: Successful Habits of Visionary Companies (New York, NY: HarperBusiness, 1994), 25–26.

¹⁰Author interview with Deb Gustafson; Karin Chenoweth, “The Homework Conundrum,” The Huffington Post, March 12, 2014, http://www.huffingtonpost.com/Karin-Chenoweth/the-homework-conundrum_b_4942273.html.

¹¹Author interview with Deb Gustafson; Karin Chenoweth, “How it’s Being Done: Urgent Lessons from Unexpected Schools – Student Services Symposium,” The Education Trust, May 17, 2010, 24–26.

¹²Author interview with Deb Gustafson.

¹³“About,” Ojai Music Festival, Accessed in 2018, https://www.ojaifestival.org/about/; “Milestones,” Ojai Music Festival, Accessed in 2018, https://www.ojaifestival.org/about/milestones/.

¹⁴Author interview with Tom Morris.

¹⁵“Inuksuit, John Luther Adams, and Ojai,” Ojai Music Festival, Accessed in 2018, https://www.ojaifestival.org/inuksuit-john-luther-adams-and-ojai/.

¹⁶Author interview with Tom Morris.

¹⁷Author interview with Dr. Toby Cosgrove; Toby Cosgrove, The Cleveland Clinic Way: Lessons in Excellence from One of the World’s Leading Health Care Organizations (New York, NY: McGraw-Hill Education, 2013).

¹⁸Author interview with Dr. Toby Cosgrove; Toby Cosgrove, The Cleveland Clinic Way: Lessons in Excellence from One of the World’s Leading Health Care Organizations (New York, NY: McGraw-Hill Education, 2013); “Toby Cosgrove, M.D., Announces His Decision to Transition from President, CEO Role,” Cleveland Clinic, May 1, 2017, https://newsroom.clevelandclinic.org/2017/05/01/toby-cosgrove-m-d-announces-decision-transition-president-ceo-role/; Lydia Coutré, “The Cosgrove Era Comes to a Close,” Cleveland Business, December 10, 2017, http://www.crainscleveland.com/article/20171210/news/145131/cosgrove-era-comes-close.

¹⁹Jim Collins and Morten T. Hansen, Great by Choice: Uncertainty, Chaos and Luck—Why Some Thrive Despite Them All (New York, NY: HarperBusiness, 2011), Chapter 4.

²⁰Jim Collins and Morten T. Hansen, Great by Choice: Uncertainty, Chaos and Luck—Why Some Thrive Despite Them All (New York, NY: HarperBusiness, 2011), 91–95.

²¹Amazon, Fiscal 2015 Annual Letter to Shareholders (Seattle, WA: Amazon, 2015); Amazon, Fiscal 2016 Annual Report (Seattle, WA: Amazon, 2016); Amazon, Fiscal 2017 Annual Report (Seattle, WA: Amazon, 2017); Alex Hern, “Amazon Web Services: the secret to the online retailer’s future success,” The Guardian, February 2, 2017, https://www.theguardian.com/technology/2017/feb/02/amazon-web-services-the-secret-to-the-online-retailers-future-success; Robert Hof, “Ten Years Later, Amazon Web Services Defies Skeptics,” Forbes, March 22, 2016, https://www.forbes.com/sites/roberthof/2016/03/22/ten-years-later-amazon-web-services-defies-skeptics/#244356466c44.

²²Amazon, Fiscal 2017 Annual Report (Seattle, WA: Amazon, 2017); “Global Retail Industry Worth USD 28 Trillion by 2019 - Analysis, Technologies & Forecasts Report 2016–2019 - Research and Markets,” Business Wire, June 30, 2016, https://www.businesswire.com/news/home/20160630005551/en/Global-Retail-Industry-Worth-USD-28-Trillion.

²³Jim Collins, How the Mighty Fall: And Why Some Companies Never Give In (Boulder, CO: Jim Collins, 2009), 29–36.

²⁴Alan Wurtzel, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City (New York, NY: Diversion Books, Kindle Edition, 2012), Chapter 8; Circuit City Stores, Inc., Fiscal 2002 Annual Report (Richmond, VA: Circuit City Stores, Inc., 2002); Michael Janofsky, “Circuit City Takes a Spin at Used Car Marketing,” The New York Times, October 25, 1993, http://www.nytimes.com/1993/10/25/business/circuit-city-takes-a-spin-at-used-car-marketing.html; Mike McKesson, “Circuit City at Wheel of New Deal for Used-Car Shoppers: Megastores,” Los Angeles Times, January 28, 1996, http://articles.latimes.com/1996–01-28/news/mn-29582_1_circuit-city.

²⁵Alan Wurtzel, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City (New York, NY: Diversion Books, Kindle Edition, 2012), Chapter 8; Circuit City Stores, Inc., Fiscal 2002 Annual Report (Richmond, VA: Circuit City Stores, Inc., 2002).

²⁶Alan Wurtzel, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City (New York, NY: Diversion Books, Kindle Edition, 2012), Loc 3542 of 5094.

²⁷Alan Wurtzel, Good to Great to Gone: The 60 Year Rise and Fall of Circuit City (New York, NY: Diversion Books, Kindle Edition, 2012), Chapter 8 and Chapter 10; Jesse Romero, “The Rise and Fall of Circuit City,” Federal Reserve Bank of Richmond, 2013; Jim Collins, How the Mighty Fall: And Why Some Companies Never Give In (Boulder, CO: Jim Collins, 2009), 29–36.