A GIFT FOR YOU

First off, thank you for taking the time to read and finish this book. As I discussed in the marketing section, deciding to read one book over another is a costly decision. Thank you for choosing this one. As an expression of my gratitude—and to follow my own advice in Part IV about building on our connection—I want to offer you something in return:

For a set of detailed case studies on books that I’ve worked on (which have sold millions of copies worldwide) plus additional, extended interviews with many of the brilliant experts quoted in this book, just send me an email at hello@perennialseller.com. You can also go to perennialseller.com/gift.

I hope we can continue this conversation about how to make work that lasts—and I hope to hear of any and all success you’ve had creating your own.