PUBLISHED BY ALFRED A. KNOPF CANADA
Copyright © 2009 Terry O’Reilly and Mike Tennant
All rights reserved under International and Pan-American Copyright Conventions. No part of this book may be reproduced in any form or by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing from the publisher, except by a reviewer, who may quote brief passages in a review. Published in 2009 by Alfred A. Knopf Canada, a division of Random House of Canada Limited. Distributed by Random House of Canada Limited, Toronto.
Knopf Canada and colophon are registered trademarks.
Pages 305 to 306 constitute a continuation of the copyright page.
Library and Archives Canada Cataloguing in Publication
O’Reilly, Terry
The age of persuasion : how marketing ate our culture / Terry O’Reilly and Mike Tennant.
eISBN: 978-0-307-37311-3
1. Advertising—Social aspects—United States.
2. Advertising—Social aspects—Canada. 3. Mass media
and culture—United States. 4. Mass media and
culture—Canada. 5. Persuasion (Psychology).
I. Tennant, Mike II. Title.
HF5823.O74 2009 659.1′0420973 C2009-902608-2
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