2 NEW YORK CITY

What once was the city that never sleeps is now Silicon Alley, a very established startup ecosystem that has less of a focus on “hard” technology and more of a focus on UI. This startup scene is rescuing people from the safer path of the lawyer/banker/consultant and instead putting them on the treacherous, risky, passion-fulfilling trajectory of the entrepreneur, though some employees would still rather have salary than equity (it’s not quite the Valley yet). Benefiting from its proximity to fashion, financial services, and media as well as the hordes of angel investors looking for the next Tumblr or Etsy (rumor has it that renowned angel Joanne Wilson was ready to put a million dollars into Betsy, the Etsy for cows), New York has seen a huge spike in venture capital money that is likely to continue.

VENTURE ACTIVITY Q4’15 - Q3’16

VC FUNDING: $11.8B

DEALS: 1258

EXITS: 313

5 YEAR YoY FUNDING GROWTH: 28.2%

5 YEAR YoY DEAL GROWTH: 10.1%

Source: CB Insights

GIRL POWER

The New York startup ecosystem benefits from a host of women entrepreneurs and investors helping to close the gender gap in tech.

KATHRYN MINSHEW CEO, Muse

Kathryn is the Muse’s CEO and number one swashbuckler. Kathryn has spoken at MIT and Harvard, appeared on The TODAY Show and CNN, and contributes on career and entrepreneurship to the Wall Street Journal and Harvard Business Review. She was named to Forbes’ 30 Under 30 in Media and Inc.’s 15 Women to Watch in Tech. Before founding The Muse, Kathryn worked on vaccines in Rwanda and Malawi with the Clinton Health Access Initiative and was previously at McKinsey.

JOANNE WILSON Angel Investor, Co-Founder, Women’s Entrepreneur Festival, Gotham Gal Ventures

Joanne got her start in the tech scene working on the media side of the technology industry during the 1990s dot-com boom. She made her first angel investment in 2007 and since then has accumulated a portfolio of over 90 companies, focusing her thesis on female founders. She created The Women’s Entrepreneurs Festival (WEFestival), which brings together women entrepreneurs to connect and be inspired. She is an insatiable foodie, reader, traveler, art collector and music connoisseur.

RESHMA SAUJANI Founder and CEO, Girls Who Code

A lawyer and politician by day, Saujani is the founder of Girls Who Code, dedicated to “inspire, educate, and equip girls with the computing skills to pursue 21st century opportunities.” Girls Who Code provides intensive summer programs for high school girls, with Twitter, Facebook, Google, and many more companies as partners. Saujani wants to teach a million women how to code by 2020.

SHANA FISHER Managing Partner, High Line Venture Partners

Though venture capital firms often feel like an old boys clubs, Fisher founded her own firm, High Line Venture Partners, and serves as its managing partner. The firm has invested in companies like Aereo, imgix, and PillPack. As an angel investor, Fisher’s crowning achievement was a $500,000 angel investment in a little-known company at the time: Pinterest. Pinterest is now valued at $11 billion.

COMMONLY SEEN IN NEW YORK…

All the stereotypes of New York City in one uplifting page.

The Taxi Driver with Anger Management Issues

Cursing his friends, cursing his family, cursing his passengers, but mostly cursing Uber and Lyft.

The Artsy NYU Student

The skateboarder/fashionista/photographer/filmmaker with more Instagram followers than dollars in her savings account.

Cigarette-Smoking Hot Dog Guy

Advertising two products that will bring you a slow, painful death.

The Tourist

See “obstacle” or “slow, stupid blob that doesn’t get the hell out of my way.”

Street Musicians

More talented than the makers of the Starbucks albums you buy, but do not offer the Pumpkin Spice Latte in the Fall… sorry ladies.

The Drugged-Out Wall Street Wolf

Though he looks more like your balding uncle than Leonardo DiCaprio, he will slam you over the head with his briefcase full of cocaine if he doesn’t get his hot dog in under 30 seconds.

COWORKING SPACES

With absurdly little space and a high concentration of wealth, the price of real estate in New York is just as unreal as it is in San Francisco. Enter coworking spaces, with multiple startups sharing a single space for cheap, paying by the desk, and earning perks like gourmet coffee, Yoga Tuesdays, and 3-D printers. Here are three of the hottest coworking spaces in the city.

WeWork Bryant Park The company with a $16 billion valuation has locations everywhere from Chelsea to SoHo. On track to become the fastest-growing leaser of new office space in America, WeWork is building a community where similarly minded people can do everything together—work, eat, sleep, exercise, build a business… talk about a sharing economy.	General Membership: $45/month Hot Desk: $220/month Dedicated Desk: $325/month Private Office: $450/month Hot desks are guaranteed but may be different each day. Dedicated desks are assigned and personal.
Fueled Collective SoHo On the way to Fueled Collective, you’ll pass notable startups like Thrillist and FourSquare as well as the many Prada and Versace “doormen” who walk and talk like bouncers and never give you directions. This collective offers perks like a year-round ice cream bar, a Ping-Pong table, and a celebrated “dope chillout couch.”	Hot Desk: $450/month Dedicated Desk: $800/month
Projective Space Lower East Side Open to all sorts of founders and professionals, Projective Space is a more curated community that was once home to Uber and Eventbrite. It also provides more professional perks like HR help and cloud infrastructure. In addition, they host weekly events with NYC startup CEOs as well as workshops on personal wellness and late-night karaoke jam sessions.	General Membership: $95/month Hot Desk: $225/month Dedicated Desk: $555/month

5-MINUTE VS. 5-STAR

When you need fast food on your five-minute lunch break.

Delis You’ll find them on every corner, but look out for gems like Katz’s. I’ll have what she’s having.

Seamless A popular way to deliver food for businesses, Seamless is a part of the GrubHub collective and noted for being very easy to expense on the company.

Vendors Fox reported tourists buying $30 hot dogs. Don’t buy a $30 hot dog.

When you need fancy food in your Ferrari.

Le Bernardin Midtown, French seafood

Michelin Rating

Specialty Dishes: black bass, lobster lasagna, tuna, and foie gras

Eleven Madison Park Flatiron, American

Michelin Rating

Specialty Dishes: seasonal tasting menu

Chef’s Table at Brooklyn Fare Brooklyn, American,

Michelin Rating

Specialty Dishes: foie gras, caviar, seafood, raw fish

2

NEW YORK CITY

VENTURE ACTIVITY Q4’15 - Q3’16

NEW YORK AT A GLANCE

Power Breakfast

Best Pizza

Coffees Shops to Start Up In

Deal-Closing Dinner

Bar

High-End Social Clubs

Local Beer

Go-to Shot

Startup Districts

Entrepreneurship Events

“Must Be At” Local Events

THE TOP

ANGELS

ACCELERATORS

VCs

Q4’15 - Q3’16 TOP FUNDING ROUNDS

GIRL POWER

TOP CITIES FOR FEMALE ENTREPRENEURS BY WOMEN AS A PERCENTAGE OF STARTUP FOUNDERS

COMMONLY SEEN IN NEW YORK…

COWORKING SPACES

5-MINUTE VS. 5-STAR