4.0 / KOREAN BEAUTY SHOPPING
Okay, now for the best part: shopping! It’s time to get out there and start searching for your new favorite Korean beauty products. There are a huge number of K-beauty shopping options out there, so we’ve assembled this guide as a starting point for your retail adventures.
We’ve also made the assumption that you love a good deal just as much as we do, so we’ve set up a website at kerryandcoco.com, where you can find a frequently updated list of exclusive coupons and discount referral codes for a growing list of Korean cosmetics sellers, including Glow Recipe, Wishtrend, W2Beauty, and more.
U.S. BASED ONLINE BOUTIQUES
These boutiques are all U.S. based, and most of them ship to Canada, United Kingdom, and Australia, as well. They each offer their own selection of Korean brands and products, which are chosen based on the retailer’s individual philosophy and approach to beauty and skincare.
Glow Recipe |
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Insider Beauty |
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Peach & Lily |
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Pretty & Cute |
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Soko Glam |
MAINSTREAM U.S. STORES
These are major retailers with a large presence in the United States, and in some cases, worldwide. These stores carry at least one Korean line of products, and in many cases, more. Visit kerryandcoco.com to see a current list of Korean brands available though each of these retailers.
Bloomingdales |
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Forever21 |
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Neiman Marcus |
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Nordstrom |
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Sephora |
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Target |
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Urban Outfitters |
KOREAN BRANDS WITH INTERNATIONAL WEBSITES
Many Korean brands have an online presence that caters to international customers. These brand websites are tailored toward the United States, and many also ship to Canada, United Kingdom., and Australia.
3 Concept Eyes |
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Amorepacific |
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Chosunguh |
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Club Clio USA |
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Etude House |
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Innisfree |
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Missha |
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Moonshot |
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Sulwhasoo |
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The Face Shop |
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TonyMoly |
KOREAN SHOPS WITH INTERNATIONAL SHIPPING
These online retailers are based out of South Korea. They offer the widest variety of product selection and international shipping choices. Most of these shops will ship to nearly anywhere in the world, and for many locations, there are expedited shipping options available that can get your purchases from Seoul to your front door in less than a week!
Korea Depart |
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RoseRoseShop |
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Jolse |
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W2Beauty |
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Wishtrend |
KOREAN MARKETPLACES & SHOPPING SERVICES
These shopping options are for the advanced K-beauty explorers. 11st & Gmarket are huge online market places with hundreds of sellers, and offer brands that may be difficult to find anywhere else at prices as low as (or close to) what you’d pay for them in South Korea. Avecko is a shopping service that will procure goods from any Korean shopping site and ship them to you. All of these options have a variety of international shipping options. They’re a great way to score some great deals on Korean brands you already love, or find some new, under-the-radar K-beauty treasures!
11st |
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Avecko |
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Gmarket |
EBAY & AMAZON
There are many Korean cosmetics sellers on eBay and on Amazon. In fact, Amazon even has an entire storefront dedicated to Korean beauty products! Both of these marketplaces are worth exploring, but be vigilant—there is also a large number of sellers that are stocking and selling counterfeit and expired products, sometimes even without the seller’s knowledge. It’s important to look for sellers that have a lot of feedback, and who also have an average positive feedback score of 97% or higher. You can also visit kerryandcoco.com for an extensive list of reliable eBay and Amazon sellers.