I feel very lucky to have been a little kid in the 1960s. The toys were fantastic!
Here are the ones that made a big impression on me:
The thing I liked about these toys was that they occupied a sweet spot on a spectrum between complete lockdown and total open-endedness. They had a specific function that allowed for a wide variety of amusement. They offered just the right amount of guidance for a little kid but encouraged experimentation (or, in the case of the View-Master and the Show’N Tell, offered lots of different stories you could select “on demand” by grabbing a disc or reel from your toybox).
I like Bob Knetzger’s toy inventions for the same reason. Bob grew up playing with the same kinds of toys as I did, and so he shares a love for toys that do cool things and offer a type of guided creativity that is too often lacking in many of today’s toys. Bob has had decades of experience inventing toys, and he understands them on many levels. He is a talented artist and designer, and he understands mechanisms, electronics, and materials. This is a killer combination for a toy designer, so it isn’t surprising that major toy companies compete for his inventions.
I don’t think Bob designs toys that he believes will appeal to kids. He designs toys that appeal to him. And because of this, his toys have a sense of humor and playfulness that shine through. He loves toys and everything that goes into making great ones. Bob is very generous to have written this book, which not only has specific step-by-step instructions for making excellent toys, but also includes his hard-won insider information about the art of toy invention.
I’ve read a lot of books about how to make toys, but this is the first one that gets to the heart of the innovation and creativity that goes into being a toy inventor.
—Mark Frauenfelder