Before we switched to productized services in our business, we were literally slaves to our clients. Instead of having 1 boss like in a corporate job .. we had 20.

So .. how do you avoid becoming a slave to your clients?  How do you prevent them from making unrealistic demands?
Here’s how:

Set clear expectations with your client upfront before the work begins.   Doing so will tell your clients exactly what you CAN do and CAN’T do. You do this via an agreement, onboarding questionnaire, and kickoff call

All clients care about is getting what was promised.  When you set expectations up front the client is able to get better results because they’ll be happier knowing that you’re giving them what you promised, and you can focus on delivering

By productizing your services, being crystal clear on the deliverables, and taking the prospect through your sales process, most of the heavy lifting will already be done
This is one of the best parts about productized services.   Expectations are often set upfront because the client knows exactly what’s being delivered as part of working with you.
Now, let’s talk about how to onboard your new clients properly.