1 A wealthy family with millions in orthodontic hardware. They owned most of Goodborough, and indeed the town was named for the legendary family patriarch Zachariah Terribull Goode, who had made a name for himself fashioning complicated headgear for the punishment of indecent women. Dentists coveted these devices as well, and soon the Goode Ortho-dontical Emporium was born.

2 Older readers may also remember Clover the Angry Leprechaun, who was discontinued from boxes of Burlap Crisp in 1962.

1 In recent years the Sickle has become more symbolic than the Freemen Founders could ever have imagined: natural cereal grains have been almost entirely replaced in Goodco products by vat-grown imitation grain meals such as Gorn, Weet, Noats, and Gorn-Free, the Gornless Gorn substitute.

2 The most common include the “Eye of the Dragon” (pink, usually surrounded by blue flame), a red octagon (which marks the beginning and end of a journey), a cow with a beehive for a hat (representing Nature’s bounty), an apron (service to a higher purpose), and a large, radiant G (for Goodco).

3 The Initiate will not be permitted to bring snacks before his third month of membership. The snacks must include a nondairy option for those who have trouble with milk.