Here’s what you learned in this chapter:
Customers are important, and you should start talking with them now instead of much further along in the development process.
Not all customers are created equally. You want to find “earlyvangelists” who represent the right type of customer to talk with at this stage of your app’s existence.
There are many ways to find customers. Referrals are the best way to get introduced, but there are also many opportunities to take advantage of social media sites and use surveys to capture customer information.
Customer interviews provide you the first opportunity to begin validating the assumptions about your app. The best thing you can do in customer interviews is to listen. Let the customer explain problems and solutions and don’t try to convince the customer about the validity of your ideas.
Wireframing will provide you a way to visually conceptualize your app without concerning yourself with design details. Using software designed specifically for wireframing will allow you to fully concentrate on creating a vision of your app, which later will be transformed into an actual design.