The “silent star” of the show is chia seeds, aptly considered as such because there doesn’t seem to be plenty of interest in this food type despite its equally formidable resumé of laudable health benefits. It certainly doesn’t help that most other “superfoods” can be quickly marketed as classy products – Organic Quinoa or Super Spirulina quickly comes to mind – while chia seeds have not had a substantial marketing foothold. And lastly, would you really want to be caught eating seeds? Where’s the fun in that?
That line of thinking is exactly the reason why chia seeds have remained largely unknown for so long despite all that it can offer from a nutritional standpoint. It stands to reason that chia seeds must rely on properly educating health-conscious individuals as to why it’s comparable, if not better, than many other superfood options on the market.