The Ad Contrarian · Getting Beyond the Fleeting Trends, False Goals, and Dreadful Jargon of Contemporary Advertising

The Ad Contrarian · Getting Beyond the Fleeting Trends, False Goals, and Dreadful Jargon of Contemporary Advertising
Authors
Hoffman, Bob
Publisher
Hoffman/Lewis
Tags
marketing , business , advertising
ISBN
9780979688553
Date
2012-08-12T00:00:00+00:00
Size
0.12 MB
Lang
en
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Getting beyond the fleeting trends, false goals, and dreadful jargon of contemporary advertising