I Live in the Future & Here's How It Works · Why Your World, Work, and Brain Are Being Creatively Disrupted
- Authors
- Bilton, Nick
- Publisher
- Crown Business
- Tags
- non-fiction , science , sociology , business
- ISBN
- 9780307591111
- Date
- 2010-09-14T00:00:00+00:00
- Size
- 2.22 MB
- Lang
- en
Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?
The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of the fear that always takes hold as new technology replaces the old. In fact, as Bilton shows, the digital era we are part of is, in all its creative and disruptive forms, the foundation for exciting and engaging experiences not only for business but society as well.
Both visionary and practical, *I* *Live in the Future and why great storytelling and extended relationships will prevail and enable businesses to engage with customers in new ways that go beyond merely selling information, instead creating unique and meaningful experiences.
*I Live in the Future & Here’s How It Works* walks its own talk by creating a unique reader experience: Semacodes embedded in both print and eBook versions will take readers directly to Bilton’s website ([www.NickBilton.com](http://www.NickBilton.com)), where they can access videos of the author further developing his point of view and also delve into the research that was key to shaping the central ideas of the book. The website will also offer links to related content and the ability to comment on a chapter, allowing the reader to join the conversation.