Net Worth · Shaping Markets When Customers Make the Rules

Net Worth · Shaping Markets When Customers Make the Rules
Authors
Hagel, John Iii & Singer, Marc & Singer, Mark
Publisher
Harvard Business Review Press
Tags
business
ISBN
9780875848891
Date
1999-01-14T00:00:00+00:00
Size
1.07 MB
Lang
en
Downloaded: 24 times

In This Highly Anticipated New book, John Hagel, coauthor of the bestselling Net Gain, continues to challenge our assumptions of how the Internet will drive, alter, and reinvent the nature of business. With Net Worth, Hagel and coauthor Marc Singer identify the next new source of revenue poised to spring from the Internet -- one with the potential to upend the fundamental relationship that links businesses with their customers.