Innovating Out of Crisis · How Fujifilm Survived (And Thrived) as Its Core Business Was Vanishing
- Authors
- Komori, Shigetaka
- Publisher
- Stone Bridge Press
- Tags
- business
- ISBN
- 9781611720235
- Date
- 2014-10-01T00:00:00+00:00
- Size
- 1.28 MB
- Lang
- en
In 2000, photographic film products made up 60% of Fujifilm’s sales and up to 70% of its profit. Within ten years, digital cameras had destroyed that business. In 2012, Kodak filed for bankruptcy. Yet Fujifilm has boasted record profits and continues strong. *What happened? What did Fujifilm do? What do businesses today need from their leaders? What kinds of employees can help businesses thrive in the future?* Here, the CEO who brought Fujifilm back from the brink explains how he engineered transformative organizational innovation and product diversification, with observations on his management philosophy.
**Shigetaka Komori** is Chairman and CEO of Fujifilm Holdings Corporation. Mr. Komori was appointed CEO in 2003 and chairman in 2012.