Get More Referrals Now! The Four Cornerstones That Turn Business Relationships Into Gold
- Authors
- Cates, Bill
- Publisher
- McGraw-Hill Education
- Tags
- business & investing , contemporary fiction , marketing & sales , literature & fiction , customer service , sales & selling , business , industries & professions , marketing , contemporary
- ISBN
- 9780071458412
- Date
- 2004-04-21T00:00:00+00:00
- Size
- 0.26 MB
- Lang
- en
Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers:
Work less and earn more by getting existing customers to work for them generating high-quality referrals
Turn every business contact into a relationship and every relationship into a sales success story