Managing Across Borders · the Transnational Solution

Managing Across Borders · the Transnational Solution
Authors
Bartlett, Christopher A. & Ghoshal, Sumantra
Publisher
Harvard Business Review Press
Tags
business
ISBN
9780875848495
Date
1989-09-07T00:00:00+00:00
Size
1.31 MB
Lang
en
Downloaded: 27 times

Traditional multinational, international, and global management models will not be able to compete in the years ahead. The authors set forth a new organizational form--the transnational. They describe its characteristics and how to develop them. Based on a five year worldwide research project involving companies in Japan, the United States, and the United Kingdom. "Valuable lessons for companies in a wide range of industries and sizes; indeed almost any organization operating several different businesses across borders."--Financial Times "Managing Across Borders...represents the leading edge of thinking on this important subject."--Michael E. Porter