Facebook Marketing · Designing Your Next Marketing Campaign
- Authors
- Levy, Justin R.
- Publisher
- Que
- Tags
- social networks , computer network resources , internet advertising , business , business communication , social networks - computer network resources , electronic commerce , web , computers , internet marketing , e-commerce , business & economics , general , social networking
- ISBN
- 9780789743213
- Date
- 2010-05-10T00:00:00+00:00
- Size
- 6.48 MB
- Lang
- en
Filled with case studies on how a business can use Facebook to market its products and services, this book provides specific details and tips, as well as relevant and incisive case studies from known brands, for launching marketing campaigns. Now updated, this work has been completely rewritten to reflect the major changes in Facebook in the last year, including Facebook Connect and Live Stream Box.