The Art and Science of Business Communication, 4e, 4th Edition
- Authors
- Chaturvedi, Mukesh & Chaturvedi, P.D.
- Publisher
- Pearson India
- Tags
- personal & professional development
- ISBN
- 9789352861842
- Date
- 2017-06-29T22:00:00+00:00
- Size
- 7.55 MB
- Lang
- en
The book aims at preparing students for effective communication at the workplace by focusing on how to communicate in business situations how to recognize the techniques that help in communicating a message accurately, how to handle intercultural situations that require thoughtful communication, how to use appropriate words and an effective tone for writing effectively and so on. In a nutshell, the fourth edition builds on the strengths of the first three editions and provides a more comprehensive coverage with rich illustrations, practical guidelines and a more reader-friendly design.