What's Mine Is Yours · the Rise of Collaborative Consumption

“Amidst a thousand tirades against the excesses and waste of consumer society, *What’s Mine Is Yours* offers us something genuinely new and invigorating: a way out.” —Steven Johnson, author of *The Invention of Air* and *The Ghost Map*

A groundbreaking and original book, *What’s Mine is Yours* articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson’s *The Long Tail* , Van Jones’ *The Green Collar Economy* or Malcolm Gladwell’s *The Tipping Point* will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.