1 Introduction: Scenario planning—The Oxford Approach
Introducing the OSPA: seven key premises
Distinctive features of the OSPA
Methodological choices in the OSPA
Strategic situations are always socially constructed
Sensemaking in the safe space: plausibility, memorability, and consistency
Social benefits of scenario planning
Ethics and governance in scenario planning
3 Scenario planning as a knowledge acquisition and generation process
Engaging the unknown and the uncertain: scenario planning as research methodology in the OSPA
Eliciting and accessing knowledge
The roles of modeling in scenario planning
The roles of research in scenario planning
4 Working with scenario planning learners
Starting with learners, purposes, and intended uses
Working with the scenario planning learner
Helping to redirect the learner’s attention
Matters of technique to engage learners effectively
Conclusion: engaging the learner’s mind actively
5 How scenario planning is done: The OSPA in action
Designing a scenario planning intervention: choices and key parameters
Conclusion: reframing services, not products
6 Learning and teaching: Scenario planning in executive development
Designing learning for scenario planning
Scenario planning and reflective practice
Executive learning as designed inquiry and engaged scholarship
7 Conclusion: An incomplete guide to scenario planning and the beginning of a conversation
Distinctive characteristics of the OSPA
Delving deeper: ontological and epistemological foundations of the OSPA
An incomplete guide to the future of scenario planning, and a better place to start
appendix a wärtsilä case study
appendix b shell 2001 global scenarios case study
appendix c united european gastroenterology case study
appendix d aids in africa case study
appendix e the european patent office case study