Index

A

accountability, 20, 71

Adafruit, 228

Adobe Photoshop, 3, 31, 38, 210, 324

Advance for Design, 24-25

Aesthetics, 165

Agre-Kippenhan, Susan, 212-213

Ajeenah, Lama, 289-296

Al-Ghadban, Najeeba, 269

Albers, Joseph, 17

Alexander, Christopher, 280

algorithmic thinking, 55-57

Alliance Graphique International Congress, 336

Alloula, Malek, 125

American Institute of Graphic

Arts (AIGA), 24, 27, 116, 222

Design Education conferences, 30

Gain Conference, 32

anti-intellectualism, 176, 216

Apple, Michael W., 147

Appleton, Robert, 336-338

apprenticeships, 11

Arabic type, 289-296

calligraphy, 290-291, 293

education, 294-295

Kufic, 291-292

Latin and Arabic typography influences, 293-294

Archer, Bruce, 23

Aristotle, 21, 34-35, 231, 248

Arizona State University, 127

Arnold, Matthew, 35

Art and History, 134

The Art Crusade: An Analysis of American Drawing Manuals, 136

Art Education: Scholastic and Industrial, 134

Art in Industry, 134

Art, Industry, and Women’s Education in Philadelphia, 22

Art Institute of Chicago, 111

artists’ books, 21

Arts and Crafts system, 134

Astir: A Publisher’s Life Story, 137

Atelier Populaire (Popular Workshops), 76

Atzmon, Leslie, 154-163, 305-314

Austin, Nancy, 134

Auteur theory, 251-254

authorship, 260

definition of, 248

graphic, 248-257

power ploys, 254-257

B

baby boomers, 74-75

Bagnell, Jim, 219

Baker, Jan, 261

Baker, Nicholson, 113

Bantjes, Marian, 102-104

Bard Graduate Center, 59

Barth, John, 94

Barthes, Roland, 186, 249-251

Barthes for Beginners, 191

Baseman, Frank, 30-32

Bauhaus, 18-19, 33, 50, 111, 129-130, 139-140, 149, 273

Foundation courses, 17

models, 140-141

student work, 220-221

Baudrillard, Jean, 23

Bayer, Herbert, 111

Becker, Leslie, 51-52

Bee, Hee, 267

Behrens, Roy R., 105-107, 149

Belenky, Mary, 335

Benjamin, Walter, 272-274, 276

Benson, John, 156

Bernard Lewis’s Behind the Type: The Lift Story of Frederic W. Goudy, 137

Berry, Colin, 339-340

Bierma, Wigger, 90

Bilkent University, 59

Biography, 137

Birk, Sandow, 340

Black Mountain College, 17

Black Power movement, 352

Blauvelt, Andrew, 89, 176-182, 192-193

Boom, Irma, 257

Boradkar, Prasad, 124-127

Bossard, Miriam, 262

Bradley, Will, 137

Braungart, Michael, 148

Breuer, Marcel, 17

A Brief History of Time, 41

Briggs, Thomas, 280-283

Bringhurst, Robert, 104

British Invasion, 358-359

Brodovitch, Alexey, 101

Brower, Steven, 99-101

Bruinsman, Max, 234-240, 313

Buchanan, Richard, 60

Buckley, Cheryl, 63

Bukowski, Charles, 131

Bullock, Sandra, 11

Bush, Anne, 147, 193-194

buy*product, 275-276

Byrne, Chuck, 219-222

C

CalArts, 111

Carnegie Institute of Technology, 69

Carnesale, Albert, 147

Carrión, Ulises, 264

Carson, David, 256, 324

Catholic University of Ireland, 35

CBS, 131

Chase Manhattan Bank, 316-317

Chermayeff, Ivan, 316

Citizen Kane, 99

civil rights, 75

Clapper, Michael, 136

Clarity, 70

Clarke, Isaac Edward, 134

Clooney, George, 11

Cody, Iron Eyes, 77

collaboration, interdisciplinary, 28-30

collage, 286-288

assignments, 287-288

in-class exercise, 286-287

what to teach, 287-288

color theory, 30

communication design in today’s

interdisciplinary context, 23-26

programs, 21

tailored, 355-357

visual, 58, 117, 174, 327-330, 348

Compendium for Literates, 244, 250

composition, 30

computers, 51-52, 178, 241-245

constructed knowledge, 335

Conversations with Paul Rand, 326

Cooper, Muriel, 243

Corcoran, Heather, 327-330

Cornell, Joseph, 261

Crawford, Chris, 241-242

Crisp, Denise Gonzales, 112, 310-311

criticism/critique critical background, 172-173

a critique of “critique, 173-174

historical analysis of, 39

journalism, 191-199

putting criticism into critique, 172-175

ricochet, 105-106

substantive, 174-175

visiting critics, 175

critical thinking,

assignments, 166-168

class format, 166

evaluation, 166

final journal project, 168-169

graphic design and, 164-171

philosophy, 164-165

schedule and readings, 169-171

Cross, Nigel, 23

Csikszentmihalyi, Mihaly, 282

cultural issues in design education, 344-348

models, 126

theory, 23

Cyberculture, 197

D

Dada poems, 261

Damisch, Hubert, 184

Dangerfield, Rodney, 154

Danzico, Liz, 53-54

Davis, Meredith, 20-29, 111-112, 114-121

De Duve, Thierry, 94-95

De Man, Paul, 250

Death of the Author, 251

Defining Visual Rhetorics, 155

Dimension and Typography: A Survey of Letterforms in Space and Time, 307-310

Dennys, Barbara, 55

Derrida, Jacques, 23, 319

Dery, Mark, 197

design

2-D, 17-18

3-D, 17-182, 227, 260

4-D, 227, 260

American, 133-138, 179

as a liberal art, 40

beliefs regarding, 74-78

black aesthetic, 349-353

changes in the field, 205-208

coherence and relevance, 45-46

collaboration, 324-330

communication, 21-23, 27

consumption, 126

core for the 21st century, 17-19

critical thinking and, 164-171

cultural issues and, 344-348

curriculum, 17-20, 46, 61, 118-121, 129, 134-135, 202-204, 280-283

degrees, 27, 58-64, 116-119, 210-211

discourse, 61-62

education, 30-34, 74-78, 133 138, 212-213, 234-240, 344-353

experience versus education, 214-218

family values and, 80-82

forms of, 165-166

future of, 48-50, 53-54

generalists, education of, 20-29,

history, 124-127, 144-151, 173, 179

importance of, 41-42

in the “real world, ” 33-42

instructional texts, 136-137

interactive education, 234-240

metadiscourse, 61-63

multicultural, 354-357

pedagogy, 11-12, 20, 51-52, 210

practice, 61-62, 176-182, 183-190, 252

pragmatic, 53-54

process, 236-237

products, 61-62

prototyping tools and, 226-229

questions regarding, 144-146

regulation, 126-127

representation, 126

scholarship and, 39-40

spatial approach to, 230-233

specialists, 26-29, 44-47, 238

teams, 2237-238

tenets, 212-213

theory, 135-136, 176-190

thinking, 20, 219

triadic model of domains and

resources, 281

Design and Semantics of Form and Movement (DESFORM) conference, 154

Design Collective, 100

Design Issues, 61, 63

despecialization, 273-274

Diana, Carla, 226-229

digital images, 110, 113

Dilnot, Clive, 63

discrimination, 75

Dixon, Keetra, 312

DJ Spooky, 131

Doherty, Robert, 220, 222

Dorfsman, Lou, 131

Douglas, Aaron, 351-352

drawing, 17-18, 136, 209

Drawn to Art: A Nineteenth-Century American Dream, 133

Drenttel, William, 30

Drucker, Johanna, 183-190

Du Gay, Paul, 126-127

Dubberly, Hugh, 25

Dumbar, Gert, 313

Dunne, Anthony, 92

Dylan, Bob, 75, 126, 242

E

Eagleton, Terry, 193

editing, 172, 263

Eddington, Arthur Stanley, 41

Edward R. Tufte’s Visual Explanations: Images and Quantities, Evidence and Narrative, 136-137

Eisenman, Alvin, 97

Eliot, Charles William, 36

Elliman, Paul, 94-95

Emerson, Ralph Waldo, 68

Emigre, 183, 193, 197, 216, 253, 324

Encyclopaedia Britannica, 334

entrepreneurship, 18

environmental movement, 77

epistemology, 165

ESAD, 55

Ethics, 165, 167

Evans, Walker, 97

exhibition catalogs, 21

Experience, 257

Eye magazine, 94-95, 154, 157, 192-194, 196

F

Facebook, 54

Fairey, Shepard, 149

Featherstone, Jack, 306, 310

Fella, Edward, 256

Feminism, 134-135

Fire!!, 352

Flipped, 267

folio books, 264

form construction, 73

Foucault, Michel, 249-250

Frayling, Christopher, 59-60

Freud, Sigmund, 322-323

Fricke, David, 99

The Function of Criticism, 193

Futurebrand, 127

G

Garland, Ken, 48-50

Geismar, Tom, 316-317

Gerstner, Karl, 244, 250-251

Giampietro, Rob, 83-95, 164-171

Giles Goat-Boy or the Revised New Syllabus, 94

Glaser, Martin, 126

Glaser, Milton, 167

Gogol, Nikolai, 320

Golec, Michael, 319-323

Gombrich, E. H., 109

Gorman, Melissa, 263

Goudy, Frederic W., 137

graphic authorship, 248-257

Gravity, 11

Greenfield, Adam, 25

Gritzer, Glenn, 40

Gropius, Walter, 17, 19, 88, 95, 129, 139-140, 149

A Guide to Public Forum Debate, 150

H

hacking, product, 228

Harold and the Purple Crayon, 305

Harris, Sylvia, 349-353

Harvard University Department of Architecture, 17

Graduate School of Arts and Sciences, 36

Haug, Wolfgang, 125

Havinden, Ashley, 192

Haviv, Sagi, 316-318

Hawking, Stephen, 41-42

Heartfield, John, 286

Hebdige, Dick, 127, 197

Helfand, Jessica, 30

Heller, Steven, 11-13, 150, 209-211, 358-360

Helmers, Marguerite, 155

Heracleitus, 139

Heyward, DuBose, 352

Hiebert, Kenneth, 68-73

High School of Art & Design, 75

Higher Institute of Industrial Design (ESDI), 59

A History of Graphic Design, 147, 183, 351

Hofmann, Armin, 76, 300, 321

Hollis, Richard, 144-146

Holzel, Adolf, 140

homology, 126

How We Learn What We Learn, 13

Hurston, Zora Neale, 352

I

Ibrahim, Reham, 270

Ida, Donica, 267-270

Idea generation, 30

IDEO, 20

Illinois Institute of Technology Institute of Design, 17, 32, 59

industrial revolution, 21, 148

information theory, 23

interactive typebook, 336-337

interdisciplinarity, 21-23, 61

intellectual property, 336-338

internships, 11, 100, 209

iPhone, 25

Istanbul Technical University, 59

Ives, Norman, 97

J

Jakobsen, Roman, 184

James, William, 106

Jenkins, Henry, 23

Jennings, Packard, 340

John Hopkins University, 35-36

Johnson, Crockett, 305

Jones, Peter, 125, 161

Journalism, 191-199

Jussim, Estelle, 183

K

Kaballah, 160-162

Kallidis, Samia, 265

Kalman, Tibor, 124

Kamphoefner, Henry, 22

Kaplan, Aryeh, 161-162

Kaplan, Geoff, 307-308

Keane, Walter, 184

Keedy, Jeffrey, 214-218

Kelly, Rob Roy, 83-84

Kent State University, 75-76

Kepes, Gyorgy, 17

Kerr, Clark, 36

Kienzle, Pieter, 267

Kierkegaard, Søren, 106-107

Kingsley, Mark, 334-335

Kippenhan, Mike, 212

Koberg, Don, 219

Kokoschja, Oskar, 106

Koons, Jeff, 235

Korzenik, Diana, 133

L

La Jetée, 256

La Robia, 309

Lawson, Bryan, 23

leadership, 129-130

Lehrer, Warren, 256, 259-271

Lewandowski, Danny, 324-326

liberal arts educations, 21, 30-32, 209, 259-271

adaptability and, 38

balancing skills and

understanding, 40-41

graphic design and, 38-40, 44-50

historical context of, 34-36

making professional use of, 118

modern, 36-37

Lin, Maya, 155-156

logos, 316-318

Longhauser, William, 202-204

Looking Closer: Critical Writings on Graphic Design, 147

Loos, Adolph, 157

Lunenfeld, Peter, 93

Lupton, Ellen, 179, 250, 254, 272-276

M

Macromedia Director, 227

management strategies, 20

Mallarmé, Stéphane, 259, 264

Margolin, Victor, 41, 58-64, 162

Marinetti, F. T., 263

Marker, Chris, 256

The Marketplace of Ideas, 29

Marks, Andrea, 17-19

Martens, Karl, 90

Maryland Institute College of Art, 275

Marzio, Peter, 136

Massachusetts Institute of Technology (MIT), 243

Matter, Herbert, 97

Mau, Bruce, 256

Mauriello, Barbara, 264

Mayer, Nancy, 172-175

McClanahan, Preston, 326

McCoy, Katherine, 12, 76, 86, 250, 354-357

McDonough, William, 148

McGurl, Mark, 84-85, 89-91

McLuhan, Marshall, 131-132

McMahon, Ellen, 344-348

Medieval and Renaissance Medicine: An Introduction to Knowledge and Practice, 161

Meggs, Philip, 147, 183, 351

Meister, Wilhelm, 141

Menand, Louis, 29

message cycle diagram, 117

metaphysics, 165

Meyer, Hannes, 141

Milan Politecnico, 59

Miller, J. Abbott, 176, 250, 254

Minifie, William, 134

misinformation, 339-340

Mr. T, 109

Modernism, 17, 140, 208

Moholy-Nagy, László, 17, 33, 50, 221, 273, 286, 325

Mok, Clement, 24

Molloy, Ryan, 158-160, 308-309

Monchik, Lauren, 265-266

Moore College of Art, 22

Morris, William, 149

Museo Nazionale Romano, 157

music, 349-350, 358-359

N

Nake, Frieder, 55, 57

National Assessment of Educational Progress, 327

National Association of Schools of Art and Design (NASAD), 27, 111, 116, 173, 217

New Negro movement, 350-352

New New Negro movement, 352-353

Newman, John Henry, 35-36

Nietzsche, Friedrich, 319-320, 323

Nini, Paul, 80-81

Notes for an Art School, 87

North Carolina State University, 59, 112, 180-181

O

O’Brien, Donald C., 137

The Odyssey, 255

Ohio National Guardsmen, 76

One-Way Street, 273

Open the Social Sciences: Report of the Gulbenkian Commission on the Restructuring of the Social Sciences, 63-64

Oregon State University, 17-18, 111

College of Liberal Arts, 18

School of Design, 18

P

Paul Rand: Defining Design, 326

Paris student riots, 76

Perkins, Sean, 257

personal histories, 83-85

Philadelphia College of Art, 68

Philadelphia School of Design, 135

photography, 209, 221

Piaget, Jean, 184

plagiarism, 213

Plato, 21

Popular Lectures on Drawing and Designing, 134

portfolios, 11, 209

postage stamps, 125

Postmodernism, 23, 250

Poststructuralism, 185-186

Posters, 21, 126, 276, 313

Postgraduate studies, 12, 33, 41

Pound, Ezra, 255

Poyner, Rick, 191-199

Prang, Louis, 136

printing, 51-52

Proceedings of the American Antiquarian Society, 137

profession

definition, 115

degrees, 116-117

graphic design as a, 12-13

mission of, 119-121

professionalism, 33, 114-121, 216-217

prototyping tools, 226-229

public service announcements (PSAs), 76

Pullman, Chris, 97-98, 205-208, 298-304

Q

Quark Xpress, 38

Quran, 289-296

R

Raby, Fiona, 92

Rand, Paul, 97, 112, 127, 149, 319-326

Rather, Dan, 130

Renaissance, 35

representation, 184-185

research, 20, 61, 63, 120, 180, 232

Resnick, Elizabeth, 74

Rhode Island School of Design (RISD), 75, 134, 220

Richards, Charles R., 134

Richardson, Hank, 129-132

Rock, Michael, 248-257

Rolling Stones, 125

Royal College of Art (RCA), 59, 92

Ruder, Emil, 76, 300

Russian Revolution, 139, 141

Russell, Betrand, 334

S

Sagmeister, Stefan, 99

Salen, Katie, 230-233

Salmon, Mark, 40

Samuel, Raphael, 133

Santoro, Scott, 108-109

Sarris, Andrew, 251-252

Schlemmer, Oskar, 139-141

School of Design in Basel, 69, 76, 78

School of Visual Arts, 13

Schwitters, Kurt, 286

Sears, 235

Seet, Nada, 267

Sefer Yetzirah, 160-162

sephirotic diagram, 161-162

Sharaf, Mohammad, 262, 270

Shaw, Kate, 94

Shklosky, Victor, 106

SHV Corporation, 257

Siegfried, Laurence B., 136

Siraisi, Nancy G., 161

Skolos, Nancy, 286-288

Skype, 150-151

slide projectors, 110-113

Small, Len, 266

Smith, Kevin, 264

Smith, Virginia, 139-142

Smith, Walter, 134, 136

social causes, 72, 74

Socrates, 221

Sparkfun, 228

Steel, Claude, 349

Steinberg, Kerri, 147-151

Stepanova, Varvara, 139, 141-142

Stereographics, 306

Stevens, Jim, 308-309

student debt, 358-360

Sundt, Christine, 111

Swack, Terry, 24

Swain School of Design, 76-78

Swanson, Gunnar, 33-50, 92

Swiss typography, 298-304

Systems theory, 23

T

Tactile: High Touch Visuals, 306

Tatham, David, 137

teach(ing)

attraction of, 97-98

benefits of, 97

design history, 124-127

hiring and, 98

how we, 129-132

improvisation, 105-107

making connections, 108-109

mentorship and, 97-98

practice, 183-190

preparation, 102

problem-posing, 181-182, 219

professionalism, 114-121

self-taught, 102-104

theory, 180-190

to communicate, 238-240

with reading glasses on, 99-101

writing to designers, 259-271

Ted Talks, 150

Thayer, John, 137

theater exercises, 261

Theatres of Memory, 133

Thomas, Richard, 154

Thompson, Brad, 97

Thompson, David, 154, 163

Thomson, Ellen Mazur, 133-138

Thorburn, David, 23

Titanic, 148

Tomato, 198

Travels, 141

Truffaut, Francois, 251

Tschichold, Jan, 325

Tufte, Edward, 136-137

Twemlow, Alice, 110-113, 157, 165

Twitter, 54

typeface, 25, 242, 244

typography, 30, 121, 156-157, 221, 238

Arabic type, 289-296

dimensional, 305-314

excessive, 172-173

manufacturing, 173

motion, 243-244

new wave, 304

print-oriented, 241-245

refinement, 172

screen-based, 241-245

Swiss, 298-304

Typographic Design in Advertising, 136

Tzara, Tristan, 260

U

United Negro College Fund, 77

The Universal Traveler: A Soft-Systems Guide to Creativity,Problem-Solving, and the Process of Reaching Goals, 219

University City High School, 327-328

University of Art and Design, Helsinki, 59

University of California, 36

University of Illinois—Chicago, 60

University of Louisville, 219-220

University of Minnesota, 59

University of Oregon, 111

University of Reading, 59

University of Wuppertal, 59

UPS, 127

V

Vallée, Julien, 313-314

Van Draanen, Wendelin, 267

Van Dyke, Ben, 312

van Pieterson, Lex, 313

VanderLans, Rudy, 183, 253-254

Vidokle, Anton, 87-88, 95

Vienne, Véronique, 55-57

Vietnam Veterans Memorial, 155-157

Vietnam War, 76

Vignelli, Massimo, 192

Visual Literacy, 284-285

Notebook Page, 284-285

Sound Problems, 284

visual rhetoric, 154-163

essence of bling, 157-163

seeing and thinking, 154-157

vital form, 70-71

Vkhutemas, 139, 141

vocational training, 37-38

W

Wagner, Ann Prentice, 137

Walls, Nina de Angeli, 22

Walters, Helen, 93

Ward, Beatrice, 263

Warhol, Andy, 125, 184

Warner, R. Stephen, 60-61

Warwicker, John, 197-198

Washington University, 327-329

Wedell, Thomas, 286-288

Weimar Republic, 139

Weingart, Wolfgang, 298-304

Western Association of Schools and Colleges (WASC), 217

WGBH, 98

What We Talk About When We Talk about Education, 91

White, Karen, 344-348

Whitford, Frank, 149

Whitney, Patrick, 32

Wild, Lorraine, 86-87, 179-180

Wilde, Judith, 284-285

Wilde, Richard, 284-285

Will Bradley: His Chapbook, 137

Williams, Raymond, 95, 126

Willis, Paul, 126

Wittgenstein, Ludwig Josef Johann, 41-42, 55-56

work study, 11-12

World War II, 219, 346-347

Worthington, Michael, 241-245

writing, 31, 259-271, 274

Y

Yale University, 83-84, 86-87, 97, 261

Art and Architecture Library, 111

Graphic Design Program, 17, 220

School of Art, 141

Yeats, W. B., 154

YouTube, 149-150

Z

Zalum, Bruno, 263, 264