To find where the mobility of organization life is leading, the new package suburbs may be the best place of all to look. For they are not merely great conglomerations of mass housing. They are a new social institution, and while the variations in them are many, wherever one goes—the courts of Park Forest, the patios of Park Merced in San Francisco, Philadelphia’s Drexelbrook, the new Levittown, Pennsylvania—there is an unmistakable similarity in the way of life.
It is a communal way of life, and the residents are well aware of it. They are of many minds how to describe it. Sometimes they lean to analogies like the frontier, or the early colonial settlements. Other times they are a little more wry; “sorority house with kids,” a projection of dormitory life into adulthood, or, slightly better, a lay version of Army post life. But no matter how sharp the coinages —“a womb with a view,” “a Russia, only with money”—it is a way of life they find suited to their wants, their needs, and their times. They are not unwitting pawns; educated to be more aware of social trends than their forebears, they discuss their situations with considerable sophistication; at times, the way they casually toss out words like “permissive” and “kid-centered,” it almost seems as if everyone was his own resident sociologist.
In part, these communities are a product of the great expansion of the middle class, for the new suburbs have become a mecca for thousands of young people moving up and out of city wards. It is not these people, however, who are dominant. In his wanderings, the organization man has found in the new suburbs an ideal way station. He is the one who is most quick to move out, but as soon as he does another replaces him, and then another. It is he who sets the tone, and if he is as uncertain as any in keeping up with the Joneses, it is because he is the Joneses.
Park Forest, the community I studied most intensively, has its unique features, but its most salient characteristic is that it is virtually a controlled sample of organization people. As elsewhere, there are other kinds of people too, and for many a newcomer from the city such communities are an education in middle-class values. What might be called the modal man, however, is a twenty-five-to-thirty-five-year-old white-collar organization man with a wife, a salary between $6,000 and $7,000, one child, and another on the way.
If one wishes to study the next generation of organization men, a pretty good form chart is the record of how the younger ones handle their problems when they are away from their elders. Because they are jammed into such propinquity with one another in their new suburbia, everything they do carries a certain degree of exaggeration: the schools are a little more modern than elsewhere, the politics a little more intense, and most certainly the social life is a lot more social. Abnormal? Or the portent of a new normality? The values of Park Forest, one gets the feeling, are harbingers of the way it’s going to be.*
This kind of suburbia is a natural phenomenon, they bear a resemblance to such Utopian ventures as the Oneida community or the Fourier settlements, but where earlier utopias were an expression of revolt and idealism, the new suburbs are a response to social and economic realities. Park Forest, for example, was set up, quite simply, to make money, lots and lots of it. Looking at the real-estate situation right after the war, a group of Chicago businessmen saw that there was a huge population of young veterans, but little available housing suitable for young people with (1) children, (2) expectations of transfer, (3) a taste for good living, (4) not too much money. Why not, the group figured, build an entire new community from scratch for these people? The group, incorporated as American Community Builders, bought up 2,400 acres in the cornland thirty miles south of Chicago and brought in a remarkable man, former Federal Public Housing Commissioner Philip Klutznick, as president.
The plan was to build clusters of rental garden apartments (rent for two-bedroom duplex: $92) around a central shopping center, and then, as time went on, build ranch-type houses for sale ($11,-995) on the periphery of the area. The housing would be merchandised at bargain rates. The real money would come from the waterworks and the company’s cut (ranging up to 10 per cent) of every dollar spent in the shopping center. In effect, the developers were building a city to provide a sort of captive market—a constantly replenished, nonsatiable reservoir of 30,000 people, many of whom would ever be poised at that stage when families just begin to lay up possessions.
When the doors were thrown open in 1948 the rental courts were islands in a sea of mud, but the young people came streaming out of Chicago. The first wave of colonists was heavy with academic and professional people—the place, it appeared, had an extraordinary affinity for Ph. D.s. Since Chicago is one of the great business-training grounds of the U.S., however, another kind of affinity proved even stronger: poised at the nexus of America’s junior-executive migration, Park Forest quickly became a haven for the organization man. Out came trainees for the big corporations, research chemists with the AEC, captains and majors with the Fifth Army, airline pilots, FBI men—in total, a cross section of almost every kind of organization man in America.*
Why the attraction? Since I am going to emphasize some of the nonmaterial factors let me at once put first things first. The people who went to Park Forest went there because it was the best housing for the money. Some psychiatrically-minded observers have hazarded the thought that they really went there to seek a father image and such, and that Park Forest is not a normal sampling because it tends to select such people. I do not agree. Undoubtedly, it does have some selective appeal, but it should be noted that people in the income and age group of Park Forest have very little luxury of choice in housing. Even though they might dislike the idea of so much propinquity—many Park Foresters, indeed, say that they almost decided not to go there because of the propinquity—other considerations weigh far more in the balance. The space for the money, the amenities not elsewhere available, and, most important, the fact that it was so well set up for children have been in most cases the dominant factors.
Park Foresters, in short, went there for quite rational, and eminently sensible, reasons. Once there, however, they created something over and above the original bargain. Together, they developed a social atmosphere of striking vigor, and while it might have been as one to ten with the more material attractions, it was to be a significant extra. The developers were quick to recognize it. At first they had advertised Park Forest as housing. Now they began advertising happiness. They retained an advertising agency, Weiss and Geller, famed as the most motivation-minded of all agencies, and after a bout of depth interviews and psychiatric panel discussions, the ads began belting away at the overtones of Park Forest more than the homes themselves.
Here’s the way they went:
You Belong
in PARK FOREST!
The moment you come to our town you know:
You’re welcome
You’re part of a big group
You can live in a friendly small town
instead of a lonely big city.
You can have friends who want you—
and you can enjoy being with them.
Come out. Find out about the spirit of Park Forest.
(Ad for Park Forest Homes, Inc., November 8, 1952)
Here is a magnificent one:
a cup of coffee—symbol of
PARK FOREST!
Coffeepots bubble all day long
in Park Forest. This sign of
friendliness tells you how much
neighbors enjoy each other’s company—
feel glad that they can share their daily
joys—yes, and troubles, too.
Come out to Park Forest where small
town friendships grow—and you still live
so close to a big city. (November 19, 1952)*
The ads are quite right. Let’s take, for example, a couple we shall call Dot and Charlie Adams. Charlie, a corporation trainee, is uprooted from the Newark office, arrives at Apartment 8, Court M-12. It’s a hell of a day—the kids are crying, Dot is half sick with exhaustion, and the movers won’t be finished till late.
But soon, because M-12 is a “happy” court, the neighbors will come over to introduce themselves. In an almost inordinate display of decency, some will help them unpack, and around suppertime two of the girls will come over with a hot casserole and another with a percolator full of hot coffee. Within a few days the children will have found playmates, Dot will be Kaffeeklatsching and sunbathing with the girls like an old-timer, and Charlie, who finds that Ed Robey in Apartment 5 went through officers’ training school with him, will be enrolled in the Court Poker Club. The Adamses are, in a word, in—and someday soon, when another new couple, dazed and hungry, moves in, the Adamses will make their thanks by helping them to be likewise.
In the court, they find, their relationships with others transcend mere neighborliness. Except for the monastic orders and the family itself, there is probably no other social institution in the U.S. in which there is such a communal sharing of property. Except for the $200 or $300 put aside for the next baby, few of the transients have as yet been able to accumulate much capital or earthly possessions, and so they share to make the best of it. One lawn mower (with each man doing his allotted stint) may do for the whole court. For the wives there may be a baby-sitting “bank” (i.e., when one wife baby-sits for another she is credited with the time, and when she wishes to draw on it one of the wives who has a debit to repay will sit for her). To hoard possessions is frowned upon; books, silverware, and tea services are constantly rotated, and the children feel free to use one another’s bikes and toys without asking. “We laughed at first at how the Marxist society had finally arrived,” one executive says, “but I think the real analogy is to the pioneers.”
But the court social life, important as it is in rooting the transient, is only part of the acclimation. Before long Charlie Adams may feel the urge to shoot out a few extra roots here and there and, having normal joining instincts, may think a mild involvement in some community-wide organization just the thing. When the matter is bruited to him he may be tentative—nothing strenuous, understand, awfully busy with company work; just want to help out a little. Instantaneously, or no longer than it takes one person to telephone another, the news is abroad. Charlie will never be quite the same again.
He has plunged into a hotbed of Participation. With sixty-six adult organizations and a population turnover that makes each one of them insatiable for new members, Park Forest probably swallows up more civic energy per hundred people than any other community in the country. For the wife who gets fully involved, the blackboard in the kitchen is indispensable, for scheduling oneself to keep from being expected at two different meetings at the same time is not always easy. Every minute from 7:00 A.M. to 10:00 P.M. some organization is meeting somewhere. Looking through the picture windows of one of the community buildings one typical night I saw: on the top floor, the church choir rehearsing; the Explorer Scouts (waiting for a quorum to plan next week’s hike); world politics discussion group (to discuss what causes war; a second discussion group was to meet on a different evening to take up American foreign policy). Bottom floor: school board meeting (to talk over interior decoration of the new school); an organizing committee to organize a new organization (the Protestant Men’s Club); Husanwif Club (to watch slides on safety rules for children).
As elsewhere, of course, the apathetic greatly outnumber the active—but not by so much as elsewhere, and the active are so active that they generally feel compelled to laugh at themselves for their folly. “Actually, neither Fred nor I are joiners, like some of these silly characters around here,” one wife explains, “but it’s gotten so now I practically have to make an appointment to see him Saturdays. During the week we alternate; when I have my meetings, he baby-sits for me, and when he has his political meetings, I baby-sit for him.” Says another: “What a rat race! Even staying at home I do a lot more than you think. I act as Dick’s secretary and handle all the phone calls when he’s away, and then there’s my League [of Women Voters] work and the P.T.A. and the Great Books Course. Some of my friends think I’m nuts. They ask me, what do you do it for? Sometimes I wonder myself.”
They hate it and they love it. Sometimes it seems as if they are drawn to the participation just for participation’s sake—the ease with which signatures for petitions—any petition—are obtained, for example, is nothing short of startling. Nor are meetings necessarily directed to any substantive purpose. Sometimes they appear to be chiefly a medium by which anxious, uncertain people can vent aggressions they must elsewhere repress. Without the disciplining effect of a dominant older group and of custom, they are enticed into precocity, and this, unfortunately, stimulates many to a form of free expression in which name-calling and rancor seems to be an end in itself.
But there is real purpose to all this. If they do act like precocious brats at times, they do, eventually, get a great deal accomplished, and the fact that the community has solved so many problems so well outweighs the bloody noses and ferocities along the way. But the most important compensation is of another nature. The civic activities are in no sense make-work, but while they have grown out of quite practical community needs, they have also grown out of personal needs, and these are needs that far transcend Park Forest.
I speak of the problem of “rootlessness.” It is a term that needs re-examination. Are the transients a rootless people? If by roots we mean the complex of geographical and family ties that has historically knitted Americans to local society, these young transients are almost entirely rootless. They are very much aware of the fact; surprisingly often they will bring up the home town, and though they have no intention whatsoever of going back, they dwell on what they left behind. Interestingly, the minor note that recurs most frequently is trees. “You know, the birds don’t sing here yet,” one transient explained to me, waving disgustedly at the little sapling outside the picture window. “The trees are so small. When I was a child in Jeffersonville I remember so well the great big trees outside the house. There were squirrels and birds around all the time. I think that’s what I miss most of all.”
Always, they will be moving on. For most of its renters Park Forest is a sort of way station, a phase in life, and beyond a certain point continued residence can carry overtones of failure. Very few “flunk out” of Park Forest because they are not making the grade; far more leave precisely because they have made the grade. However glowingly they speak of the no-keeping-up-with-the-Joneses and the other attractions of Park Forest, transients say frankly that they expect eventually to graduate to someplace like Winnetka, the Main Line, or Westchester County. Anyway, they explain, the decision is out of their hands; someday soon the boss may call John in for a little chat and they will be moving on.
They speak of their impermanence in terms of their children more often than of themselves, but the overtones are unmistakable. “The kids look forward to moving, and yet they dread it,” as one young parent put it. “They hear that if they move to a house they can have a little dog or cat. They like that. But their friends—they hate to leave their friends. My little daughter got worried over this and I had to reassure her we are going to stick around for a while…. It’s this temporary attitude we all have.”
But unsettling as this mobility has been, it has provoked its own compensations. The transients are rootless, in the old sense of the term, but is the old sense the only possible one? The analogy we usually think of involves a large, venerable tree. But another analogy may now be as appropriate. I cite from a catalogue for a forest nursery:
Stock is transplanted in our nurseries from one to four or more times. Each time, the longer, more easily damaged roots are reduced so that more small feeder roots develop near the stem. The more feeder roots, the more quickly the tree is established on your land. Also, the resulting compact mass of small feeder roots makes the tree easier to plant. Each year in the spring and summer, we transplant hundreds of thousands of seedlings to build more feeder roots. Results prove extra cost is repaid many times over. (From 1954 catalogue of Musser Forests’ Catalogue.)
The more small ones, in short, the easier the transplanting. The transients do hunger for deeper roots, but because they have sought so hard they have found something of what they have been looking for. They are beginning to find it in one another. Through a sort of national, floating co-operative, they are developing a new kind of roots. The roots are, to be sure, shallow—but like those of the redwood tree, even shallow roots, if there are enough of them, can give a great deal of support.
In much of the current writing about the need for belongingness, it is implied that participation is a kind of unity and that differences in what people are participating about are only differences in degree. Park Forest proves that it is not this simple; that there is a profound antithesis between different kinds of participation. But Park Forest indicates this, let me now point out, not because it is a failure, but because it is a success. Precisely because it comes so much closer to providing so full a spectrum of participation than other communities, the dilemmas of participation are more apparent there.
In the huge new life-insurance housing developments there is often a good bit of social activity—the “patio” at Park Merced, for example, functions very much like Park Forest’s courts in this respect. There is little real civic or political activity, however. The developments are not political entities but parts of established communities, and the old residents do not solicit the help of the newcomers, nor are the newcomers particularly interested in giving it. Within the development itself, furthermore, issues remain latent. With what can be called semi-benevolent paternalism, the developers have attended to almost all of the community’s physical problems, including even the cutting of grass (done at Park Merced by a corps of uniformed attendants). The developers provide room for hobby shops and the like, but they are not at all anxious to stimulate too active a sense of community. As one landlord confided to me, some originally innocuous group might easily become the nucleus of a tenants’ organization and there would be no telling what would happen then.
Going up the scale of participation, there are quite a few new communities in which the developers do encourage social activities. Drexelbrook is an outstanding prototype. Here the paternalism is fully benevolent; builder Dan Kelly, a genial promoter who loves parties himself, runs his development on a bread-and-circuses principle. Unifying the 1,223 garden apartment units is the Drexelbrook Swimming and Tennis Club—a handsome affair with veranda terrace, swimming pools, and clubrooms which is made available at bargain rates. There is a full-time recreation director and in summer a corps of young girls to shepherd the children so mothers can take off for some shopping or the theater. Parties abound: “hunt balls” on Washington’s Birthday, celebrity parties, “splash” parties (all you can eat for a dollar).
When residents want to start a social activity on their own, Kelly is usually glad to lend a hand. Several years ago, for example, a group of wives were sitting around wondering what they could get up. Somebody suggested maybe a garden club. They called up Kelly and he told them to count on him. As soon as they got things going he provided free busses for the club’s first trip to the Philadelphia flower show and stimulated them in every way he could. The garden club now absorbs more of the wives’ excess energies than any other activity. Another tradition partially subsidized by Kelly is the annual Christmas decoration contest. During December each court vies with the others to win the prize for the best Christmas displays, and they do such a striking job that over 100,000 people drive out each year to see the sight.
But it remains a development, more than a community. Understandably, no group has turned into a protest group against the developer; there have been mutterings about paternalism, but they have never coalesced into any active movement. As for the politics of the township of which Drexelbrook is a part, there occasionally is some ferment about matters which touch the immediate interests of the residents, like school-bus arrangements, but other than this, residents don’t take much interest. Besides, they don’t have the time.
Statistically, the people at park forest are much the same as those of the Park Merceds or the Drexelbrooks. What makes their community so much more expressive than the demi-utopias lies in two factors: (1) it is a town in its own right, a real town with real problems;* (2) it has had a socially conscious developer.
From the beginning Klutznick decided that the affairs of the town would be turned over to the citizenry. This would put the tenants in the curious position of being able to tax the landlord, but Klutznick, a practical visionary, reasoned that this would be best for all—and for commercial reasons as well as idealistic ones. The more people get involved in running the place, he figured, the more they take root and thus the more stable would be the community—and the investment.
What happened was a severe wrench for Klutznick. Like many extremely dynamic men, he is not patient with what he feels is misguided opposition, and in no time he had plenty of it. Park Foresters fell to organizing their community, and what unified them more than anything else was the developer. Instinctively, they were against what he was for, and while they talked darkly of feudal barony and serfs, they certainly didn’t act like serfs. No matter what the issue—the developer’s rule against dogs, school appropriations—they reacted with the vigor of all those who feel they must do battle against tyranny. When Klutznick, in a moment of anger, expelled an activist tenant they organized a mass march on Klutznick’s office complete with sound truck and placards. Even when Klutznick came bearing gifts they were contentious. “Father Klutznick, father of the village, eh!” I heard one tenant exclaim after a particularly handsome gift of land to the community was made by Klutznick. “He won’t get away with it!”
But the autonomy was good for all concerned. For the tenants the result was a rich diet of issues on which to cut their teeth, and for the developers a disciplining force that helped them resist the temptation to cut corners. Klutznick, who can reflect that it will be a hell of a day when Americans come to love the landlord, became more philosophical about it all. Heavy as the cross may have appeared, he is a formidable debater, and few things were so stimulating to him as a public tussle with the equally vigorous young lawyer who was the village president.
But the pot had to simmer down. Democracy, Klutznick once remarked, meant the day when he could drive around Park Forest in his Cadillac Sixty Special without anyone’s saying, “Look at that lousy bastard Phil Klutznick driving a Cadillac.” That day has long since arrived. Patently, Park Forest works superbly, and even those for whom tilting with the landlord is reflex hold that while Klutznick has an immensely shrewd eye for the dollar, he has proved himself a wise and fundamentally idealistic partner. The new era of good feeling has by no means dulled the citizenry’s reflexes, but lately some have confessed that they did wish there were more iniquities to get excited about. Writing in a vein unthinkable before, a local columnist, Al Engelhard, has asked for a substitute ogre: “Of itself, harmony between tenant and landlord is a salutary thing, testifying to the tenant’s intelligence and the landlord’s good will. But the price has been high. Apathy has been the child of Peace, Indifference the spawn of Concord…. Since he is a man of many parts, I have hope that Phil Klutznick, alert to the disservice he has done us by becoming a sweet and lovable old bug, is even now pondering some issue which will redynamize us. We need a common enemy we can magnify into a monster, whisper about, conspire about, hang in effigy.”
Writing of the period 1848-1853 in the california mining camps, Charles Shinn wrote how a great wave of communal sharing and democratic participation stirred people to believe that “the ‘social contract’ ideas of Rousseau and his followers seemed to have suddenly found a practical expression.” Shinn also tells how in very short order this dream soured as the camps became more organized and the lawyers came in. Now, old-timers complained, the camps were just like any other place. Somewhat similarly, the Kibbutzim of Israel have lost something of their former communitarianism as they have grown larger. In Life in a Kibbutz (New York: The Reconstruction Press, 1955) Murray Weingarten sketches the impact of hired labor on one Kibbutz. “It seems much easier to maintain a communal setup in a poorly developed, impoverished society where there is little to divide and no opportunity to become an ‘executive’ than it is when the community begins to expand its wealth and activity.”
So at Park Forest. Because the emergency pressures have vanished, the emergency spirit has too, and many pioneers see this as a flight from virtue. Several, indeed, actually moved away they were so disappointed. Many of those who remain are similarly disillusioned to find that without the stimulus of necessity most people can take issues or leave them alone, and you will be assured that it’s disgraceful how few turn up for meetings.
The rather high quotient of idealism generated there is immensely valuable; without it there would not be the esprit, the agitation that so animate the community. All the idealism does, however, tend to make some residents discontented with anything less than the complete Welfare Community. Thus aroused, they measure the very achievements against perfection—and the result is a sense of paradise lost that bedevils many of them. “We moved here because we decided this would be a brave new world,” says one resident, without conscious irony. “But so many compromises have been made. We’re disgusted.” Now they say it’s just like any other place.
It isn’t, of course. Apathy is a relative matter, and to newcomers from outside the amount of participation is still a phenomenon. Since the issues are now those of a “maturing” community rather than one a-borning, there has of necessity been some change in the way of meeting them—symptomatically, the able young chemist who is the new village president is known as a noncontroversialist. But the élan is still there, and if Park Foresters are a little more good humored about their new furors these days, they can still burn over them. For an idea of the flavor, I append a sampling of recent headlines in the Park Forest Reporter:
ACB, TRUSTEES CLASH ON BLDGS
TEMPORARY SCHOOLS WRANGLE CONTINUES
DEVELOPER OBJECTS TO NEW REGULATIONS
TRUSTEES REFUSE APPROVAL OF ACB’S AREA TO UTILITY PLANS
LIQUOR LICENSE HASSLE CONTINUES AT SECOND PUBLIC HEARING
TRUSTEES PONDER ACB PARK AND SEWER OFFER
CAT ORDINANCE AROUSES FUROR
AREA 11 PLAT OKAYED BY VILLAGE IN SHORT AND PEACEFUL MEETING
I would not maintain that this activity fully compensates for the old kind of roots. The participation, as I have remarked, is often participation for the sake of it, and sometimes one is tempted to apply H. G. Wells’s description of the town of Bromstead—“a dull, useless boiling up of human activities, an immense clustering of futilities.” But this would miss an important point. In a community where there are real issues—schools to be built, segregation problems—its residents are immersed in the main stream of life, not insulated. If they appear stimulated over and above the call of community necessity, this itself is evidence of how very much they seek ties more meaningful than those of bridge and canasta and bowling.
For no one is this quest more important than the organization man. One of the dangers in the transient life is that these young people, because they must move about so frequently, will more and more identify their total destiny with one particular organization. For society as well as for themselves, the organization transients need to multiply their allegiances—to the church, to community, and the like. These additional allegiances provoke no great ideological conflicts with the office, certainly, but they do turn the executive away from complete preoccupation with one encompassing organization. Places like Park Forest do not solve this problem—The Organization will still come first—but they do ameliorate it.
This becomes evident when you talk to organization transients who have made their pause in more conventional environments. As might be expected, those who are in the cities have the least chance for participation, but the traditional small towns are not much better, and transients who have spent a tour in them speak feelingly of rebuffs and cold shoulders. “We just play around with company people,” says a resident of one elm-shaded town. “The regular people here are pleasant enough, I suppose, but they don’t want our help in anything that really counts—except when they come around to solicit money for the hospital.” Such transients may make common cause with one another; in many a ranch-type block on the new outskirts of old towns the Du Pont engineers and the G.E. men and other fellow transients turn inwardly to one another and create something of the Gemütlichkeit of life at a Drexelbrook or a Park Merced. But it doesn’t mean much. The activity is at a superficial level and the residents know it. One may dispute how much deeper is the activity of a Park Forest. The fact remains, however, that its people do feel an importance there they do not elsewhere.
The ability to chew on real problems is functional in another respect too. On a purely utilitarian level it provides young transients a leadership training it would take them years to get otherwise—and one of their few opportunities to acquire a sense of capital. “We are a young group without mature leadership,” explains a rising young banker, “so we are forced to take on responsibilities that older people usually assume. For the last two years I have been chairman of the board of the church, a job held by a fifty-five or sixty-year-old man in most communities. This gives me a training valuable in business. The church is a corporation with a $50,000 budget, and we’ve had to think about a $100,000 capital loan. How else could people our age get a chance to deal with that much capital? We’re forced ahead of our time.”
Many feel that community work is viewed with high approval by their companies—a fact that Park Forest leaders do not forget to mention in proselyting the laggard. Both of the two contenders for the village presidency in a recent election, they point out, worked in the research department of the same oil company, and it is a reasonable conclusion that the company does not view such activity with displeasure.
Compared to lawyers, academic, and professional people, the young businessman is not markedly a civic joiner. There is evidence that those who are, however, are more likely to be “comers.” A few of the civically active may have seized on the activity as compensation for a blocked career, but on the whole the active would appear to be more likely to get ahead than their less active brothers.
Undeniably, places like park forest do tend to spoil one. While most of the people who move to package communities move out of a simple economic necessity, after exposure to such an environment some people find a warmth and support in it that makes the prospect of other environments seem unduly cold to them—it is somewhat unsettling, for example, to hear the way some residents of the new suburbs refer to “the outside.” Frequently, alumni of package communities go considerably out of their way to seek out a similar community when the next move comes up, even when they are making quite enough for a more fashionable spot.
On balance, however, the training of a Park Forest stimulates them more than it coddles them. The test is what happens to Park Foresters when they leave. Those who haven’t left like to tell stories of how “lonely” ex-residents have become in other places, and there is the strong imputation that it very well served them right for leaving. But most are not homesick. Thanks to the “bringing out,” transients are all the better fitted for the moves ahead of them. If they are annoyed at the disinterest they find in a traditional town, it is because they want to be active, and know how to, and the disinterest serves more often to challenge than inhibit them. We looked up ex-Park Foresters now living in other kinds of communities and found that most were more active in the com munity than their contemporaries. “I learned at Park Forest how to take the initiative,” goes a typical explanation. “It certainly stood me in good stead. I found out when I got here that most of the people really didn’t know one another, and I just naturally started getting them together.” The majority of alumni confess they wouldn’t want to go through Park Forest again, but they look back with fondness on Park Forest. “It all got pretty hectic at times,” one recalls, “but one thing’s sure—we were living.”
I am not trying to argue that more places just like park forest are to be the pattern of the future, or should be. I do believe, however, that the kind of rootedness it illustrates will be. Better than most communities, it reveals the transients’ need for a conscious, almost professional, attitude toward the environment, but transients everywhere feel this need. The shifting, fluid course of their lives demands it, and if our society continues to expand, this increasingly professional approach to human relationships is going to be more and more evident, whatever the nature of the community. Critics may mourn the passing of the days when people didn’t have to think about roots, but it is futile nostalgia for the transients and they know it. Give them credit. In becoming so self-conscious about adjustment and participation they are erecting some shaky idols, but we should not turn to this side of the coin until we recognize how tremendously difficult a problem they face.
They have to be professional. On the one hand, they cannot sink roots too deep. They will be moving on some day, and if they become too involved they risk an emotional shock they do not wish to sustain. On the other hand, however, they cannot forever wait for the eventual home, for they do not know when, if ever, they will find it. They must, in short, make a home of the home away from home, and to accomplish this feat they must act in the present. “The trick,” one veteran puts it, “is to pretend to yourself that you’re here for keeps and to join. If you don’t, you’ll keep putting off doing anything year after year, and you’ll just make yourself feel more temporary than you actually are.”
All of this puts a tremendous premium on “adjustment.” “The best-adjusted people are the ones who are constantly adjusting,” says the wife of a plant engineer. “My father says we’re just a bunch of gypsies. Maybe so, but we always have something ahead of us. People who have houses already—what’s left for them? For us, though, there is always something that’s coming up next. You couldn’t exactly call it adventure, but it is a challenge.”
Once adjusted to the mobile life, transients say, they find as much stability in the new kind of roots as in the old, geographical ones. “If you haven’t been moving around before, a development like this makes you unsettled,” an Army wife explains. “These places are not right for people who want to stay forever. But for people like us, who are already ‘unsettled,’ it makes you settled, if you know what I mean.”
If one loses some old friends, there will always be comparable ones to replace them. Furthermore, because the old friends are being exposed to the same kind of environment, you can pick up with them where you left off when you meet again. “Even if you’re separated by time and space, you know their thinking will be the same,” says a transient, “It’s the underlying values that count, and they’ll stay the same.”
* These chapters are based on research I did for a Fortune study in 1953, and on subsequent research in 1955 and 1956. Originally, I had started to study Drexelbrook, Pennsylvania, but in late 1952, after visiting several other suburbs, I decided to use them for reference and comparison and concentrate on Park Forest, for it was the largest one that was a political as well as a social unit. Work commenced in December 1952 and continued over a six-month period until June 1953. During this period additional research was done at Drexelbrook, Levittown, Pennsylvania, and several developments in California. In 1955 I returned to Park Forest, after a deep breath, to check up on what had happened in the intervening time, and in January and February 1956 did further research at Levittown, Pa.
I would like to acknowledge the help of Mrs. Selma Wolff, the principal researcher on the study; of Edward Engberg (who, as an ex-Park Forester, was well equipped to do research in Levittown, Pennsylvania; of the Mesdames Priscilla Shames and Jean Martin, two of the shrewdest of Park Forest’s many shrewd social observers. Thanks also to Philip Klutznick and his organization, American Community Builders, Inc., the developers of Park Forest, who gave us their full co-operation. A word of thanks too to the people of Park Forest, Levittown, and Drexelbrook who gave so much of their time, thought, and coffee.
* The cross section has remained constant. Old settlers at Park Forest like to tell you that they are being replaced by an “element” less worthy, but though the population has been greater each year (about 25,000 in mid-1956), there has been little change in basic characteristics. Median educational level for all adults remains about 2.5 years of college—the highest of any Illinois community. As far as occupation is concerned, a check of move-ins to the rental area in 1955 shows no change, save a few less university people. Here is a random sampling of newcomers in 1955: research chemist, Sinclair Oil Co.; salesman, Swift & Co.; major, Fifth Army; investigator, FBI; purchasing agent, Ford Motor Co.; industrial psychologist, Swift & Co.; space salesman, Business Week magazine; underwriter, Prudential Life; salesman, Du Pont Co.; buyer, Carson, Pirie, Scott store; trainee, Burroughs Adding Machine Co.; lieutenant colonel, Fifth Army; research engineer, Continental Can Co.; engineer, Western Electric; sales trainee, Atlas Box Co.; engineer, General Electric; pilot, American Airlines; public-relations assistant, Acme Steel Co.; teacher, Rich High School; labor-relations assistant, Ford Motor Co.; writer, Time, Inc.; accountant, Gulf Oil Co.; copywriter, Chicago advertising agency.
* One can only stand in admiration of these ads—and hard selling they were. I have always wondered, however, why the developers and the advertising people neglected another, and quite important, appeal. In exploiting the loneliness of contemporary life they hit a nerve, but they left untouched the more material service of Park Forest as a temporary home for people who know they’ll be transferred. Many transients would be better off if they bought a home, and some discover this after a year or so at Park Forest. But often it is when it is too late and the knowledge that buying a home—even for a stay of only two years—as a riskless and economical proposition has not been openly advertised, and as a consequence many transients in the Chicago area never think of this possibility. In time this new concept of home-buying will probably become accepted practice, but it is still an appeal that offends many sensibilities. Those who want to stay put bridle at it. Even the developers themselves hate to say it out loud. They have become Park Forest citizens too, and hard-headed as they are on most things, they are a bit touchy on the matter of Park Forest’s turnover. It is quite a normal phenomenon, but they sometimes spend their own good money in ads that imply that nobody’s leaving Park Forest any more. The developers have a proper concern, of course, in that it takes some explaining before most nontransient home seekers will recognize that turnover is normal and not a rejection of the community. I still think, however, an opportunity is being overlooked, and since I have great respect for the resourcefulness of the developers I have no doubt that in time they’ll be advertising openly how good a way station for transients they have. In a decade or so, indeed, what may worry them is that people aren’t enough aware of the turnover. Park Forest is not so a home of aging people, of has-beens, they may feel impelled to argue; our junior-executive people get promoted and transferred as fast as people anywhere.
* The experience of Levittown, Pennsylvania, demonstrates the importance of political unification. It straddles four townships, and quite possibly always will. There was a chance early for Levittown being incorporated as a town in its own right, but the civic leadership was inept and the move failed. Since then there has been less community-wide spirit, and many who otherwise would have been active have withdrawn from participation. There is plenty of local activity in the “sections,” but it does not stir banked passions.